4. Individuality in Learning and the Concept of Learning Styles

But the complicated external conditions under which we live, as well as the presumably even more complex conditions of our individual psychic disposition, seldom permit a completely undisturbed flow of our psychic activity. Outer circumstances and inner disposition frequently favor the one mechanism, and restrict or hinder the other; whereby a predominance of one mechanism naturally arises. If this condition becomes in any way chronic, a type is produced, namely an habitual attitude, in which the one mechanism permanently dominates; not, of course, that the other can ever be completely suppressed, inasmuch as it also is an integral factor in psychic activity. Hence, there can never occur a pure type in the sense that he is entirely possessed of the one mechanism with a complete atrophy of the other. A typical attitude always signifies the merely relative predominance of one mechanism.

—Carl Jung, Psychological Types

The structural model of the learning process described in the last chapter is a complex one, capable of producing a rich variety of learning processes that vary widely in subtlety and complexity. The model gives the basic prehension processes of apprehension and comprehension independent structural status. The same is true for the transformation processes of intention and extension. In addition, apprehension and comprehension as well as intention and extension are dialectically related to one another, such that their synthesis produces higher levels of learning. Thus, the learning process at any given moment in time may be governed by one or all of these processes interacting simultaneously. Over time, control of the learning process may shift from one of these structural bases for learning to another. Thus, the structural model of learning can be likened to a musical instrument and the process of learning to a musical score that depicts a succession and combination of notes played on the instrument over time. The melodies and themes of a single score form distinctive individual patterns that we will call learning styles.

The Scientific Study of Individuality

In this analogy, I am suggesting that the learning process is not identical for all human beings. Rather, it appears that the physiological structures that govern learning allow for the emergence of unique individual adaptive processes that tend to emphasize some adaptive orientations over others. When the matter is viewed from an evolutionary perspective, there appears to be good reason for this variability and individuality in human learning processes.

Human individuality does not just result from random deviations from a single normative blueprint; it is a positive, adaptive adjustment of the human species. If there are evolutionary pressures toward “the survival of the fittest” in the human species, these apply not to individuals but to the human community as a whole. Survival depends not on the evolution of a race of identical supermen but on the emergence of a cooperative human community that cherishes and utilizes individual uniqueness (compare Levy, 1980).

Attempts to understand the nature of human individuality and to describe the essential dimensions along which individuals vary began long before psychology was a recognized field of inquiry. For example, gnostic philosophers of the second century conceived of human variability as occurring along three dimensions: the pneumatici (thinking orientation), the psychici (feeling orientation), and the hylici (sensation orientation). In the eighteenth century, the poet and philosopher Fredrich Schiller divided people into “naive” and sentimental types, paralleling realist and idealist philosophical orientations. In the century that followed, Nietzsche developed the famous Apollonian and Dionysian typology. In 1923, Carl Jung combined these and other approaches to individuality into what must be considered one of the most important books on individual differences ever written, Psychological Types. Today, psychology abounds with every type of individual difference measures—in traits, values, motives, attitudes, cognitive styles, and so on (compare Tyler, 1978).

The scientific study of human individuality poses some fundamental dilemmas. The human sciences, unlike the physical sciences, place an equal emphasis on the discovery of general laws that apply to all human beings and on the understanding of the functioning of the individual case. In chemistry, for example, a researcher is apt to discard a sample of a given compound if it does not perform as the general laws of chemistry indicate it should. Impurities or contaminants in the sample are usually seen as irrelevant-error variance to be eliminated. In the human sciences, however, each sample is a human being whose uniqueness and individuality are highly prized, particularly by the person him- or herself. We are interested, therefore, not only in general laws of behavior, but in their specific relevance and application for each individual case. The basic dilemma for the scientific study of individual differences, therefore, is how to conceive of general laws or categories for describing human individuality that do justice to the full array of human uniqueness.

Theories describing psychological types or personality styles have been much criticized in this regard. Psychological categorizations of people such as those depicted by psychological “types” can too easily become stereotypes that tend to trivialize human complexity and thus end up denying human individuality rather than characterizing it. In addition, type theories often have a static and fixed connotation to their descriptions of individuals, lending a fatalistic view of human change and development. This view often gets translated into a self-fulfilling prophecy, as with the common educational strategy of “tracking” students on the basis of individual differences and thereby perhaps reinforcing those differences. Another problem with type theories is that they tend to become somewhat idealized. Descriptions tend to be cast in the form of “pure” types, with the caveat that no person actually represents a pure type. We are thus left with the problem of describing and attempting to research an ideal profile that does not exist empirically.

These problems with type theories seem to stem from the underlying epistemology on which they are based. Type theories, like many scientific theories, have tended to be based on the epistemological root metaphor of formism (see Chapter 5 for further elaboration of the role of root metaphors in epistemology). In the formist epistemology, forms or types are the ultimate reality, and individual particulars are simply imperfect representations of the universal form or type. Type theories thus easily fall into the problems identified above. An alternative epistemological root metaphor, one that we will use in our approach to understanding human individuality, is that of contextualism. In contextualism, the person is examined in the context of the emerging historical event, in the processes by which both the person and event are shaped. In the contextualist view, reality is constantly being created by the person’s experience. As Dewey notes, “an individual is no longer just a particular, a part without meaning save in an inclusive whole, but is a subject, self, a distinctive centre of desire, thinking and aspiration” (1958, p. 216).

The implication of the contextualist world view for the study of human individuality is that psychological types or styles are not fixed traits but stable states. The stability and the endurance of these states in individuals comes not solely from fixed genetic qualities or characteristics of human beings; nor, for that matter, does it come solely from the stable, fixed demands of environmental circumstances. Rather, stable and enduring patterns of human individuality arise from consistent patterns of transaction between the individual and his or her environment. Leona Tyler calls these patterns of transaction possibility-processing structures.

We can use the general term possibility-processing structures to cover all of these concepts having to do with the ways in which the person controls the selection of perceptions, activities, and learning situations. Any individual can carry out, simultaneously or successively, only a small fraction of the acts for which his sense organs, nervous system, and muscles equip him. Only a small fraction of the energies constantly bombarding the individual can be responded to. If from moment to moment a person had to be aware of all of these stimulating energies, all of these possible responses, life would be unbearably complicated and confusing. The reason that one can proceed in most situations to act sensibly without having to make hundreds of conscious choices is that one develops organized ways of automatically processing most of the kinds of information encountered. In computer terms, one does what one is “programmed” to do. Much of the programming is the same for all or most of the human race; much is imposed by the structure of particular culture and subcultures. But in addition there are programs unique to individuals, and these are fundamental to psychological individuality (Tyler, 1978, pp. 106–107).

The concept of possibility-processing structure gives central importance to the role of individual choice in decision making. The way we process the possibilities of each new emerging event determines the range of choices and decisions we see. The choices and decisions we make, to some extent, determine the events we live through, and these events influence our future choices. Thus, people create themselves through their choice of the actual occasions they live through. In Tyler’s words, to some degree we write our own “programs.” Human individuality results from the pattern or “program” created by our choices and their consequences.

Learning Styles as Possibility-Processing Structures

The complex structure of learning allows for the emergence of individual, unique possibility-processing structures or styles of learning. Through their choices of experience, people program themselves to grasp reality through varying degrees of emphasis on apprehension or comprehension. Similarly, they program themselves to transform these prehensions via extension and/or intention. This self-programming conditioned by experience determines the extent to which the person emphasizes the four modes of the learning process: concrete experience, reflective observation, abstract conceptualization, and active experimentation (see Figures 4.1 and 4.2 for examples).

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Figure 4.1 Example Learning-Style Profile—Female Social Worker

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Figure 4.2 Example Learning-Style Profile—Male M.B.A. Student

To illustrate the variety and complexity of the learning process, let us examine in some detail how these processes unfold in the specific situation of playing and learning the game of pool. Pool players, be they novice or expert, use a variety of learning strategies in the course of their play. In some of these strategies, we see very clearly the four basic elemental forms of learning: AΔI, apprehension transformed by intention; AΔE, apprehension transformed by extension; CΔI, comprehension transformed by intention; and CΔE, comprehension transformed by extension. In addition, we also see higher-order combinations of these basic elemental forms—for example, AΔIΔC, apprehension linked via intentional transformation with comprehension.

Image CΔE—A very common learning strategy in playing pool is comprehension transformed by extension. Here the pool player uses an abstract model or theory about how the ball will travel when it is struck with the cue to predict a course for the cue ball such that it will strike the object ball into the pocket. The player may explicitly recall basic physics, that the angle of incidence equals the angle of reflection, and may actually measure out on the table the corresponding angles necessary. This strategy emphasizes the abstract conceptualization and active experimentation modes of the learning process.

Image AΔE—Another common approach is apprehension transformed by extension. This learning strategy does not rely on a theoretical model about how the cue ball and object ball will travel, but rather focuses on the concrete position of the balls on the table. The player relies on a global intuitive feel of the situation. In this situation, the player often seems to be making minor adjustments before hitting the ball, with the criteria for these adjustments being not some theoretical calculation but the finding of a position that “feels right.” Here, concrete experience and active experimentation are the dominant learning modes used.

Image AΔI—Since pool is an active game, learning through intentional transformations is less obvious. Intentional transformation of apprehensions may take the form of watching one’s opponent or partner as he or she shoots, or of reflecting on the course of one’s own shots. Here, one learns in fairly concrete ways by modeling or picking up hints from someone else’s approach to the game or trying to do again what one did on the last shot. This strategy relies on reflective observation and concrete experience.

Image CΔI—Intentional transformation of comprehensions, on the other hand, is a kind of inductive model-building process relying on abstract conceptualization and reflective observation. For example, one might try to understand the consequences of applying “English” to the ball by compiling and organizing into laws one’s observations of the various attempts by oneself and others.

All the learning strategies above taken separately have a certain incompleteness to them. Although one can analytically identify certain learning achievements in each of the four elementary learning modes just described, more powerful and adaptive forms of learning emerge when these strategies are used in combination. For example, if the theory of “English” that I develop through comprehension transformed by intension—CΔI—is combined with the empirical testing of hypotheses derived from that theory—CΔE—I have developed a way of checking the validity of my inductive process that uses three of the four modes of the learning process: reflective observation, abstract conceptualization and active experimentation (IΔCΔE). Similarly, if I combine these hypotheses about the effects of “English” (CΔE) with my concrete feel of the situation (AΔE), these abstract ideas about how to impart English to the ball will be translated into the appropriate motor and perceptual behavior: I will increase my confidence that my hypotheses about “English” have in fact been adequately tested; that is, I did actually hit the ball the way I had planned to (CΔEΔA). Thus, these pairwise combinations of elementary learning strategies that share a common prehension or transformation mode produce a somewhat higher level of learning beyond the elementary forms. This second-order learning includes not only some goal-directed behavior, such as deriving a hypothesis from a theory or garnering observations from a specific experience, but also some process for testing out how adequately that goal-directed activity has been carried out. This second-order feedback loop stimulates the development of the learning modality in common between the two elementary learning modes. Thus, in the example just cited, the linking of apprehension and comprehension through extension allows for increasing sophistication in extensional learning skills. When apprehension/extension (AΔE) is combined with apprehension/intention (AΔI), a similar result occurs. That is, when I relax and hit the ball (AΔE) and then watch carefully where it goes (AΔI), my awareness of the situation becomes more sophisticated and higher-level (EΔAΔI).

