Ensuring the project is set up well is important for all projects. It is particularly important for projects using team members who spend most of their lives in business as usual (BaU) and are doing the project as-homework.
Building a Team from the Project Members
We covered team selection earlier, but once that is in place, the next step is to introduce the project manager, business lead, and project sponsor to the project members, and then meld those individuals into a team. With an all full-time dedicated group, this often happens naturally. Bruce Tuckman’s model1 for this is shown in Figure 15.1, as new people come together, there are personality conflicts, competition for influence, and communication difficulties due to different assumptions and outlooks. Through necessity, disagreements are resolved with accommodations and compromises, and misunderstandings are cleared up. This leads to increasing effectiveness as the group starts to function as a team. Effectiveness is accelerated as the team builds trust and increasingly works to each other’s strengths.
Figure 15.1 Tuckman’s stages of team development
However, this process may not happen naturally and particularly for part-time members who regularly go back to the comfort of their normal BaU team. You may have to coach transition through the stages.
A key tool is to build a shared understanding of the project’s vision, with the project team. This is achieved via the kick-off workshop, meetings with workstream leaders and members, and so on. This is useful to hold the team together and to drive the project forward. When difficulties arise and heads drop and shoulders droop, raise them by getting them to look up at the inspiring vision they emotionally committed to.
A buzz of being part of something important motivates. So, another useful tool to enhance morale is promotion of the project and the project team throughout the business. After the staff know about the project, the next interest is who is going to be doing it and so, the announcement of the team to the business can be used to promote the project and motivate the team members.
A complication for team dynamics is movement of people into and out of the team. This may be planned due to the changing project resource requirements or unplanned and forced by external events. Do not just assume a new team member will be easily assimilated. Plan for their arrival, induct them into the environment, and monitor they are positive and not disruptive to the smooth functioning of the team.
Understand Your Team
If you did not pick the team, spend time to understand the people and the way they work. They will be driven by attitude, aspirations, and fears, so you will not likely have total support and compliance. Has their past work and experience prepared them for any of the tasks on this project?
Consider having the team complete Myers–Briggs2 tests for them and you to learn how they may best perform as a team member.
This will help you build a sense of working as a team and not as individuals. If you make sure everyone understands how others depend on their output, you can instill a sense of not letting the team down.
Project Methodology
Do not overcomplicate things.
Project methodology, processes, and documents are there to help projects run smoothly and not act as a straitjacket. Formal structured methodologies and project management tools can be complex and frustrating for anyone not familiar with them. In some cases, there may even be a blend of techniques in play. For example, a workstream could be using agile principles to create software, while PRINCE2 is used in the construction workstream. The inexperienced or unsure project manager defaults to rigid adherence to the methodology. The PM who really understands the method and the purpose of each process and output can skillfully tailor the project documentation to the needs of the project, the business, and the people involved. Find a reasonable and workable compromise.
As-homework team members are unlikely to be intimately familiar with the documents and tools, so adapt and simplify as much as feasible. Aim for one-page documents such as plan on a page and status report on a page. Take the time to make documents clear and concise so that they can be reviewed by busy people in a few minutes. Even then, do not assume the message has been received and understood. If you need to communicate serious issues, then the best methods are a phone call or face-to-face.
Part of adapting the project environment is making it as familiar to the people as possible. Use terminology common to that business. Use existing forms of communication in expected formats such as visual boards and existing intranets. Tap into existing meeting structures such as weekly management meetings for quick updates. Use familiar surroundings such as nearby meeting rooms and war rooms.
Do not make the mistake of overestimating the project management knowledge of the as-homework staff. Team members may be reluctant to admit they do not understand the terminology or methodology, but equally, you do not want to patronize them. Make an informal assessment of their project knowledge during discussions and then, where necessary, educate the team. Your best opportunities for this are during early one-to-ones and during the kick-off and earlier-stage workshops.
