Index
Aaronovitch, David 293–4
Abstracts 353
Accounts, keeping 14–15
Active Life 169
Advertisers’Annual 251
Advertising 244
copywriting 245–7
buzz words 247
ideas 246–7
slogans 245–6
typography and layout 247
Against the Grain: Writings of a Sceptical Optimist 290
Agarwal, Manish 320
Amis, Martin 286
Andrews, Nigel 329–30
Anecdote 183
Appendages 192
Arena 216
in columns 300–4
in publicity writing 254
Arts reviews 307–8, 309, 321–3
See also Reviewing
As I Walked Out One Midsummer Morning 206
Attribution 365–6
Audit Bureau of Circulations (ABC) 75
Authorship books 73–4
Authorship magazines 73
Babaian, Natasha 236–9
Backing up work 11
Bagnall, Nicholas 209
Baird, Eric 63
Barber, Lynn 283–4
Barber, Richard 81
Barker, Paul 85
Beckenham and Penge Advertiser 64
Best of Beachcomber, The 302
Best of Myles, The 303
Big Brother 334
Billen, Andrew 312
Bird, Linda 351
Blackburn, Virginia 331
Blyth, Myrna 298
Book reviewing 315–19
fiction 317–19
non-fiction 315–17
Books:
as spin-offs 38
authorship 73–4
ideas development 50–1
Bottin, Alain de 222
Bowron, Steven 118–19
Brainstorming, computerized 56
Bray, Roger 349
Brian, Denis 255
Briffa, Dr John 350
Brighton Argus 257
British Airways 70–1
British Humanities Index (BHI) 28, 76
British Institute of Mental Handicap 70
British Journalism Review 222, 255, 294, 351
British Medical Journal 89
British Rate and Data BRAD) Advertiser and Agency List 251
Broadband 143
See also Internet
Broadcasts 48
Buchwald, Art 362
Burchill, Julie 300–1
Burnie, Joan 119
Business, specialist features 349
Business-to-business magazines 50
in advertising 247
Caldwell, Christopher 222
Camera equipment 228–31
Capital of Nasty 156
Captions 233–4
Carey, Dr Adam 350–1
Cassandra at his Finest and Funniest 290, 364
Cassandra (Sir William Connor) 296
Castleman, Michael 351
Celebrity Bulletin, The 260
Celebrity culture 81–3
Celebrity peg 186
Chambers Dictionary of Dates 50
Chatrooms 150
Children, writing about 83–4
Choice 187–8
Christansen, Rupert 321
Christianson, Arthur 247
Christopher, James 329–30
Clarke, Jeremy 297
Clichés 206–8
use in advertising 247
Clover Index 76
Coleman, Dr Vernon 349
Collins, Barry 349
Collins, Nancy 267
getting a slot 290–1
working methods 304–5
Columns 288
argument and provocation 300–4
humour, parody and fantasy 301–4
lifestyle 297–300
local papers 291–2
personal 295–6
political 294–5
specialist 352–3
world at large 292–4
Commissioning 98–9
Commissions:
obtaining 22–5
by email 102–3
by fax or letter 103
by telephone 101–2
interviews 258–9
multiple proposals 106–7
preparation 99–101
publicity work 251–3
sending specs 110–11
organization 108–10
Complementary medicine 351
Complete Plain Words, The 198
Computer equipment 10–11
backing up 11
Computers, specialist features 349–50
Connolly, Cyril 197
Connor, Sir William (Cassandra) 296, 364
establishing bonds with 137–8
in press releases 251
First British Serial Rights (FBSR) 14
Cosmopolitan 73
Country Life 189
Cowan, Anne 63
Cox, David 286
Crave 327
Crime 84–6
Critics 307
See also Reviewing
Croce, Maria 64
Croydon and Purley Advertiser 64
D-Day Dispatches 334–5
Daily Echo 291
Daily Express 302, 326, 331, 334, 350–1
Daily Telegraph, The 222, 301–2, 321, 350
Davenport, Walter 97
Davies, Hunter 264
Davies, Stan Gebler 186
Davis, Victor 255
Deevoy, Adrian 281
Defreitas, Michael 183