The combination of all four of the elementary learning forms produces the highest level of learning, emphasizing and developing all four modes of the learning process. Here, the specialized achievements of the four elementary learning strategies combine in a unified adaptive process. Here our pool player observes the events around him/her (AΔI), integrates these into theories (IΔC) from which he or she derives hypotheses, which are then tested out in action (CΔE), creating new events and experiences (EΔA). Any new observations are used to modify theories and adjust action, thereby creating an increasingly sophisticated adaptive process that is progressively attuned to the requirement of the game:

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If you were to analyze your own approach to learning the game of pool or to spend some time observing players at your local pool hall, I suspect you would find that very few people follow this highest level of learning much of the time. Some people just step up and hit the ball without bothering to look very carefully at where their shot went unless it went in the pocket. Others seem to go through a great deal of analysis and measurement but seem a bit hesitant on the execution. Thus there seem to be distinctive styles or strategies for learning and playing the game. Yet even when people have distinctive styles that rely heavily on one of the elementary learning strategies, there are occasions in their learning process when they rely on other of the elementary forms and combine these with their preferred orientation into the second and third orders of learning.

Individual styles of learning are complex and not easily reducible into simple typologies—a point to bear in mind as we attempt to describe general patterns of individuality in learning. Perhaps the greatest contribution of cognitive-style research has been the documentation of the diversity and complexity of cognitive processes and their manifestation in behavior. Three important dimensions of diversity have been identified:

Image Within any single theoretical dimension of cognitive functioning, it is possible to identify consistent subtypes. For example, it appears that the dimension of cognitive complexity/simplicity can be further divided into at least three distinct subtypes: the tendency to judge events with few variables versus many; the tendency to make fine versus gross distinctions on a given dimension; and the tendency to prefer order and structure versus tolerance of ambiguity (Vannoy, 1965).

Image Cognitive functioning will vary among people as a function of the area of content it is focused on, the so-called cognitive domain. Thus, a person may be concrete in his interaction with people and abstract in his work (Stabell, 1973), or children will analyze and classify persons differently from nations (Signell, 1966).

Image Cultural experience plays a major role in the development and expression of cognitive functioning. Lessor (1976) has shown consistent differences in thinking style across different American ethnic groups; Witkin (1976) has shown differences in global and abstract functioning in different cultures; and Bruner et al. (1966) have shown differences in the rate and direction of cognitive development across cultures. Although the evidence is not conclusive, it would appear that these cultural differences in cognition, in Michael Cole’s words, “reside more in the situations to which cognitive processes are applied than in the existence of a process in one cultural group and its absence in another” (1971, p. 233). Thus, Cole found that African Kpelle tribesmen were skillful at measuring rice but not at measuring distance. Similarly, Wober (1967) found that Nigerians function more analytically than Americans when measured by a test that emphasizes proprioceptive cues, whereas they were less skilled at visual analysis.

Our investigation of learning styles will begin with an examination of generalized differences in learning orientations based on the degree to which people emphasize the four modes of the learning process as measured by a self-report test called the Learning Style Inventory. From these investigations we will draw a clearer picture of the programs or patterns of behavior that characterize the four elementary forms of learning. With these patterns as a rough map of the terrain of individuality in learning, the next chapter will examine the relationships among these styles of learning and the structure of knowledge. Chapter 6 will consider the higher levels of learning and the relation between learning and development.

Assessing Individual Learning Styles: The Learning Style Inventory

To assess individual orientations toward learning, the Learning Style Inventory (LSI) was created. The development of this instrument was guided by four design objectives: First, the test should be constructed in such a way that people would respond to it in somewhat the same way as they would a learning situation; that is, it should require one to resolve the opposing tensions between abstract-concrete and active-reflective orientations. In technical testing terms, we were seeking a test that was both normative, allowing comparisons between individuals in their relative emphasis on a given learning mode such as abstract conceptualization, and ipsative, allowing comparisons within individuals on their relative emphasis on the four learning modes—for instance, whether they emphasized abstract conceptualization more than the other three learning modes in their individual approach to learning.

Second, a self-description format was chosen for the inventory, since the notion of possibility-processing structure relies heavily on conscious choice and decision. It was felt that self-image descriptions might be more powerful determinants of behavioral choices and decisions than would performance tests. Third, the inventory was constructed with the hope that it would prove to be valid—that the measures of learning styles would predict behavior in a way that was consistent with the theory of experiential learning. A final consideration was a practical one. The test should be brief and straightforward, so that in addition to research uses, it could be used as a means of discussing the learning process with those tested and giving them feedback on their own learning styles.

The final form of the test is a nine-item self-description questionnaire. Each item asks the respondent to rank-order four words in a way that best describes his or her learning style. One word in each item corresponds to one of the four learning modes—concrete experience (sample word, feeling), reflective observation (watching), abstract conceptualization (thinking), and active experimentation (doing). The LSI measures a person’s relative emphasis on each of the four modes of the learning process—concrete experience (CE), reflective observation (RO), abstract conceptualization (AC), and active experimentation (AE)—plus two combination scores that indicate the extent to which the person emphasizes abstractness over concreteness (AC-CE) and the extent to which the person emphasizes action over reflection (AE-RO). The four basic learning modes are defined as follows:

Image An orientation toward concrete experience focuses on being involved in experiences and dealing with immediate human situations in a personal way. It emphasizes feeling as opposed to thinking; a concern with the uniqueness and complexity of present reality as opposed to theories and generalizations; an intuitive, “artistic” approach as opposed to the systematic, scientific approach to problems. People with concrete-experience orientation enjoy and are good at relating to others. They are often good intuitive decision makers and function well in unstructured situations. The person with this orientation values relating to people and being involved in real situations, and has an open-minded approach to life.

Image An orientation toward reflective observation focuses on understanding the meaning of ideas and situations by carefully observing and impartially describing them. It emphasizes understanding as opposed to practical application; a concern with what is true or how things happen as opposed to what will work; an emphasis on reflection as opposed to action. People with a reflective orientation enjoy intuiting the meaning of situations and ideas and are good at seeing their implications. They are good at looking at things from different perspectives and at appreciating different points of view. They like to rely on their own thoughts and feelings to form opinions. People with this orientation value patience, impartiality, and considered, thoughtful judgment.

Image An orientation toward abstract conceptualization focuses on using logic, ideas, and concepts. It emphasizes thinking as opposed to feeling; a concern with building general theories as opposed to intuitively understanding unique, specific areas; a scientific as opposed to an artistic approach to problems. A person with an abstract-conceptual orientation enjoys and is good at systematic planning, manipulation of abstract symbols, and quantitative analysis. People with this orientation value precision, the rigor and discipline of analyzing ideas, and the aesthetic quality of a neat conceptual system.

Image An orientation toward active experimentation focuses on actively influencing people and changing situations. It emphasizes practical applications as opposed to reflective understanding; a pragmatic concern with what works as opposed to what is absolute truth; an emphasis on doing as opposed to observing. People with an active-experimentation orientation enjoy and are good at getting things accomplished. They are willing to take some risk in order to achieve their objectives. They also value having an influence on the environment around them and like to see results.

Norms for scores on the LSI were developed from a sample of 1,933 men and women ranging in age from 18 to 60 and representing a wide variety of occupations. These norms, along with reliability and validity data for the LSI, are reported in detail elsewhere (Kolb, 1976, 1981). The following sample LSI profiles are included along with the respondents’ self-descriptions to illustrate the kind of self-assessment information generated by the inventory. The first profile is that of a 20-year-old female social worker currently completing a graduate degree in social work (see Figure 4.1). Her high scores on concrete experience and active experimentation are evident not only in the content of the following excerpts from her self-analysis but also in the way the analysis is written, with its strong feeling tone:

The Learning Style exercise and assignment had a tremendous effect on me, forcing me to take stock of my standard learning and problem solving pattern. And, obviously, these patterns more or less represent my general life patterns and attitudes. In the past, I have noted my methods of handling specific problems, but the assignment really pulled it all together, which was more than a little terrifying. . . . [She describes her recent experience in choosing an apartment.]

Those are the specifics. I can recall many other examples where my learning and problem solving style was exactly the same. In fact, I’m writing this paper right now, twenty minutes after class, as a direct result of my poor score on the paper just returned to me. If I sat and analyzed what it meant to receive a poor mark, I would become too upset. I had to do something about it, to fix it, so I immediately went home and sat down to write a good paper to prove I could do better.

The general process is clear: When I first become emotionally concerned with a problem, the only way I can see to relieve the worry is to jump into action, “solving” the problem as quickly as possible. It’s too hard, too hurting, to sit and think and analyze. When a problem touches me on a gut level, be it a love affair or a beautiful pair of shoes in a store window, I jump to concrete action; I accommodate.

During the aforementioned apartment search, as during most of my escapades, a little voice in the back of my head knew what was going on and warned and cautioned me. Yet I proceeded just the same. It’s as if my process is compulsive and inevitable; I feel it to be almost beyond any conscious control on my part.

I realize that my problem solving process is not 100% destructive. My instincts are often very good, and I’m just as likely to make the right decision as not, based on my experience. In fact, this same compulsive need to act has led me into many beautiful and exciting adventures which I wouldn’t have missed for the world. What frightens me is my apparent inability to try out other problem solving techniques.

My accommodator style [see below, under “Characteristics of the Basic Learning Styles”] most concerns me in the context of professional situations. When working with a client, I tend to promote and encourage action choices or solutions before we have fully analyzed the problem at hand; it breaks my heart to see a client suffer, so I want to relieve his or her pain with the same medicine I use on myself. I am always trying to slow down, to check and double check, to consider a wide range of options. But on the other hand, my action instincts have many times procured immediate vital services for a client, while my more reflective colleagues were still putzing around on paper.

I’m also concerned about the effect of this style on my life plans. I’ve jumped from major to major in college, and recently from career to career, without much careful, consistent reflection and analysis. Again, the benefits are a variety of rich experiences at a relatively young age; I have never felt stagnant or bored. The consequences are that, up to now, I’ve never allowed myself to realize potential in any field. I am presently trying very hard to break that pattern. I am focusing, to the best of my ability, on social work, both academic and practical. I’m attempting to discover the joys of thoroughness. It’s not easy. I’m tempted to jump around like a little flea. . . .

The process of sorting my thoughts for this paper has meant a great deal to me. It took me an hour to sort it out. That may not be much for most people, but a concentrated hour of attempting to calmly and reflectively sort my thoughts represents a minor miracle for me! And I must admit that it feels good.

The second example is a very different one. It is from a 32-year-old M.B.A. student (see Figure 4.2). This man’s high scores on abstract conceptualization and reflective observation are reflected in a self-interpretation report that is more formal and academic in its tone. In addition, he describes his difficulties in valuing and learning from the experiential learning approach taken in the organization behavior course where he completed the LSI. In a rather dramatic way, this case demonstrates the powerful effect that learning styles can have on the learning process and at the same time reminds us that experiential learning techniques per se are not preferred by everyone:

“They, assimilators [see below], are often frustrated and benefit little from unstructured ‘discover’ learning approaches such as exercises and simulations.” Falling onto the extreme edge of the assimilator category, I, too, have experienced frustration with the experiential learning approach and much of the content of the course to date. This first conceptual paper will briefly describe my learning style, recount some of my experiences in the course, relate my feelings, present my intellectual reactions to those experiences and feelings, and outline my expected future course of action.