If there is a project management office (PMO) function, then consult them, as they may require things to be done in a certain way and may be able to offer support in some areas. Do not be averse to challenging the PMO rules to avoid adding a level of difficulty with potentially little real project benefit.
Story: Rigorous Start up with
a Sound Business Case
This story illustrates the vital importance of ensuring the projects starts on a sound basis with a strong business case.
The business was involved in supplying outside broadcast services to TV companies.
Although predictable, the company had a highly variable demand for its services both across the week and across the year. Staff worked an annual hours contract, with hours being called off anytime across the year. They were also supplemented by a significant number of freelancers.
We undertook a review of its business processes and, in particular, its employment model in considering moving a large part of its staff to freelance status. Freelance rates were apparently favorable, and savings were to be had from avoiding the generous pension contribution, but there were redundancy costs (different for each person) to be considered.
With such complicated business and employment processes, they needed a sophisticated financial model to determine the value and impact of the proposed changes under varying demand growth assumptions.
To general surprise, the model revealed a long payback period and a poor return on investment for the switch. This meant that the management were able to avoid a costly and disruptive change to the business.
Initiation
In this section, we list out the steps we take so that a composite project is setup to succeed. It is intended to act as a checklist focused on the things specifically for composite projects:
Story: Rigorous Initiation in Product Development
The following story illustrates how a sound initiation process can stop poorly thought through projects moving to implementation.
An organization was launching several products to increase sales in its customer service business. Given the scale of the activity, the organization required some experienced support to manage the process of selecting and implementing a suite of products.
One of the authors was engaged to support a team establishing a program of product developments. The team supported the franchise network and was charged with improving service revenues and customer satisfaction. There were several pilot products, so it was important that they were implemented properly to test the sales and service impact.
The key activity was a rigorous initiation process to ensure each implementation had been properly thought through and planned. We ran workshops for each product and, together, created mini business cases and short PIDs. This ensured we had a consistent method, and that we asked ourselves all the difficult but necessary questions. We were able to plug any gaps and identify risks before we started and before we committed effort and cost.
Several projects were unable to meet the criteria we agreed. This was a disappointment to the enthusiastic proposers, but the organization was better off not continuing projects with high risk of failure.
We created a simple review and reporting structure appropriate to the scale of the program to monitor the implementation stage.
The products that made it through this process were all implemented in full, or as pilots, during the year as planned. It re-emphasized the value of the project initiation process, even for small projects.
A rigorous initiation can sometimes be used after a project has been initiated, if that makes sense. In business, sometimes, moving quickly to grab an opportunity is a sound strategy when you know you can retrofit the project governance, provided that, too, is done very swiftly. We do not think it is something we would advocate as normal practice, but we have been engaged to do this from time to time, and it has been successful.
Story: Clarity of Objectives
The following story illustrates how clear, unambiguous objectives are vital to gain support of key business stakeholders, even if those objectives are uncomfortable.
An organization operating in the public sector embarked on a reorganization that included most departments. Their brief was fluid and affected by government policy, so their team was under constant review. They had to periodically bring in new skills, move staff into different roles, and in some cases, let them go.
One of the authors supported the organization over a 10-year period and four of the reorganizations. Each time, we spent the correct amount of time to prepare the project, the organizational proposals, consultations, and so on. However, the most valuable part of the preparation was the frank conversation to agree on the objectives.
There were always very difficult decisions to make. The impact of these decisions would have a serious and unexpected impact on staff members. We found that it was vital, within the project team, to fully understand what we were trying to achieve, even if some of the objectives were very uncomfortable.
Communicating to the staff during a reorganization is tough anyway, but clarity of purpose reduces the risk of messages being misconstrued.
1 Bonebright, D.A. 2010. “40 years of Storming: A Historical Review of Tuckman’s Model of Small Group Development.” Human Resource Development International 13, no. 1.
2 See Myers-Briggs Foundation, https://myersbriggs.org
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