Dejevsky, Mary 221
in intros 183–4
in publicity writing 253
Dictionary of Jargon 205
Digital photography 229–31
Directories:
organizations 395–6
publications 396
Directory of British Associations (DBA) 28
Doherty, Dawn 175–6
Donovan, Paul 139
Dorner, Jane 145–6
Dover Express 63–4
Economist Style Guide, The 26, 35
Edge, Simon 334
Edinburgh Evening News 63
Editors:
dealing with 111–13
requirements of 98–9
Education:
issues 86–7
specialist features 350
Email:
enquiries 102–3
file submission 10–11
programs 144
Emotionally weighted language 220–1
Empire 330
Endings 187–90
Equipment 10–11
Essential Law for Journalists 363
Ethical concerns 366
Euphemisms 209–10
Evans, Harold 118
Evans, Paul 168–9
Evening Standard 85, 199, 325, 328, 334–5
Events 47–8
Excavation 322
Expert sources, searching for 149, 389
in intros 184
in publicity writing 253–4
Facts, checking 30
specialist features 353
Fairman, Richard 321
False Servant, The 325–7
Feature file 109–10
new emphasis on 61
structure 18–20
Fees, negotiating 14
Fiction reviewing 317–19
Film reviews 328–30
Financial Times, The 51, 222, 321, 322, 329–30, 348, 349
Financial Times Magazine 177–81, 222, 234
First British Serial Rights (FBSR) 14
Fisk, Robert 18
Flower of Evil, The 330
Foreignisms 203–4
Formulas, idea development 53–4
Foster, Jill 332–3
Free magazines 70–1
Freelance Photographer 226
Freesheets 65
Fuzz 209
General Medical Council’s Register 89
Gibson, Fiona 299
Girl about Town 70
Glamour 73
Goodman, Geoffrey 294
Gower, Sir Ernest 198
Gramophone 320
Graphics 232
Green, Jonathan 204–5
Grylls, David 317–19
Guardian, The 20, 83, 182, 203, 222, 285, 286, 293, 294, 319–20, 331, 333–4, 338, 352
Guardian Bedside Books, The 290
Harrington, Michael 191
Hartley, Aidan 216
Hastings, Max 222
Haydon, Caroline 350
Health:
issues 87–9
specialist features 350–1, 353–4
Heat 81
Hello! 83
Hell’s Kitchen 333
Herald, The (Glasgow) 63
Here! 82
Here’s Health 88
Highlife 70–1
Hoffmann, Ann 28
Holder, Deborah 88
Hollingsbee, Bob 64
Hollis Press and Public Relations Annual 28
Hoo-Hahs and Passing Frenzies 290, 293
Hook, Antony 63–4
House style 34–5
How to Lie With Statistics 140
How-to features 166
Howells, Lisa 88
Huff, Darrell 140
Human Rights Act (2000) 364
Hunt, Tristam 352
IdeaFisher 56
Ideas 20–2
development of 52–6
computerized brainstorming 56
for publicity writing 246–7
formulas and word associations 53–4
imagination 52–3
lateral thinking 55–6
linear-logical thinking 54–5
freelance writers 44–52
broadcasts 48
computerized sources 51–2
conversations noted 47
events observed 47–8
personal experience 46
printed sources 48–51
specialist writers 338
staff writers 41–4
from inside 43
from letters page 43–4
from news 42
from press releases 43
Illustrations:
captions 233–4
getting permissions 228
graphics 232
market 226
negotiating 234–5
photographic equipment 228–31
processing 235
recording 235
relevance versus art 226–7
storing 235–6
subjects 227–8
submitting 236
Imagination 52–3
Independent Magazine, The 185–6
Independent Review, The 333
Indexes 401
Information gathering, See Research
Instant messaging 144
connecting 143
guides 401–2
instant messaging 144
market guides 74
newsgroups 145
online market 155–6
evaluation of online sources 147–8
premium content 148–9
search engines 146–7
virtual communities 149–50
web directories 147
RSS 145