Since the learning process is a dynamic, circular one of building on past experience and learning, some description of my background is needed to understand my learning style preference. The Learning Styles Inventory very clearly identified my assimilator predisposition. Both concrete experience and active experimentation scores were inside the twentieth percentile circle. Reflective observation was in the middle range, while abstract conceptualization fell on the outer circle. This result corresponds well with my formal educational and professional experience. Typically, both mathematicians and economists are assimilators, drawing on theoretical models to describe reality. My degrees in these areas reflect my strength in and affinity for that style of learning. Kolb reports that members of the research and planning departments of organizations tend to be the most assimilative group. Prior to entering the M.B.A. program, I had spent two years in such a capacity, leaving __________ college as Associate Director of Institutional Research and Planning.

Entering the organizational behavior class, I anticipated difficulty, but did not anticipate the wholesale assault on my value system which I encountered. Detailing those incidents and my reactions comprises the body of this essay. Prior to describing concrete situations, I need to present my definition of concrete and active as they apply to learning. Basically, I propose to generalize from the physical definitions to include those activities of the mind which are active and concrete, rather than passive and imprecise. For example, much of the active part of active listening is a mental, rather than a physical, activity. Similarly, for me, active participation in a novel, textbook, or journal article is more “active” than engaging in typical sporting activities. To view my learning as balanced, rather than ivory-towerish, one must surmount what economists term the “fallacy of misplaced concreteness.” Cerebral as well as sensual participation in life can be concrete and active.

Experiences with classmates, instructors, and the texts have all contributed to my feelings of isolation, defensiveness, and frustration. During my group’s first discussion session I expressed my distaste for experiential learning. I noted that it seemed to be the opposite of normal science or education, where the goal of furthering man’s knowledge required building upon the work and achievements of others, rather than egocentrically assuming that individuals would be able to replicate past acts of genius. I was motivated to get my views on the table so that future discussion on my part would be understood in the proper light. Unwittingly, I was combatting what Argyris terms “double loop learning.” I was immediately questioning the rules of the game by putting my views forward.

Reaction by some other members of the group was swift and harsh. Replies such as, “You can’t learn anything from books,” and “Books are irrelevant to business, you learn by doing,” shocked me. Coming from an institution (___________ College) where life revolved almost entirely around intellectual activities, I was surprised to find that students at an apparently similar school possessed anti-intellectual attitudes.

Our group leader reported this discussion as, “One of our members said that he preferred passive learning, had gone to a school where experiential learning was used, and did not like it.” The whole group’s reaction was surprise. I felt embarrassed and misunderstood, wanted to defend my views and straighten out the group leader. Feelings of isolation and serious questioning of my reasons for being in business school followed that session.

During the second group session, a number of our group members discussed the Learning Styles Inventory. One member questioned the validity of the measurement and what it really measured. I presented my views on inductive versus deductive reasoning and the difficulty of constructing an index which is unidimensional. One group member remarked, “I never know what he’s talking about,” leading to snickers from the group. Score crushed ego and feelings a third time.

The physical placement of students on the Learning Styles Inventory grid in the lounge further confirmed my feelings of isolation. From my perspective, four students were extreme assimilators, eight others were assimilators near the center, ten were convergers, twelve were divergers, and twenty were accommodators. The four members of our group discussed the advantages and disadvantages of assimilation as a learning style, questioned the realism of our goals in management vis-á-vis our learning orientation, and related the LSI to our majors and computer programming. I felt a sense of community and cohesion forming in the group. In particular, a lawyer and I confirmed our commonality of vision.

This activity did result in constructive reflection on my part. It appears to me that people under stress or feeling isolated seek others with similar feelings for security. In addition, the experience spurred me to look in the reader for more information. The last article presented findings on the distribution of academics majors on the LSI grid which satisfied some of my curiousity about the applicability of the inventory. . . .

Evidence for the Structure of Learning

The structural model of learning developed in the preceding chapter postulates two fundamental dimensions of the learning process, each describing basic adaptive processes standing in dialectical opposition. The prehension dimension opposes the process of apprehension and an orientation toward concrete experience against the comprehension process and an orientation toward abstract conceptualization. The transformation dimension opposes the process of intention and reflective observation against the process of extension and active experimentation. We have emphasized that these dimensions are not unitary theoretically, such that a high score on one orientation would automatically imply a low score on its opposite, but rather that they are dialectically opposed, implying that a higher-order synthesis of opposing orientations makes highly developed strengths in opposing orientations possible. If this reasoning is applied to scores on the Learning Style Inventory, we would predict a moderate (but not perfect) negative relation between abstract conceptualization and concrete experience and a similar negative relation between active experimentation and reflective observation. Other correlations should be near zero. Intercorrelations of the scale scores for a sample of 807 people shows this to be the case (see Kolb, 1976, for details). CE and AC were negatively correlated (−.57, p < .001). RO and AE were negatively correlated (−.50, p < .001). Other correlations were low but significant because of the large sample size (CE) with RO = .13, RO with AC = −.19, AC with AE = −.12, and AE with CE = −.02). All but the last are significant (p < .001). As a result of the intercorrelations, we felt justified in creating two combination scores to measure the abstract/concrete dimension (AE-CE) and active/reflective dimension (AE-RO). With the abstract/concrete dimension, CE correlated −.85 and AC correlated .90. With the active/reflective dimension, AE correlated .85 and RO correlated -.84. Subsequent studies with more limited and specialized populations have shown patterns of correlation similar to those described above. One longitudinal study of changes in learning style during college examined the relationship between the Learning Style Inventory and commonly used instruments designed to measure cognitive development according to Piaget, Kohlberg, Loevinger, and Perry theoretical descriptions of growth. Analyses of the interrelationships of college student performance on these measures found that the concrete/abstract dimension correlated with these measures. The reflective/active dimension did not. For these college students, dimensions of learning and development designed to tap cognitive growth do not reflect movement on the reflective/active dimension. The latter dimension also does not correlate with age at entrance to college for younger or older students, which supports the idea that the two dimensions are independent (Mentkowski and Strait, 1983).

A more rigorous test of these hypothesized relationships requires controlling for the built-in negative correlations in the LSI caused by the forced-ranking procedure and validation of the scales against external criteria. It is possible to control for the “bias” introduced by the forced-choice format of the LSI by using data from a study by Certo and Lamb (1979), who generated 1,000 random responses to the LSI instrument and intercorrelated the resulting scale scores. The resulting correlations measure the magnitude of the inbuilt negative correlations in the LSI. If these correlations are used as the null hypothesis instead of the traditional zero point to test for significance of difference, the hypothesized negative relationships between AC and CE and between AE and RO can be tested with the forced-ranking effect partialed out. Thus, when Certo and Lamb’s random correlations are compared to the empirical correlations obtained from 807 subjects using the formula provided by McNemar (1957, p. 148), both the AC/CE correlations and AE/RO correlations are significantly more negative than the random correlations (random AC/CE = −.26, empirical = −.57, p of difference < .001; random AE/RO = −.35, empirical = −.50, p of difference < .001).

External validation of these negative relationships comes from a recent study by Gypen (1980). He correlated ratings by professional social workers and engineers of the extent to which they were oriented toward each of the four learning modes in their current job with their LSI scores obtained four to six months earlier. Each mode was rated separately on a seven-point scale describing the learning mode in a way that attempted to minimize social-desirability bias. Table 4.1 shows the correlations between the subjects’ LSI scores and self-ratings of their current job orientation. These results provide strong support for the negative relation between concrete experience and abstract conceptualization, and somewhat weaker support for the negative relation between active experimentation and reflective observation. The Gypen study and the “corrected” internal correlations among LSI scales both demonstrate empirical support for the bipolar nature of the experiential learning model that is independent of the forced-ranking method used in the LSI.

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Table 4.1 Pearson Correlation Coefficients between the Learning Style Inventory Scales and Ratings of Learning Orientations at Work (N = 58)

Although these data do not prove validity of the structural learning model, they do suggest an analytic heuristic for exploring with the LSI the characteristics of the four elemental forms of knowing proposed by the model (refer to Figure 3.1). If for purposes of analysis we treat the abstract-concrete (AC-CE) and active-reflective (AE-RO) dimensions as negatively related in a unidimensional sense, it is possible to create a two-dimensional map of learning space that can be used to empirically characterize differences in the four elementary forms of knowing: convergence, divergence, assimilation, and accommodation. In so doing, I will save the third dimension for depicting in Chapter 6 the process of development and higher forms of knowing achieved through the dialectic synthesis of action/reflection and abstract/concrete orientations.

Since the AC and CE scales and AE and RO scales are not perfectly negatively correlated, two other types of LSI scores do in fact occur occasionally: those that are highest on AC and CE, and those that are highest on AE and RO. These so-called “mixed” types of people, on the basis of what fragmentary evidence we have, seem to be those who rely on the second- and third-order levels of learning. Thus, through integrative learning experiences, these people have developed styles that emphasize the dialectically opposed orientations. Some support for this argument comes from Rita Weathersby’s study of adult learners at Goddard College (1977). The important point, however, is that the LSI measures differences only in the elementary knowledge orientations, since the forced-ranking format of the inventory precludes integrative responses.

Characteristics of the Basic Learning Styles

In using the analytic heuristic of a two-dimensional-learning-style map, it is proposed that a major source of pattern and coherence in individual styles of learning is the underlying structure of the learning process. Over time, individuals develop unique possibility-processing structures such that the dialectic tensions between the prehension and transformation dimensions are consistently resolved in a characteristic fashion. As a result of our hereditary equipment, our particular past life experience, and the demands of our present environment, most people develop learning styles that emphasize some learning abilities over others. Through socialization experiences in family, school, and work, we come to resolve the conflicts between being active and reflective and between being immediate and analytical in characteristic ways, thus lending to reliance on one of the four basic forms of knowing: divergence, achieved by reliance on apprehension transformed by intention; assimilation, achieved by comprehension transformed by intention; convergence, achieved through extensive transformation of comprehension; and accommodation, achieved through extensive transformation of apprehension.

Some people develop minds that excel at assimilating disparate facts into coherent theories, yet these same people are incapable of or uninterested in deducing hypotheses from the theory. Others are logical geniuses but find it impossible to involve and surrender themselves to an experience. And so on. A mathematician may come to place great emphasis on abstract concepts, whereas a poet may value concrete experience more highly. A manager may be primarily concerned with the active application of ideas, whereas a naturalist may develop his observational skills highly. Each of us in a unique way develops a learning style that has some weak and some strong points. Evidence for the existence of such consistent unique learning styles can be found in the research of Kagan and Witkin (Kagan and Kogan, 1970). They find, in support of Piaget, that there is a general tendency to become more analytic and reflective with age, but that individual rankings within the population tested remain highly stable from early years to adulthood. Similar results have been found for measures of introversion/extraversion. Several longitudinal studies have shown introversion/extraversion to be one of the most stable characteristics of personality from childhood to old age. Although there is a general tendency toward introversion in old age, studies show that people tend to retain their relative ranking throughout their life span (Rubin, 1981). Thus, they seem to develop consistent stable learning or cognitive styles relative to their age mates. The following is a description of the characteristics of the four basic learning styles based on both research and clinical observation of these patterns of LSI scores.

