RULE 58

By all means, use the investment professionals (but don’t be used by them)

As you’ve probably guessed from Rule 55, most of those who pick their own stocks like to think that they can see value where others can’t. Of course, we don’t like to look too often to see if our track record backs that up, and I’m sure many a Rules Player has made dumb investment decisions. If you don’t trust yourself to make clever decisions every time, or perhaps simply want to save the occasional investment decision for yourself and let someone who knows more than you do take care of the rest, then it’s OK to use the professionals. But make sure you use them wisely.

Now, pay attention to this bit – it’s really, really important. First, professionals will tell you that they can take your money, invest it actively and beat the market. That they do beat the market and that they will beat the market. They may even have some colourful charts to show you how they beat the market, every year. Apart from last year of course (and that was just a blip, a short-term correction you know, everybody took a bath on that one, but next year...). Just sign here, sit back and you’ll soon be worth more than Warren Buffett on a hot streak. Sounds too good to be true? Yep, it’s wishful thinking and flawed logic in equal measures.

To put it simply, for somebody to be doing better than average, somebody else must be doing worse, and since the big firms invest most of the money in the market, who are they beating? Themselves? Right, and here’s the ugly little truth about the investment industry. In any given year, some will come out ahead and some will lose, but over the long term the market beats most of them, most of the time. Oh I’m sure many of them try hard, they really do, but in the end nearly all of them fail to grow money any faster than the market. So, don’t pay them for trying.

Ask yourself this. If, like most people, you read the brochure, listen to the adviser (who’s on a commission) and buy into a fund aiming to beat the market, what’s the one thing that you can be sure will be higher than average? The returns? Or the fees? You know the answer to that one, don’t you?

If you want help to put your money in the markets, without putting much of it in someone else’s pockets, keep it simple.

If you don’t have the time or know-how to carefully research the best active fund then follow the rule that less is more (and usually comes cheaper). Put your trust in funds that don’t charge you big fees for taking big risks with a succession of clever strategies to beat the house – pick index funds and tracker funds. Pick funds managed by people who’ll invest your money with minimum fuss and minimum fees, in a good range of stocks that replicate the market, and then go to lunch. Then you can sleep at night (or get back to reading this book) safe in the knowledge that your money is in the market, quietly working away on your behalf.

IN THE END MOST OF THEM
FAIL TO GROW MONEY ANY
FASTER THAN THE MARKET.
SO, DON’T PAY THEM
FOR TRYING

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