index
activism and social consciousness
AIDS
Allison’s story
Asian bird flu
Being Good Is Not Enough (Chamberlin)
birthrates and the labor market
blogging
Blood, Allison
boomerang kids
boomers
acceptance of corporate rules
age range
attitudes toward Gen X
attitudes toward money
attitudes toward parents
commonalities with Gen Y
competitiveness
desire to change the world
key world events during teen years
labor market and
as mentors to Y’s
parent-child relationship with Y’s
perspectives versus Gen Y’s
reaction to The Devil Wears Prada
retirement of
size compared with Gen Y
underlying assumptions
boycotting
Brooks, David
BSE (mad cow disease)
business communication. See communication in business
career advice/path offered and company selection
career curve
archetypes
issues to consider
uses of
career-sector identification
changes in corporations
cyclical/project-based arrangements
education
entrepreneurial and start-up options
government
nonprofits
professional services
profile of future corporations
social entrepreneurship
task-based versus time-based arrangements
trades
trends in career sectors
Carter, Michael
cell phones
Chamberlin, Lyn
China’s Gen Y
attitudes toward money
interest in virtual communities
Internet use
quality of education
civic and political involvement
college degrees
debt load from
value of
Columbine shootings
communication in business
e-mail and
FACTS framework
financial understanding requirement
Gen Y’s deficits in literacy
Gen Y’s reputation for poor writing skills
importance of writing skills
language-use requirement
world understanding requirement
writing approach recommended
company-selection considerations
career advice offered
culture
feedback
first impressions
learning opportunities
money and rewards
reputation and values of the company
time management expectations
confidence and optimism of Gen Y
Corey, Raymond
corporations as employers
cultural trends. See events and trends impacting Gen Y
culture of a company
Dan’s story
debt load from college
Deloitte
demographics of Gen Y
age range
average age for marriage
education (see education)
generation defined
labor force composition
life expectancy and retirement
market influence
population size
racial and ethnic patterns
depression among Gen Y’s
The Devil Wears Prada
difficult conversations
dressing for a job
economics and career choice
education
enrollment by sex
graduation rates in Europe and Asia
graduation rates in the United States
labor market and
quality of
value of a college degree
workforce skills
education as a career choice
employer preference identification
archetypes overview
aspects of each opportunity to consider
assessing what engages you
expressive legacy archetype
flexible support archetype
individual expertise and team victory archetype
limited obligations archetype
new hire initiation considerations
risk with reward archetype
secure progress archetype
energy and engagement
English-language dominance in business
entrepreneurial and start-up options
Europe’s Gen Y
average age for marriage
English language and
Internet use
population size of
potential worker shortage
social networking
events and trends impacting Gen Y
activism and social consciousness
civic and political involvement
definition of “urgent,”
global threats
influence of teen years
pro-child culture (see pro-child culture)
socioeconomic divide in volunteerism
spirituality
technology use (see technology and Gen Y)
top social causes
working mothers
expressive legacy archetype
FACTS framework
feedback and company choice
Ferren, Bran
financial understanding of business
flexible support archetype
flow experience in life
Generation X
age range
attitudes toward Gen Y and boomers
attitudes toward rules
boomers’ and Y’s view of
focus on self-reliance and security
key world events during teen years
perspectives versus Gen Y’s
problem with boomers as Gen Y mentors
reaction to The Devil Wears Prada
reluctant boomerang kids
size compared with Gen Y
technology use
underlying assumptions
view of Gen Y’s parents
views on working mothers
virtual communities interest
workforce changes during teen years
workforce issues for
work philosophy
Generation Y
belief in “living now,”
characteristics of (see also life and career expectations of Gen Y; sense of self in Gen Y; work-related passions)
deficits in literacy
demographics (see demographics of Gen Y)
developing good relationships with other generations
distinct point of view (see point of view of Gen Y)
education and (see education)
key events and trends (see events and trends impacting Gen Y)
numbers of new workers
perspectives versus boomers’
reaction to The Devil Wears Prada
reputation for poor writing skills
risk-taking opportunities
tightening labor market and
top ten social causes
underlying assumptions of other generations
view of being grown-up
views of working women
global threats
GotVMail Communicatons
government as a career choice
graduation rates
Hauser, David
helicopter parents
higher education. See education
Hurricane Katrina
Ibarra, Herminia
immigration
Indian Ocean tsunami
India’s Gen Y
attitudes toward money
interest in virtual communities
Internet use
quality of education
individual expertise and team victory archetype
Internet use
job-search considerations
boss’s characteristics
challenge and contribution opportunities
company characteristics (see company-selection considerations)
coworkers support
location
responsibility
variety
labor force
composition
market opportunities
numbers of new workers
language of business. See communication in business
learning opportunities and company choice
life and career expectations of Gen Y
attitudes toward money
expectations for job responsibilities
job priorities
preferred operating styles
workforce membership concept
life expectancy
life lures. See also employer preference identification
limited obligations archetype
mad cow disease (BSE)
Malone, Thomas W.