Image The convergent learning style relies primarily on the dominant learning abilities of abstract conceptualization and active experimentation. The greatest strength of this approach lies in problem solving, decision making, and the practical application of ideas. We have called this learning style the converger because a person with this style seems to do best in situations like conventional intelligence tests, where there is a single correct answer or solution to a question or problem (Torrealba, 1972; Kolb, 1976). In this learning style, knowledge is organized in such a way that through hypothetical-deductive reasoning, it can be focused on specific problems. Liam Hudson’s (1966) research on those with this style of learning (using other measures than the LSI) shows that convergent people are controlled in their expression of emotion. They prefer dealing with technical tasks and problems rather than social and interpersonal issues.

Image The divergent learning style has the opposite learning strengths from convergence, emphasizing concrete experience and reflective observation. The greatest strength of this orientation lies in imaginative ability and awareness of meaning and values. The primary adaptive ability of divergence is to view concrete situations from many perspectives and to organize many relationships into a meaningful “gestalt.” The emphasis in this orientation is on adaptation by observation rather than action. This style is called diverger because a person of this type performs better in situations that call for generation of alternative ideas and implications, such as a “brainstorming” idea session. Those oriented toward divergence are interested in people and tend to be imaginative and feeling-oriented.

Image In assimilation, the dominant learning abilities are abstract conceptualization and reflective observation. The greatest strength of this orientation lies in inductive reasoning and the ability to create theoretical models, in assimilating disparate observations into an integrated explanation (Grochow, 1973). As in convergence, this orientation is less focused on people and more concerned with ideas and abstract concepts. Ideas, however, are judged less in this orientation by their practical value. Here, it is more important that the theory be logically sound and precise.

Image The accommodative learning style has the opposite strengths from assimilation, emphasizing concrete experience and active experimentation. The greatest strength of this orientation lies in doing things, in carrying out plans and tasks and getting involved in new experiences. The adaptive emphasis of this orientation is on opportunity seeking, risk taking, and action. This style is called accommodation because it is best suited for those situations where one must adapt oneself to changing immediate circumstances. In situations where the theory or plans do not fit the facts, those with an accommodative style will most likely discard the plan or theory. (With the opposite learning style, assimilation, one would be more likely to disregard or reexamine the facts.) People with an accommodative orientation tend to solve problems in an intuitive trial-and-error manner (Grochow, 1973), relying heavily on other people for information rather than on their own analytic ability (Stabell, 1973). Those with accommodative learning styles are at ease with people but are sometimes seen as impatient and “pushy.”

The patterns of behavior associated with these four learning styles are shown consistently at various levels of behavior, from personality type to specific task-oriented skills and behaviors. We will examine these patterns at five such levels: (1) Jungian personality type, (2) early educational specialization, (3) professional career, (4) current job, and (5) adaptive competencies.

Personality Type and Learning Style

We have already acknowledged and examined to some extent the indebtedness of experiential learning theory to Jung’s theory of psychological types. Now we examine more specifically the relations between Jung’s types and the four basic learning styles. In his theory of psychological types, Jung developed a holistic framework for describing differences in human adaptive processes. He began by distinguishing between those people who are oriented toward the external world and those oriented toward the internal world—the distinction between extravert and introvert examined in the last chapter. He then proceeded to identify four basic functions of human adaptation—two describing alternative ways of perceiving, sensation and intuition; and two that describe alternative ways of making judgments about the world, thinking and feeling. In his view, human individuality develops through transactions with the social environment that reward and develop one function over another. He saw that this specialized adaptation is in service of society’s need for specialized skills to meet the differentiated, specialized role demands required for the survival of and development of culture. Jung saw a basic conflict between the specialized psychological orientations required for the development of society and the need for people to develop and express all the psychological functions for their own individual fulfillment. His concept of individuation describes the process whereby people achieve personal integrity through the development and reassertion of the nonexpressed and nondominant functions integrating them with their dominant specialized orientation into a fluid, holistic adaptive process. He describes the conflict between specialized types and individual development in this way:

The natural, instinctive course, like everything in nature, follows the principle of least resistance. One man is rather more gifted here, another there; or, again, adaptation to the early environment of childhood may demand either relatively more restraint and reflection or relatively more sympathy and participation, according to the nature of the parents and other circumstances. Thereby a certain preferential attitude is automatically moulded, which results in different types. Insofar then as every man, as a relatively stable being, possesses all the basic psychological functions, it would be a psychological necessity with a view to perfect adaptation that he should also employ them in equal measure. For there must be a reason why there are different ways of psychological adaptation: Evidently one alone is not sufficient, since the object seems to be only partially comprehended when, for example, it is either merely thought or merely felt. Through a one-sided (typical) attitude there remains a deficit in the resulting psychological adaptation, which accumulates during the course of life; from this deficiency a derangement of adaptation develops, which forces the subject towards a compensation. [Jung, 1923, p. 28]

Thus, his conception of types or styles is identical to that proposed here—a basic but incomplete form of adaptation with the potential for development via integration with other basic types into a fluid, holistic adaptive process.

Jung’s typology of psychological types includes four such pairs of dialectically opposed adaptive orientations, describing individuals’ (1) mode of relation to the world via introversion or extroversion, (2) mode of decision making via perception or judgment, (3) preferred way of perceiving via sensing or intuition, and (4) preferred way of judging via thinking or feeling. These opposing orientations are described in Table 4.2.

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Table 4.2 Jung’s Psychological Types

As was indicated in the preceding chapter, there is a correspondence between the Jungian concepts of introversion and the experiential learning mode of reflective observation via intentional transformation, and between extraversion and active experimentation via extension. In addition, concrete experience and the apprehension process are clearly associated with both the sensing approach to perception and the feeling approach to judging. Abstract conceptualization and the comprehension process, on the other hand, are related to the intuition approach to perceiving and the thinking approach to judging. Predictions about perception and judgment types are difficult to make, since this preference is a second-order one; for instance, if I prefer perception, I could perform it via sensing or intuition. Myers-Briggs states, “In practice the JP preference is a by-product of the choice as to which process, of the two liked best (N over S or T over F), shall govern one’s life” (1962, p. 59).

The Myers-Briggs Type Indicator (MBTI) is a widely used psychological self-report instrument used to assess people’s orientation toward the Jungian types (Myers, 1962). Correlations between individuals’ scores on the MBTI and the LSI should give some empirical indication of validity of relationships between Jung’s personality types and the learning styles proposed above. Some caution in using such data is appropriate, however. First, both the LSI and the MBTI instruments are based on self-analysis and report. Thus, we are testing whether those who take the two tests agree with our predictions of the similarity between Jung’s concepts and those of experiential learning theory; we are not testing, except by inference, their actual behavior. Second, it is not clear how adequately the MBTI reflects Jung’s theory. In particular, the items in the MBTI introversion/extraversion scale seem to be heavily weighted in favor of the American conception of the dimension mentioned earlier—extraversion as social and interpersonal ease, and introversion as shyness and social awkwardness.

Table 4.3 reports data from three studies by different investigators of three populations: Kent State undergraduates (Taylor, 1973), University of Wisconsin M.B.A.s (Wynne, 1975), and education administrators (McBer and Company, personal communication). The data in Table 4.3 tend to support our hypotheses, but not consistently in all groups: The strongest and most consistent relationships appear to be between concrete/abstract and feeling/thinking and between active/reflective and extravert/introvert.

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Table 4.3 Correlations between Learning Style Inventory Scores and the Myers-Briggs Type Indicator

In a more systematic study of 220 managers and M.B.A. students, Margerison and Lewis (1979) investigated the relations between LSI and MBTI scores using the technique of canonical correlation. They found a significant canonical correlation of .45 (p < .01) between the two sets of test scores. When the resulting pattern of psychological types is plotted on the two-dimensional LSI learning-space, relationships between the Jungian types and learning styles become clear and consistent with our predictions (see Figure 4.3). The sensing type is associated with the accommodative learning style, and the intuitive type falls in the assimilative quadrant; the feeling personality type is divergent in learning style, and thinking types are convergent.

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Source: Adapted from C. J. Margerison and R. G. Lewis, How Work Preferences Relate to Learning Styles (Bedfordshire, England: Cranfield School of Management, 1979).

Figure 4.3 The Relations between Learning Styles and Jung’s Psychological Types

Regarding introversion and extraversion, Margerison and Lewis conclude:

It is clear that extroverts describe themselves as very active in learning situations. This is to be expected, in that extroverts use their energy to go out into their environment and enjoy contact with people and things. In contrast, introverts are far more reflective as would be expected. However, it is noticeable that both extroverts and introverts prefer involvement in learning situations which are neither excessively detached nor concrete. Clearly, while there is a fair degree of variance, the evidence from our sample illustrates that there is little difference between introverts and extroverts overall in this aspect. The real difference is in their emphasis on a preference for active as against reflective types of role. [Margerison and Lewis, 1979, p. 13]

They also find judgment related to the abstract-conceptualization mode and perception related to concrete experience, but unrelated to action or reflection.

Taken together, these studies suggest that the Jungian personality type associated with the accommodative learning style is extraverted sensing.1 This personality type as described by Myers is remarkably similar to our description of the accommodative learning orientation:

This combination makes the adaptable realist, who good-naturedly accepts and uses the facts around him, whatever they are. He knows what they are, since he notices and remembers more than any other type. He knows what goes on, who wants what, who doesn’t, and usually why. And he does not fight those facts. There is a sort of effortless economy in the way he goes at a situation, never uselessly bucking the line.

Often he can get other people to adapt, too. Being a perceptive type, he looks for the satisfying solution, instead of trying to impose any “should” or “must” of his own, and people generally like him well enough to consider any compromise that he thinks “might work.” He is unprejudiced, open-minded, and usually patient, easygoing and tolerant of everyone (including himself). He enjoys life. He doesn’t get wrought up. Thus he may be very good at easing a tense situation and pulling conflicting factions together. . . .

Being a realist, he gets far more from first-hand experience than from books, is more effective on the job than on written tests, and is doubly effective when he is on familiar ground. Seeing the value of new ideas, theories and possibilities may well come a bit hard, because intuition is his least developed process. [Myers, 1962, p. A5]

1. The procedure for determining types and dominant and auxiliary processes is complicated (see Myers, 1962, pp. 51–62, and Appendix A1–A8). Basically, the choice of introversion or extraversion plus the choice of a single perceiving or judgment mode determines a dominant process.

The divergent learning style is associated with the personality type having introversion and feeling as the dominant process. Here again, Myers’s description of this type fits ours:

An introverted feeling type has as much wealth of feeling as an extraverted feeling type, but uses it differently. He cares more deeply about fewer things. He has his warm side inside (like a fur-lined coat). It is quite as warm but not as obvious; it may hardly show till you get past his reserve. He has, too, a great faithfulness to duty and obligations. He chooses his final values without reference to the judgment of outsiders, and sticks to them with passionate conviction. He finds these inner loyalties and ideals hard to talk about, but they govern his life.

His outer personality is mostly due to his auxiliary process, either S or N, and so is perceptive. He is tolerant, open-minded, understanding, flexible and adaptable (though when one of his inner loyalties is threatened, he will not give an inch). Except for his work’s sake, he has little wish to impress or dominate. The contacts he prizes are with people who understand his values and the goals he is working toward.