web browsers 144
wireless access 143–4
See also Email; Writing online
Internet Magazine 350
Interviews 28–9, 122–38, 255–7
approaches 122–4
choice of interviewee 257–8
editing the transcript 276–8
summarizing 277–8
elicitation of good quotes 134–5
tape recording 264–5
follow up 287
getting commissioned 258–9
logging and ordering 126–8
persuasion techniques 131–4
question preparation 28, 128–31, 266–70
quoting and paraphrasing 125–6
setting up 259–62
getting past minders 260–2
persistence 262
techniques 270–6
avoiding hidden agendas 274–5
difficult interviewees 273–4
encouraging revelations 275–6
keeping in control 271–2
preparing to follow up 276
tough questions 272–3
writing up formats 278–86
hatchet job 283–4
narrative interview 282–3
profile 284–6
Q-and-A format 279–81
unusual formats 286
Intros 182–7
Isherwood: A Life 315–16
Jackhammer 156
Jackson, Ian 62
specialist features 347
Johnson, Boris 303–4
Johnson, George 352
Johnson, Paul 296
Jongh, Nicholas de 199
Journalism Online 157
Journals, professional 50
Judd, Alan 220
Kaletsky, Anatole 222
Kampfner, John 160–2
Keers, Paul 84
Keesing’s Record of World Events 29
Kellner, Peter 316
Kirby, Judy 88
Krakovsky, Marina 352
Lambert, Angela 177–81
Landesman, Cosmo 81
Lane, Harriet 267
Lantin, Barbara 350
Lateral thinking 55–6
Law and the Media 363
Lawson, Mark 331
Le Fanu, Dr James 348
Leask, Anne 64
Lerner, Max 292
Leslie, Ann 274
Lewis-Smith, Victor 334–5
Libel 364
avoidance of 365
Lifestyle columns 297–300
Lind, Michael 222
Linear-logical thinking 54–5
Literary allusion 185–6
Little Lady Fauntleroy 332–3
Lives and Works: profiles of leading novelists, poets and playwrights 286
Living 188
Lloyd, Rose 329
Loaded 205
Local papers 62–5
columns 291–2
local and national interaction 67–8
Lost Boys, The 329
Lott, Tim 8
McAfee, Annalena 286
McCormack, Steve 350
MacDonald, Margo 185
Magazine Editing 82
Magazine, The (Sainsbury’s) 88
Magazines 67–70
authorship 73
business-to-business 50
free 70–1
ideas development 48–50
online versions 148
sources 402
subjects 68–9
writers’ magazines 358–9
Mail on Sunday, The 119, 165, 301
Making of a Muckraker, The 275
Male, David 257
Margolis, Jonathan 84
Market guidance 72–4
contributors’ guidelines 72
from authorship books 73–4
from authorship magazines 73
from publications directly 72
from the internet 74
overseas markets 358–9
promotional literature 72
Marks Spencer Ma gazine 299
Mars-Jones, Adam 315–16
Media, specialist features 351
Medical Directory, The 89, 353
Medicine 87–9
specialist features 351
Mental Handicap Research 38, 70
Meyer, Karl E. 289
Mind map 163–4
Mirror, The 186
Mitford, Nancy 275–6
Mojo 320
Monster 329–30
Moral rights 384
More Home Life 290
Morton, J. B. 302–3
Mountford, Fiona 325
Ms London 70
Muhibah 71
Multiple submissions 35
Murphy’s Law 331
Music reviewing 319–21
in publicity writing 253
Narrative interviews 282–3
National Council for the Training of Journalists (NCTJ) 391
National papers 65–7
local and national interaction 67
National Readership Survey (NRS) 75
National Union of Journalists (NUJ) 15
Professional Code of Conduct 371–2
Networking 107–8
New Internationalist 217–18, 350, 359
New Statesman 86, 160, 203, 204, 234, 285, 286, 316
New Yorker 360
Newspaper Language 209
Newspapers 61
cuttings 48–9
national papers 65–7
Nightingale, Benedict 326
Nightingale, Liz 351