market influence of Gen Y
massively multiplayer online role-playing games (MMORPGs)
meaningful work identification
do what you love quiz
engagement versus satisfaction
experience of flow
level of engagement in work
life lures, finding
living your passion example
tapping all energy resources
metaverse
MMORPGs (massively multiplayer online role-playing games)
money and rewards
attitudes toward
company selection and
multigenerational workforce. See boomers; Generation X; traditionalists
musician turned teacher story
MySpace
narcissism and Gen Y
natural disasters
networks
building and use of
relationship-based work style
social
solving problems collaboratively
usage patterns
next-generation enterprises
nonprofits as a career choice
odyssey years
outsourcing
pandemics
passion for work. See work-related passions
Paugh, Ryan
Peale, Norman Vincent
Peat, Brendan
perfect job, finding. See job-search considerations
Piaget, Jean
point of view of Gen Y
as an advantage
asynchronous living
collaborative problem solving preference
comfort level with where you work
desire to coordinate rather than plan
finding new uses for “good enough” technology
network building and use
personal technology used institutionally
relationship-based work style
use of multiple technologies simultaneously
use of technology versus that of older adults
practical realities of jobs
archetypes of career curve
issues to consider in a career
matching the practical to your passion
personal journey example
uses of career curve
pro-child culture
boomerang kids
helicopter parents
shifts in parenting style
trusting and liking adults
Putnam, Robert
pyramid principle of business writing
racial and ethnic patterns
responsibility inherent in a job and career choice
retirement
average age for
expected age for Gen Y
labor force changes and
savings for
rhythm of a job and career choice
risk with reward archetype
school shootings
secure progress archetype
sense of self in Gen Y
confidence and self-esteem
diversity of tastes and styles
feeling overwhelmed and/or depressed
narcissism and
optimistic outlook
sense of immediacy
social and business networking. See networks
social entrepreneurship as a career choice
socioeconomic divide in volunteerism
soft skills in business
being a problem solver
being effective versus being right
confidence and optimism
difficult conversations and
financial safety net
focus on learning
grace under pressure
initiative
purposefulness
understanding the hidden logic in your organization
software as a service (SaaS)
Stewart, Bruce
Taghaddos, Siamak
Tapscott, Don
target your place. See career-sector identification
technology and Gen Y
attitudes toward
comfort level with
company culture and
content creation
metaverse
multiple technologies use
new uses of “good-enough” technology
personal technology use
previous generations’ versus current
social networking and
technology and the future of companies
terrorist attacks
text messaging
time involved in a job and career choice
time management and company choice
trades as a career choice
traditionalists
age range
desire to join in prosperity
influence of financial reward and security
key to success with
key world events during teen years
perspectives versus Gen Y’s
prevalent values/corporate culture
size compared with Gen Y
underlying assumptions
violence in schools
Virginia Tech shootings
volunteerism and activism
women in the workplace
work-related passions
archetypes overview
assessing what engages you
expressive legacy
flexible support
individual expertise and team victory
limited obligations
risk with reward
secure progress
World of Warcraft
writing skills
Gen Y’s reputation for poor
importance in business
writing approach recommended