He is twice as good when working at a job he believes in, since his feeling for it puts added energy behind his efforts. He wants his work to contribute to something that matters to him, perhaps to human understanding or happiness or health, or perhaps to the perfecting of some product or undertaking. He wants to have a purpose beyond his paycheck, no matter how big the check. He is a perfectionist wherever his feeling is engaged, and is usually happiest at some individual work involving personal values. With high ability, he may be good in literature, art, science, or psychology. [Myers, 1962, p. A4]

The assimilative learning style is characterized by the introverted intuitive type. Myers’s description of this type is similar to the description of the assimilative conceptual orientation but suggests a slightly more practical orientation than we indicate:

The introverted intuitive is the outstanding innovator in the field of ideas, principles and systems of thought. He trusts his own intuitive insight as to the true relationships and meanings of things, regardless of established authority or popularly accepted beliefs. His faith in his inner vision of the possibilities is such that he can remove mountains—and often does. In the process he may drive others, or oppose them, as hard as his own inspirations drive him. Problems only stimulate him; the impossible takes a little longer, but not much.

His outer personality is judging, being mainly due to his auxiliary, either T or F. Thus he backs up his original insight with the determination, perseverance, and enduring purpose of a judging type. He wants his ideas worked out in practice, applied and accepted, and spends any time and effort necessary to that end. [Myers, 1962, p. A8]

The convergent learning style is characterized by the extraverted thinking type. Here, Myers’s description is very consistent with the learning orientation of convergence:

The extraverted thinker uses his thinking to run as much of the world as may be his to run. He has great respect for impersonal truth, thought-out plans, and orderly efficiency. He is analytic, impersonal, objectively critical, and not likely to be convinced by anything but reasoning. He organizes facts, situations, and operations well in advance, and makes a systematic effort to reach his carefully planned objectives on schedule. He believes everybody’s conduct should be governed by logic, and governs his own that way so far as he can.

He lives his life according to a definite set of rules that embody his basic judgments about the world. Any change in his ways requires a conscious change in the rules.

He enjoys being an executive, and puts a great deal of himself into such a job. He likes to decide what ought to be done and to give the requisite orders. He abhors confusion, inefficiency, halfway measures, and anything aimless and ineffective. He can be a crisp disciplinarian, and can fire a person who ought to be fired. [Myers, 1962, p. A1]

Educational Specialization

A major function of education is to shape students’ attitudes and orientations toward learning—to instill positive attitudes toward learning and a thirst for knowledge, and to develop effective learning skills. Early educational experiences shape individual learning styles; we are taught how to learn. Although the early years of education are for the most part generalized, there is an increasing process of specialization that develops beginning in earnest in high school and, for those who continue to college, developing into greater depth in the undergraduate years. This is a specialization in particular realms of social knowledge; thus, we would expect to see relations between people’s learning styles and the early training they received in an educational specialty or discipline.

These differences in learning styles can be illustrated graphically by the correspondence between people’s LSI scores and their undergraduate majors. This is done by plotting the average LSI scores for managers in our sample who reported their undergraduate college major; only those majors with more than ten people responding are included (see Figure 4.4). When we examine these people who share a common professional commitment to management, we see that some of the differences in their learning orientations are explained by their early educational specializations in college. Undergraduate business majors tend to have accommodative learning styles; engineers on the average fall in the convergent quadrant; history, English, political science, and psychology majors all have divergent learning styles; mathematics, economics, sociology, and chemistry majors have assimilative learning styles; physics majors are very abstract, falling between the convergent and assimilative quadrants.

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Figure 4.4 Average LSI Scores on Active Reflective (AE-RO) and Abstract/Concrete (AC-CE) by Undergraduate College Major

Some cautions are in order in interpreting these data. First, it should be remembered that all the people in the sample are managers or managers-to-be. In addition, most of them have completed or are in graduate school. These two facts should produce learning styles that are somewhat more active and abstract than those of the population at large (as indicated by total sample mean scores on AC-CE and AE-RO of +4.5 and +2.9, respectively). The interaction among career, high level of education, and undergraduate major may produce distinctive learning styles. For example, physicists who are not in industry may be somewhat more reflective than those in this sample. Second, undergraduate majors are described only in the most gross terms. There are many forms of engineering or psychology. A business major at one school can be quite different from one at another.

Liam Hudson’s (1966) work on convergent and divergent learning styles predicts that people with undergraduate majors in the arts would be divergers and that those who major in the physical sciences would be convergers. Social-science majors should fall between these two groups. In order to test Hudson’s predictions about the academic specialities of convergers and divergers, the data on undergraduate majors were grouped into three categories: the arts (English, foreign language, education/liberal arts, philosophy, history, and other miscellaneous majors such as music, not recorded in Figure 4.4, total n = 137); social science (psychology, sociology/anthropology, business, economics, political science, n = 169); and physical science (engineering, physics, chemistry, mathematics, and other sciences, such as geology, n = 277). The prediction was that the arts should be concrete and reflective and the physical sciences should be abstract and active, with the social sciences falling in between. The mean scores for these three groups of the six LSI scales are shown in Table 4.4. All these differences are highly significant and in the predicted direction, with the exception that the social sciences and physical sciences do not differ significantly on the active/reflective dimension.

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Table 4.4 Learning-Style Inventory Scores for People Whose Undergraduate College Majors Were in the Arts, Social Sciences, and Physical Sciences

Another pattern of significance in the data portrayed in Figure 4.4 is the fact that managers who majored in basic academic disciplines are far more reflective in their learning styles than are the managers who made early professional career commitments in either business or engineering. As we will discuss in greater depth later (see Chapter 7), the traditional nonprofessional collegiate learning environment is highly reflective and develops this orientation in its students. As a result, the transition from education to work involves for many a transition from a reflective learning orientation to an active one.

What these data show is that one’s undergraduate education is a major factor in the development of his or her learning style. Whether this is because people are shaped by the fields they enter or because of the selection processes that put people into and out of disciplines is an open question at this point. Most probably, both factors are operating—people choose fields that are consistent with their learning styles and are further shaped to fit the learning norms of their field once they are in it. When there is a mismatch between the field’s learning norms and the individual’s learning style, people will either change or leave the field.

Professional Career

A third set of forces that shape learning style stems from professional career choice. One’s professional career choice not only exposes one to a specialized learning environment; it also involves a commitment to a generic professional problem, such as social service, that requires a specialized adaptive orientation. In addition, one becomes a member of a reference group of peers who share a professional mentality, a common set of values and beliefs about how one should behave professionally. This professional orientation shapes learning style through habits acquired in professional training and through the more immediate normative pressures involved in being a competent professional (see Chapter 7, p. 261). In engineering, for example, this involves adapting a rigorous scientific and objective stance toward problems. In nursing, it may involve compassion and caring for the sick. In management, much of the professional orientation centers on decisiveness and a pragmatic orientation.

Learning Style Inventory scores have been collected for a number of different professional groups, allowing a comparison between them. The studies are not representative samples of the professions and hence cannot with certainty be said to describe each profession as a whole. They do, however, offer reasonable indications of the learning-style orientations that characterize the different professions. The results of these studies are shown in Figure 4.5. The first conclusion to be drawn from this figure is that the professions in general have an active, as opposed to a reflective, learning orientation. The social professions—education, nursing, social work, and agricultural extension—comprise people who are heavily or primarily accommodative in their learning style. Professions with a technical or scientific base—accounting, engineering, medicine, and, to a lesser degree, management—have people with primarily convergent learning styles. There is considerable variation around these professional averages, however. In medicine, for example, about half of practitioners and students are convergers (Plovnick, 1974; Wunderlich and Gjerde, 1978), but some medical specialties, such as occupational therapy, are accommodative in their orientation. In social work and nursing, practitioners are clearly concrete as opposed to abstract but fall heavily in the diverger as well as accommodator quadrant (Sims, 1980; Christensen and Bugg, 1979). As will be seen in the next section, some of this variation can be accounted for by the professional’s specific job role.

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Data Sources: Medicine: Practitioners, 46% of sample convergers, Wunderlich and Gjerde, 1978. Students, 56% of sample convergers, Plovnick, 1974. Nursing: 70% of sample diverger or accommodator, Christensen and Bugg, 1979. 62% of sample diverger or accommodator, Bennet, 1978. Social work and engineering, Sims, 1980. Agricultural extension, 44% accommodators, Pigg, 1978. Accounting, Clark et al., 1977. Management, educational administration, secondary education, elementary education, Kolb, 1976. Occupational therapy, physical therapy, dietitians, and medical technicians, Bennet, 1978.

Figure 4.5 Learning-Style Scores for Various Professional Groups

Current Job Role

The fourth level of factors influencing learning style is the person’s current job role. The task demands and pressures of a job tend to shape a person’s adaptive orientation. Executive jobs, such as general management, that require a strong orientation to task accomplishment and decision making in uncertain emergent circumstances require an accommodative learning style. Personal jobs, such as counseling or personnel administrator, that require the establishment of personal relationships and effective communication with other people demand a divergent learning style. Information jobs, such as planning and research, that require data gathering and analysis and conceptual modeling have an assimilative learning-style requirement. Technical jobs, such as bench engineering and production, that require technical and problem-solving skills require a convergent learning orientation.

These differences in the demands of jobs can be illustrated by an examination of variations among the learning styles of managers in different jobs in a single industrial firm. (For a more detailed analysis of this data, see Weisner, 1971.) We studied about 20 managers from each of five functional groups in a midwestern division of a large American industrial corporation. The five functional groups are described below, followed by our hypothesis about the learning style that should characterize each group given the nature of the work.

1. Marketing (n = 20). This group is made up primarily of former salesmen. They have a nonquantitative, “intuitive” approach to their work. Because of their practical sales orientation in meeting customer demand, they should have accommodative learning styles.

2. Research (n = 22). The work of this group is split about 50/50 between pioneer research and applied research projects. The emphasis is on basic research. Researchers should be the most assimilative group.

3. Personnel/Labor Relations (n = 20). In this company, men from this department serve two primary functions, interpreting personnel policy and promoting interaction among groups to reduce conflict and disagreement. Because of their “people orientation,” these men should be predominantly divergers.

4. Engineering (n = 18). This group is made up primarily of design engineers who are quite production-oriented. They should be the most convergent subgroup, although they should be less abstract than the research group. They represent a bridge between thought and action.

5. Finance (n = 20). This group has a strong computer, information-system bias. Finance men, given their orientation toward the mathematical task of information-system design, should be highly abstract. Their crucial role in organizational survival should produce an active orientation. Thus, finance-group members should have convergent learning styles.

Figure 4.6 shows the average scores on the active/reflective (AE-RO) and abstract/concrete (AC-CE) learning dimensions for the five functional groups. These results are consistent with the predictions above, with the exception of the finance group, whose scores are less active than predicted and thus fall between the assimilative and the convergent quadrants. The LSI clearly differentiates the learning styles that characterize managers with different jobs in a single company.

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Figure 4.6 Average LSI Scores on Active/Reflective (AE-RO) and Abstract/Concrete (AC-CE) by Organizational Function

Further evidence for the proposed relationship between job demands and learning style comes from the medical profession. Plovnick (1974, 1975) studied the relationship between learning style and the job specialty choices of senior medical students. He hypothesized that academic jobs stressing research and teaching would attract assimilators more than other learning-style types, and practice-oriented specialties requiring frequent patient interaction would attract the more active types. In addition, he expected that subspecialty practices (such as cardiology), having a more “scientific” orientation, would attract convergers more, whereas practices in family medicine or primary care involving more concern for the socioemotional aspects of patient care would attract accommodators more. Psychiatry was expected to attract divergers, because of its humanistic orientation and because of the more reserved, reflective nature of the practitioner role in psychiatry. As can be seen in Figure 4.7, these predictions were borne out.2

2. A follow-up study by Wunderlich and Gjerde (1978) failed to replicate these findings with active medical practitioners. This may be due to a difference in data analysis procedures between the two studies. Plovnick created types by dividing AE-RO and AC-CE scores at the sample median, whereas Wunderlich and Gjerde used the zero point on the scales to create types.

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Source: Adapted from Mark Plovnick, “Primary Career Choices and Medical Student Learning Styles,” Journal of Medical Education, 50, September 1975.

Figure 4.7 Relations between Learning Style and Senior Medical Student’s Choice of Specialty

Sims (1981), in his study of job role demands in the social-work and engineering professions, found that social-work administrators were primarily accommodative in their learning style, whereas those in direct service had divergent learning styles. However, he found no differences among the three major job roles of professional engineers—bench engineer, technical manager, and general manager—even though he did identify significant differences in the actual learning-style demands of these three job roles.

Adaptive Competencies

The fifth most specific and immediate level of forces that shapes learning style is the specific task or problem the person is currently working on. Each task we face requires a corresponding set of skills for effective performance. The effective matching of task demands and personal skills results in an adaptive competence. The concept of competence represents a new approach to the improvement of performance by matching persons with jobs. The previous approach, that of measurement and selection of personnel by generalized aptitudes has proved a dismal failure in spite of heroic efforts to make it succeed (see Tyler, 1978, Chapter 6 for a review). The basic problem of the aptitude-testing approach was that aptitudes were too generalized and thus did not relate to the specific tasks in a given job, producing low correlations between the aptitude measure and performance. In addition, the aptitude and task measures often were not commensurate; that is, they did not measure the person and the task demand in the same terms. The competency-assessment approach focuses on the person’s repertoire of skills as they relate to the specific demands of a job.

We have conceived of the elementary learning styles as generic adaptive competencies; that is, as higher-level learning heuristics that facilitate the development of a generic class of more specific skills that are required for effective performance on different tasks (see Chapter 6, p. 216). To study the relations between learning styles as generic adaptive competencies and the specific competencies associated with each of the four styles, the self-rated competencies of professional engineers and social workers were correlated with LSI AC-CE and AE-RO scales. Although this self-rating methodology is of limited usefulness in assessing with great accuracy a person’s level of competence in a given situation, it can be used to assess the patterns of interrelationship among competencies, which was the objective of this research study. The correlations between LSI scores and competence self-ratings were plotted on the two-dimensional learning space (see Figure 4.8). For example, the skill of “being personally involved” correlated −.25 with AC-CE and +.10 with AE-RO, placing it in the accommodative quadrant of the learning-style space. As a result of this study, the list of competencies was revised and expanded and a second study was conducted with a sample of social-work and engineering graduates (see Figure 4.9). These data were subjected to further factor analysis and refinement, resulting in what can be called a “competency circle” describing specific competencies arranged in a two-dimensional space by their association with the generic adaptive competence of learning style (see Figure 4.10).

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Figure 4.8 Correlations among Work Abilities and Learning Styles (Social-Work and Engineering Graduates; N = 420)

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Figure 4.9 Correlations among Work Abilities and Learning Styles (Social-Work and Engineering Graduates; N = 59)

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Figure 4.10 The Competency Circle, Showing Adaptive Competencies as They Relate to Learning Styles

The accommodative learning style encompasses a set of competencies that can best be termed acting skills: committing oneself to objectives, seeking and exploiting opportunities, influencing and leading others, being personally involved, and dealing with people. The divergent learning style is associated with valuing skills: being sensitive to people’s feelings and to values, listening with an open mind, gathering information, and imagining implications of ambiguous situations. Assimilation is related to thinking competencies: organizing information, building conceptual models, testing theories and ideas, designing experiments, and analyzing quantitative data. The convergent learning style is associated with decision skills: creating new ways of thinking and doing, experimenting with new ideas, choosing the best solution to problems, setting goals, and making decisions. Since these adaptive competencies are defined as congruences between personal skills and task demands, it seems reasonable to conclude that tasks requiring given specific skills will to some degree influence the expression of the learning style associated with those skills.

Summary and Conclusion

This chapter has described individual differences in learning by introducing the concept of learning styles. Learning styles are conceived not as fixed personality traits but as possibility-processing structures resulting from unique individual programming of the basic but flexible structure of human learning. These possibility-processing structures are best thought of as adaptive states or orientations that achieve stability through consistent patterns of transaction with the world; for example, my active orientation helps me perform well in active tasks, and since I am rewarded for this performance, I choose more active tasks, which further improves my active skills, and so on.

We have examined five levels at which these transactions between people and the world around them shape the basic learning styles—accommodation, divergence, assimilation, and convergence. For example, my own learning style at this moment is shaped by my personality disposition toward introversion and feeling, my undergraduate specializations in psychology, philosophy, and religion, my professional academic career commitment, the demands of my current job as a professor, and the specific task I am working on now—writing this book. Thus, my learning style is clearly reflective and, at the moment, tipped toward assimilation, although other tasks in my professional role, such as teaching and counseling students, may shift me toward divergence. The forces that shape learning styles at these five levels are summarized in Figure 4.11. At one extreme there are those basic past experiences and habits of thought and action, our basic personality orientation and education, that exert a moderate but pervasive influence on our behavior in nearly all situations. At the other end of the continuum are those increasingly specific environmental demands stemming from our career choice, our current job, and the specific tasks that face us. These forces exert a somewhat stronger but more situation-specific influence on the learning style we adopt.

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Figure 4.11 Forces that Shape Learning Styles

When learning style is viewed from the two-dimensional perspective proposed here, we can represent the current state of a person’s learning style as a single point on the abstract/concrete and active/reflective learning space. The position of this point—for example, in the center of the grid or at one of the extreme corners—is determined by the summative influence of the forces described above. But this representation summarizes only qualitative differences in elementary learning orientations. To fully appreciate a person’s approach to learning, we need to understand his or her position on a third dimension, that of development. An explanation of this dimension is yet to come, in Chapter 6. But before describing the experiential learning theory of development, we turn first (in Chapter 5) to an examination of the nature of knowledge and how it is created by learning from experience, since individual approaches to learning and development, as we have seen, are determined by one’s transactions with the various systems of social knowledge.

Update and Reflections

Individuality, the Self, and Learning Style

“For it happens to be an inborn and imperative need of all men to regard the self as a unit. However often and however grievously this illusion is shattered, it always mends again. The judge who sits over the murderer and looks into his face, and at one moment renders all the emotions and potentialities and possibilities of the murderer in his own soul and hears the murderer’s voice as his own is at the next moment one and indivisible as the judge, and scuttles back into the shell of his cultivated self and does his duty and condemns the murderer to death. . . . In reality, however, every ego, so far from being a unity, is in the highest degree a manifold world, a constellated heaven, a chaos of forms, of states and stages, of inheritances and potentialities. It appears to be a necessity as imperative as eating and breathing for everyone to be forced to regard this chaos as unity and to speak of his ego as though it were a one-fold and clearly detached phenomenon. Even the best of us share the delusion.”

—Herman Hesse Steppenwolf

“At each intersection of Indra’s Net is a light-reflecting jewel and each jewel contains another net, ad infinitum. The jewel at each intersection exists only as a reflection of all the others and therefore has no self-nature. Yet it also exists as a separate entity to sustain the others. Each and all exist only in their mutuality.”

—The metaphor of Indra’s Net from the Avatamsaka Sutra

Many years ago Kluckholm and Murray described three different kinds of order in human behavior, “Every person is like every other person in some ways. Every person is like some other person in some ways. Every person is like no other person in some ways.” (1948, p. 1). Individuality is a pivotal concept in experiential learning theory. Learning style is one aspect of individuality, one of an almost infinite number of ways that individuals differ. In experiential learning theory, learning style is not a fixed trait but a dynamic characteristic describing how the self processes experience. Every individual is a center of experiencing that is grasped and transformed to create a continuity of experience that among other things includes a unique sense of self.

Western and Eastern Views of the Self

In Western psychology there is a long standing controversy about whether there is a unitary self. Early research (Block, 1961) saw a unified consistent self as indicative of a strong ego, and lack of self consistency as a sign of neurosis. More contemporary research has been influenced by post-modern social constructionism and tends to show that complex self differentiation allows flexibility and is thus a healthy “buffer” to the complex demands of modern life (Linville, 1982, 1985, 1987). Akrivou (2009) used Linville’s measure of self complexity and two measures of the higher stages of adult development (described in Chapter 6 Update and Reflections), namely self-ideal congruence and self-integrating process. She found that self-complexity was positively related to both of these measures of self integration; indicating that self-complexity was important for a person to achieve a higher order synthesis of identity, as manifested in the constructivist notion of self-integration described in experiential learning theory. Development from specialization to integration is the progressive and continuous acquisition of subtler distinctions among self categories and concepts and their ordering into hierarchical systems of meaning.

Lynch and Ryan (2014) studied self consistency and authenticity as predictors of well-being in three cultures, the United States, China, and Russia. Both were related to well-being in all three countries. Authenticity, defined as “being true to yourself” and being genuine and congruent with one’s values and beliefs, was a more powerful predictor of well-being than consistency.

Recent research by Kahneman and Riis calls into question the methodology of this line of research. Their research on happiness and well-being of life found differences between measurements based on what they called the experiencing self and the remembered/thinking self. The work cited above as well as most psychological research on the self is based on a remembered, thinking self where research participants complete Likert scale ratings or other descriptions of how they see themselves. This abstract conception of self is contrasted with real time experience in the moment: “An individual’s life could be described—at impractical length—as a string of moments. A common estimate is that each of these moments of psychological present may last up to 3 seconds, suggesting that people experience some 20,000 moments in a waking day, and upwards of 500 million moments in a 70-year life. Each moment can be given a rich multidimensional description. . . . What happens to these moments? The answer is straightforward: With very few exceptions, they simply disappear. The experiencing self that lives each of these moments barely has time to exist. . . . Unlike the experiencing self, the remembering self is relatively stable and permanent. It is a basic fact of the human condition that memories are what we get to keep from our experience, and the only perspective we can adopt as we think about our lives is that of the remembering self” (2005, pp. 285–286). The authors go on to say that these memories of experience are flawed by a number of cognitive illusions and are often wrong. For example, a study of vacations found substantial difference between recalled enjoyment and actual experienced enjoyment. It was recalled enjoyment that predicted desire to repeat the vacation. In another study, people predict that they are happier on their birthday, but actual experience of happiness is the same as other days.

Some Eastern conceptions of the self see it as an illusion spawned by the seeming continuity of discrete momentary experiences. We referred earlier, in the Chapter 2 Update and Reflections, to the Theraveda Buddhist image of moment consciousness as a string of pearls. In Western views, the string is seen as the continuous self, but not in Buddhism. As with the experiencing self described above, experience is described as a string of discontinuous experiential moments which are estimated to be much shorter than 3 seconds, around 1/500th to 1/75th of a second. In each of these moments of experience, there is discernment, recognition of an object which is accompanied by the dualistic awareness of a self attending to the object.

“Between moments of experience of self are gaps in which there is no sense of self or separateness from what is being experienced. . . . By this they meant a dharma which is not conditioned at all by previous patterns. It enters freely and brings with it a sense of freedom from habitual thought. . . . This unconditioned dharma is called nirvana, literally ‘extinction.’ This does not mean extinction of all experience, but only of the grasping onto the belief that one is a permanent self” (Hayward, 1998, p. 619).

Continuity of self or the ‘stream of consciousness’ is attributed to the coarseness of ordinary attention. With meditation practice it is possible to sharpen attention to become aware of the nirvana background. “Egolessness is not some state of mind to be attained as something foreign to one’s present state, nor is it a ‘higher state of being’. . . . It is a fundamental, ever-present aspect of one’s ordinary being, which is covered up due to ignorance and bewilderment, believing in ego’s continuity, and which can therefore be uncovered by knowledge and insight.” (1998, p. 622) . . . “Egolessness is not a state in which there is no sense of self at all. Rather it is a state in which the self is perceived not as a solid permanent thing . . . but as a constant momentary flashing into existence out of a boundless background. Gradual identification with the background, rather than with the illusion of a permanent self, brings a sense of harmony, clarity, wisdom and energy to one’s life” (1998, p. 625).

Experiential Learning and the Self

The self in experiential learning theory is dynamic and developmental, moving toward a coherent identity and integrity. The self is a dynamic continuous process of learning from experience that takes a unique developmental path for every individual, motivated by a holistic organismic drive for actualization. Carl Rogers describes his theoretical system this way: “It should be noted that this basic actualizing tendency is the only motive which is postulated in this theoretical system . . . it is the organism as a whole, and only the organism as a whole, which exhibits this tendency. There are no homunculi, no other sources of energy or action in the system. The self, for example, is an important construct in our theory, but the self does not ‘do’ anything. It is only one expression of the general tendency of the organism to behave in those ways which maintain and enhance itself” (1959, p. 196).

Self individuality is created through the on–going spiraling of the learning cycle in transaction with the social and relational context. Each mode of the learning cycle forms a facet of the self moving toward integration (see Figure 4.12). Everyone develops a unique configuration of these selves through a process of accentuation (Chapter 7, pp. 242244).

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Figure 4.12 The Self in Experiential Learning Theory

Kahneman’s identification of the experiencing and the remembered/thinking self are consistent with the dual knowledge concept of experiential learning theory (Chapter 3, pp. 6977). The experiencing self is based on direct, present-oriented, concrete experience composed of the discrete brief moments of experiences and the self-less spaces between: the nirvana background of Buddhist thought. I see a similarity between James’ concept of pure experience and the nirvana background. The moments of direct self experiencing are somewhat influenced by personal history, culture, and context as Dewey emphasized (see Chapter 2 Update and Reflections). The thinking self is constructed through memories of concrete experiences that have been given meaning through cognitive interpretation. While the remembered self is inevitably a biased representation of the directly experienced self, it is nonetheless the basis on which we make most life choices and decisions. The remembered self is constructed from numerous cases of episodic memory (Chapter 3 Update and Reflections). Mindful cycling through the learning cycle may increase the congruence between the thinking and experiencing self.

A number of experiential learning scholars, including Jack Mezirow (1990), Stephen Brookfield (1987), and David Boud (Boud, Keogh, and Walker, 1985), see the reflecting self as the major pathway to self integration and transformation in the integrating self. Others emphasize self integration through the acting self. Richard Boyatzis’ Intentional Change Theory (2008), Deci and Ryan’s Self-Determination Theory (1995, 2004), and the Self-Authorship Theory of Kegan (1994) and Baxter-Magolda (2007, 2008) all focus on agentic self-actualization. For Rogers (1961, 1964) and Gendlin (1962, 1978), the path to integration lies in the experiencing self. And for Kohlberg (1981, 1984, 1987), it is the thinking self that guides development toward integration.

Thus the self in experiential learning theory is seen as an ongoing process of specialized differentiation and integration through an executive meta-self; the consistency and unity of which varies across individuals and their life span. The meta-self is created in Mead’s (1934) process of self generation as a response to a “generalized other” created in moments of experiencing with others in one’s life. The integrating process itself is an internal conversation with the “I” speaking to the “Me.” Power (2007), in a special issue of the Journal of Clinical Psychology on the multiplicity of self, quotes the Portuguese writer Fernando Pessoa: “My soul is a hidden orchestra; I know not what instruments, what fiddle strings and harps, drums and tambours I sound and clash inside myself. All I hear is the symphony” (2007, p. 187). He uses this example of the self as a symphony orchestra to describe this dynamic differentiation and integration, “when the different parts of the orchestra play in harmony with each other, then the overall experience is of an integrated whole. . . . Indeed, this same experience of integration can be apparent when one or more sections of the orchestra is silent or absent. Alternatively, there can be a discordant sense of disintegration if the different orchestral parts do not coordinate with each other, for example if each part were to play a different tune” (2007, p. 188).

Learning Style

I created the Learning Style Inventory to describe the unique ways that individual selves “process possibilities” (to use Tyler’s term) (see Chapter 4, pp. 99100) by spiraling through the learning cycle based on their preference for the four different learning modes—CE,RO,AC, and AE. It is therefore focused on that aspect of individuality related to how individuals learn from experience. As a dynamic holistic concept of style, it describes human uniqueness by examining normative descriptions of personal style across individuals and an idiographic profiling within an individual of the different styles within the holistic model.

The original Learning Style Inventory (LSI 1) was created in 1969 as part of a MIT curriculum development project that resulted in the first management textbook based on experiential learning (Kolb, Rubin, and McIntyre, 1971). There have been six versions of the Learning Style Inventory published over the last 45 years. Through this time, attempts have been made to openly share information about the inventory, its scoring, and technical characteristics with other interested researchers. The results of their research have been instrumental in the continuous improvement of the inventory.

I coined the term learning style to describe these individual differences; differentiating them from the cognitive style research that was popular at the time. As described in Chapter 4 (Chapter 4, pp. 98100), I sought to distinguish styles of learning from experience not as fixed traits, but as dynamic states arising in an on–going process of learning. For this reason, the format of the LSI is a forced choice format that asks individuals to rank their relative choice preferences among the four modes of the learning cycle. This is in contrast the more common normative or free choice format, such as the widely used Likert scale, that rates absolute preferences on independent dimensions.

The forced choice format of the LSI was dictated by the theory of experiential learning and by the primary purpose of the instrument. Experiential learning theory is a holistic, dynamic, and dialectic theory of learning. Because it is holistic, the four modes that comprise the experiential learning cycle—CE, RO, AC, and AE—are conceived as interdependent. Learning involves resolving the creative tension among these learning modes in response to the specific learning situation. Since the two learning dimensions—AC-CE and AE-RO—are related dialectically, the choice of one pole involves not choosing the opposite pole. Therefore, because experiential learning theory postulates that learning in life situations requires the resolution of conflicts among interdependent learning modes, to be ecologically valid the learning style assessment process should require a similar process of conflict resolution in the choice of one’s preferred learning approach. The LSI is not a criterion-referenced test and is not intended for use to predict behavior for purposes of selection, placement, job assignment, or selective treatment. This includes not using the instrument to assign learners to different educational treatments, a process sometimes referred to as “tracking.” Such categorizations based on a single test score amount to stereo-typing that runs counter to the philosophy of experiential learning that emphasizes individual uniqueness. “When it is used in the simple, straightforward, and open way intended, the LSI usually provides a valuable self-examination and discussion that recognizes the uniqueness, complexity, and variability in individual approaches to learning. The danger lies in the reification of learning styles into fixed traits, such that learning styles become stereotypes used to pigeonhole individuals and their behavior” (Kolb, 1981a, pp. 290–291).

The most relevant information for the learner is about intra-individual differences, his or her relative preference for the four learning modes, not inter-individual comparisons. Ranking relative preferences among the four modes in a forced choice format is the most direct way to provide this information. While individuals who take the inventory sometimes report difficulty in making these ranking choices; nonetheless, they report that the feedback they get from the LSI gives them more insight than has been the case when we use a normative Likert rating scale version. This is because the social desirability response bias in the rating scales fails to define a clear learning style; that is, they say they prefer all learning modes. This is supported by Harland’s (2002) finding that feedback from a forced choice test format was perceived as more accurate, valuable, and useful than feedback from a normative version.

The adoption of the forced choice method for the LSI has at times placed it in the center of an ongoing debate in the research literature about the merits of forced choice instruments and other issues. For a detailed analysis of these issues, see the Kolb Learning Style Inventory Guidebook (Kolb and Kolb, 2013a).

The Kolb Learning Style Inventory 4.0

The research reported in this chapter (Chapter 4 on individuality in learning) is based on the first version of the Kolb Learning Style Inventory (KLSI) (Kolb, LSI 1971, pp. 1976a and b). The latest version, the Kolb Learning Style Inventory 4.0 (KLSI 4.0) (Kolb and Kolb, 2011), is the first major revision of the KLSI since 1999 and the third since the original Learning Style Inventory (LSI) was published in 1971. It is based on many years of research involving scholars around the world and data from many thousands of respondents. The KLSI 4.0 maintains the high scale reliability of the KLSI 3.1 while offering higher internal validity. Scores on the KLSI 4.0 are highly correlated with scores on the previous KLSI 3.1, thus maintaining the external validity that the instrument has shown over the years. Validity research on the KLSI since the publication of Experiential Learning is also reviewed in the Kolb Learning Style Inventory 4 Guidebook.

Data from empirical and clinical studies over the years have shown that these original four learning style types—Accommodating, Assimilating, Converging, and Diverging—can be refined further into a nine-style typology that better defines the unique patterns of individual learning styles and reduces the confusions introduced by borderline cases in the old four-style typology (Eickmann, Kolb, and Kolb, 2004; Kolb and Kolb, 2005a&b; Boyatzis and Mainemelis, 2000). With feedback from users, we first began noticing a fifth “balancing” style describing users who scored at the center of the Learning Style grid. Later we discovered that individuals who scored near the grid boundary lines also had distinctive styles. For example, an “Experiencing” style was identified between the Accommodating and Diverging styles. Four of these style types emphasize one of the four learning modes—Experiencing (CE), Reflecting (RO), Thinking (AC), and Acting (AE) (Abbey, Hunt, and Weiser, 1985; Hunt, 1987). Four others represent style types that emphasize two learning modes, one from the grasping dimension and one from the transforming dimension of the experiential learning theory model—Imagining (CE and RO), Analyzing (AC and RO), Deciding (AC and AE), and Initiating (CE and AE). The final style type balances all four modes of the learning cycle—Balancing (CE, RO, AC, and AE) (Mainemelis, Boyatzis, and Kolb, 2002).

The new KLSI 4.0 introduces these nine style types by moving from a 4-pixel to 9-pixel resolution of learning style types as described below. The learning style types can be systematically arranged on a two-dimensional learning space defined by Abstract Conceptualization-Concrete Experience and Active Experimentation-Reflective Observation. This space, including a description of the distinguishing kite shape of each style, is depicted in Figure 4.13.

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Figure 4.13 The Nine Learning Styles in the KLSI 4.0

The Initiating Style The Initiating style is characterized by the ability to initiate action in order to deal with experiences and situations. It involves active experimentation (AE) and concrete experience (CE).

The Experiencing Style The Experiencing style is characterized by the ability to find meaning from deep involvement in experience. It draws on concrete experience (CE) while balancing active experimentation (AE) and reflective observation (RO).

The Imagining Style The Imagining style is characterized by the ability to imagine possibilities by observing and reflecting on experiences. It combines the learning steps of concrete experience (CE) and reflective observation (RO).

The Reflecting Style The Reflecting style is characterized by the ability to connect experience and ideas through sustained reflection. It draws on reflective observation (RO) while balancing concrete experience (CE) and abstract conceptualization (AC).

The Analyzing Style The Analyzing style is characterized by the ability to integrate and systematize ideas through reflection. It combines reflective observation (RO) and abstract conceptualization (AC).

The Thinking Style The Thinking style is characterized by the capacity for disciplined involvement in abstract and logical reasoning. It draws on abstract conceptualization (AC) while balancing active experimentation (AE) and reflective observation (RO).

The Deciding Style The Deciding style is characterized by the ability to use theories and models to decide on problem solutions and courses of action. It combines abstract conceptualization (AC) and active experimentation (AE).

The Acting Style The Acting style is characterized by a strong motivation for goal directed action that integrates people and tasks. It draws on active experimentation (AE) while balancing concrete experience (CE) and abstract conceptualization (AC).

The Balancing Style The Balancing style is characterized by the ability to adapt: weighing the pros and cons of acting versus reflecting and experiencing versus thinking. It balances concrete experience, abstract conceptualization, active experimentation, and reflective observation.

These nine KLSI 4.0 learning styles further define the experiential learning cycle by emphasizing four dialectic tensions in the learning process. In addition to the primary dialectics of Abstract Conceptualization/Concrete Experience and Active Experimentation/Reflective Observation, the combination dialectics of Assimilation/Accommodation and Converging/Diverging are also represented in an eight stage learning cycle with Balancing in the center. The formulas for calculating the continuous scores on these combination dialectics are reported in the Kolb Learning Style Inventory 4 Guidebook (Kolb and Kolb, 2013a).

Thus, the Initiating style has a strong preference for active learning in context (Accommodation), while the Analyzing style has a strong preference for reflective conceptual learning (Assimilation). The concepts of assimilation and accommodation are central to Piaget’s (1952) definition of intelligence as the balance of adapting concepts to fit the external world (accommodation) and the process of fitting observations of the external world into existing concepts (assimilation). This measure was used in the validation of the Learning Flexibility Index (Sharma and Kolb, 2010; see Chapter 6) and has been used by other researchers in previous studies (Wierstra and de Jong, 2002; Allinson and Hayes, 1996).

The Imagining style has a strong preference for opening alternatives and perspectives on experience (Diverging), while the Deciding style has a strong preference for closing on the single best option for action (Converging). The concepts of converging and diverging originated in Guilford’s (1988) structure of intellect model as the central dialectic of the creative process. This dialectic concept has been used in research on experiential learning theory by Gemmell (2012) and Kolb (1983).

Some studies have used continuous balance scores for ACCE and AERO to assess balanced learning style scores (Mainemelis, Boyatzis, and Kolb, 2002; Sharma and Kolb, 2010). These variables compute the absolute values of the ACCE and AERO scores adjusted to center on the fiftieth percentile of the normative comparison group. Figure 4.14 depicts this expanded learning cycle and illustrates how an individual’s particular style represents his or her preferred space in the cycle.

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Figure 4.14 The Nine Learning Styles and the Four Dialectics of the Learning Cycle

Learning Flexibility

Another important aspect of learning style is learning flexibility, the extent to which an individual adapts his or her learning style to the demands of the learning situation. As we have seen above, learning style is not a fixed personality trait but more like a habit of learning shaped by experience and choices. It can be an automatic, unconscious mode of adapting, or it can be consciously modified and changed. The stability of learning style arises from consistent patterns of transaction between individuals and learning situations in their life. This process is called accentuation—the way we learn about a new situation determines the range of choices and decisions we see, the choices and decisions we make influence the next situation we live through, and this situation further influences future choices. Learning styles are thus specialized modes of adaptation that are reinforced by the continuing choice of situations where a style is successful.

Since a specialized learning style represents an individual preference for only one or two of the four modes of the learning cycle, its effectiveness is limited to those learning situations that require these strengths. Learning flexibility indicates the development of a more holistic and sophisticated learning process. The learning style types described above portray how one prefers to learn in general. Many individuals feel that their learning style type accurately describes how they learn most of the time. They are consistent in their approach to learning. Others, however, report that they tend to change their learning approach depending on what they are learning or the situation they are in. They may say, for example, that they use one style in the classroom and another at home with their friends and family. These are flexible learners.

The KLSI 4.0 also includes an assessment of learning flexibility by integrating the Adaptive Style Inventory (ASI) into the instrument. Chapter 8 describes the creation of the ASI, which was designed to assess individuals’ level of integrative complexity as they progressed from the specialized to integrated stage of the experiential learning theory developmental model (see Figure 6.3). The instrument assessed adaptive flexibility by measuring how individuals change their learning style in response to different situational demands. It was based on the theory that if people show systematic variability in their response to different contextual learning demands, one could infer a higher level of integrative development because systematic variation would imply higher order decision rules or meta-cognitive processes for guiding behavior (Kolb and Kolb, 2009).

A number of researchers have found evidence to support the link between learning flexibility and integrative development. Early studies (reported in Chapter 8) found that ASI adaptive flexibility is positively related to higher levels of ego development on Loevinger’s sentence completion instrument (Kolb and Wolfe, 1981). Individuals with higher levels of adaptive flexibility perceived themselves to be more self-directed in their current life situation and to have greater flexibility. They had higher levels of differentiation in their personal relationships, and they used more constructs to describe their life structure. In addition, they experienced less conflict and stress in their life despite experiencing their life to be more complex. Subsequent research on learning flexibility has replicated some of these findings. Perlmutter (1990) studied 51 medical professionals and found significant relationships between Loevinger’s ego development instrument and adaptive flexibility. Thompson (1999), in a sample of 50 professionals from various fields, found that self-directed learners had higher levels of adaptive flexibility than learners who were not self-directed.

Another study by Mainemelis, Boyatzis, and Kolb (2002) examined the relationship between learning style as measured by the Kolb Learning Style Inventory (Kolb, 1999, 2005) and ASI adaptive flexibility. The study tested the hypothesis that learners with equal preferences for dialectically opposed learning modes would be better able to integrate their learning preferences into a flexible learning process. The study proposed that a balanced learning style (as given by the absolute value for the dialectics of experiencing/conceptualizing and acting/reflecting adjusted for population mean) would be related to learning flexibility. In other words, the more an individual is balanced on the conceptualizing/experiencing and acting/reflecting dialectics, the more he or she will exhibit learning flexibility. This was supported for the dialectic of conceptualizing/experiencing. No significant result was found for the dialectic of acting/reflecting. However, the study also found an equally strong relationship between learning flexibility and a preference for concreteness over abstraction, the KLSI AC-CE score.

Akrivou (2008) found a relationship between learning flexibility and integrative development as measured by her Integrative Development Scale (IDS). She created this scale by identifying items that describe the integrative stage of adult development as defined in the works of Loevinger (1966, 1976, 1998), Rogers (1961), Perry (1970), Kegan (1982, 1994), and Kolb (1984, 1988, 1991). In her comprehensive review of ASI research, Bell (2005) reported other construct validity evidence but suggested a need for revision of the original instrument and the creation of new measures of adaptive flexibility.

Sharma and Kolb (2010) modified the ASI to fit the format of the KLSI and created a Learning Flexibility Index (LFI) based on the Kendall’s W statistic. They showed construct validity for the LFI measure by testing six hypotheses about the place of the LFI in a nomological net. The LFI was negatively related to age and educational level. Women and those in concrete professions tended to be more flexible. Individuals with an assimilating learning style tended to be less flexible. The LFI was positively related to Akrivou’s Integrative Development Scale, replicating her earlier findings. Individuals who are men, older, highly educated, and specialists in abstract, paradigmatic fields were more assimilative in learning style and had less learning flexibility. The results suggest that it is the orientation toward abstraction and reflection characteristic of the assimilative learning style that leads to inflexibility. Since it is the assimilative style that is the most favored and most developed in formal education systems, one might ask if this abstract approach is producing the unintended negative consequence of learning inflexibility. Emphasis on conceptual learning at the expense of contextual learning may lead to dogmatic adherence to ideas without testing them in experience, what Whitehead called “the fallacy of misplaced concreteness.” Contextual learning approaches like experiential learning (Kolb, 1984) and situated learning (Lave and Wenger, 1991) may help education to nurture integrated learners who are as sensitive to context as they are to abstract concepts. A related issue concerns the priority placed on specialized over integrative learning in education. Specialization in subject matter and the learning style most suited to learning it may well produce higher levels of specialized mastery. Mainemelis et al. (2002) found that specialized learning styles led to greater development of learning skills related to the specialization than did balanced learning styles.

A study by Moon (2008) using the new KLSI 4.0 Learning Flexibility Index examined sales performance in financial services, finding that learning flexibility influenced sales success as measured by monthly volume of sales. Gemmell (2012) studied 172 technology entrepreneurs who were founders/CEOs of their current company. He examined the relationship between their KLSI and LFI 4.0 scores and their company’s innovation and performance. Results shown in Figure 4.15 display a positive relationship between Active Experimentation (AE-RO) and experimentation, which in turn influenced innovation and performance. Entrepreneurs with high learning flexibility were more likely to take longer to make key strategic decisions; however, in the process of doing so, they were more innovative. “Technology entrepreneurs who are flexible learners—in spite of the enormous environmental pressures—appear to achieve greater innovation by taking slightly longer to consider more alternatives, to reflect upon those alternatives and to ultimately converge to a solution and take action” (2012, p. 90).

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Figure 4.15 The Influence of Entrepreneur’s Learning Style and Learning Flexibility on Their Company’s Innovation and Performance (Gemmell 2012)

Learning flexibility indicates the development of a more holistic and sophisticated learning process. Following Jung’s theory that adult development moves from a specialized way of adapting toward a holistic integrated way, development in learning flexibility is seen as a move from specialization to integration. Integrated learning is a process involving a creative tension among the four learning modes that is responsive to contextual demands. Learning flexibility is the ability to use each of the four learning modes to move freely around the learning cycle and to modify one’s approach to learning based on the learning situation. Experiencing, reflecting, thinking, and acting each provide valuable perspectives on the learning task in a way that deepens and enriches knowledge.

This can be seen as traveling through each of the regions of the learning space in the process of learning. The flexibility to move from one learning mode to another in the learning cycle is important for effective learning. Learning flexibility can help us move in and out of the learning space regions, capitalizing on the strengths of each learning style. Learning flexibility broadens the learning comfort zone and allows us to operate comfortably and effectively in more regions of the learning space, promoting deep learning and development. In addition to providing a measure of how flexible one is in their approach to learning, the KLSI 4.0 also provides an indication of which learning space they move to in different learning contexts—their back–up learning styles. Figure 4.16 shows the backup styles of Initiating and Balancing for an Experiencing type with a low flexibility score and the backup styles of Experiencing, Imagining, Balancing, Reflecting, and Thinking for an Initiating learning style with a high flexibility score. High flexibility individuals tend to show more backup styles and hence a greater ability to move around the learning cycle.

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Figure 4.16 Backup Styles for a Low and High Learning Flexibility Learner

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