No Angels 331
Noble, Kate 351
Nolan, Brian 302
Norton Book of Interviews, The 255–6
Note-taking 29–30
Notes, ordering of 162–3
Observer, The 204–5, 212, 285, 293, 315
Observer Food Magazine 349
Observer Magazine 181, 182, 267, 297, 299–300, 350
OK! 81
Old age 89–90
Oldie, The 352–3
O’Neill, Helen 169–71
Online Freelance Directory 15
Opera reviewing 320–1
O’Reilly, Sally 323
Outlining 31–2
specialist features 345–6
choice of countries 360
culture study 360
market guides 358–9
opportunities 361
syndication 361–2
Oxford Reverse Dictionary 200
Oxford Writers’ Dictionary 203
Packer, William 322
Paris Review 279–80
Parkin, Diane 73
Parnell, Kerry 73
Parsons, Tony 216
Patmore, Angela 221
Penguin Book of Columnists, The 289
Penguin Book of Interviews, The 255–6, 260
Penguin Book of Journalism, The 71
Periodicals Training Council 392
Personal columns 295–6
Personal experience 27, 46, 116–17
Personal profile 285
Persuasion techniques 131–4
in publicity writing 254
Peter, John 324–5
Peters, Patrick 330
Peterson, Laurie 157
Photographers, working with 231–2
Photographic equipment 228–31
Photographs, See Illustrations
Pictures, See Illustrations
Pile, Stephen 91
Pirie, Madsen 350
Pitching, See Queries
Plagiarism 363
Playboy 279–80
Political columns 294–5
Political correctness (PC) 210–11
Popbitch 82
Press Complaints Commission: Code of Practice 378
Press cuttings agencies 116, 117
Press Gazette 7, 49, 66, 73, 120, 139, 232, 233, 262, 351, 363
adapting to different markets 249–50
contacts 251
Professional journals 50
Professional organizations 15
Profiles 284–6
Promotional literature 72
Proofreading 112
Proposals, See Queries
Prospect 222
Provincial Press and the Community, The 62
Public relations (PR) 244
Publicity writing 243–4
advertising copywriting 245–7
obtaining work 251–3
portfolio building 252
specialist services 252–3
press releases 248–51
research 245
techniques 253–4
Publishers’Freelance Directory 231, 232
Pundits, Poets and Wits: An Omnibus of American Newspaper Columns 289
Purvis, Andrew 349
Qualifications 4
Queries:
by email 102–3
by fax or letter 103–6
by telephone 101–2
sending specs 110–11
specialist publications 339–42
Questioning, in interviews 28, 128–31, 266–70
asking specific questions 269–70
getting on subject’s wavelength 268–9
order of questions 270
tough question techniques 272–3
See also Interviews
Quotes, elicitation of 134–5
Quoting 125–6
Radio Times 234
Randall, David 366
Reader’s Digest 81–2, 169–71, 183, 185, 188, 220, 267
Readers’ interest 164–7
Readership analysis 74–5
Reality TV 82–3
Reckoning, The 328–9
Reeves, Ian 262
Reference libraries 389, 393–5
Rejections 112–13
responding to 113
Reporting experience 65
Research 25–30
background study 116
computerized sources 51–2
note-taking 29–30
publicity writing 245
specialist features 353–4
See also Sources
Research for Writers 28
Research in British Universities 353
Retirement 89–90
Reviewing 307–8
art 321–3
becoming a reviewer 308–9
books 315–19
films 328–30
music 319–21
tasks of 310–12
television 330–5
theatre 323–7
writing-up process 312–15
Rewriting 33–4
for overseas markets 357
Roberts, Dan 8
Roberts, Kevin 217
Royal Brunei Airlines 71
RSS (Really Simple Syndication) 145
Ruhrmund, Frank 64
Russell, Jenni 86–7
Ryall, Melody 7
Salon 156
Sample, Ian 352
Sarler, Carol 71
Schools 86–7
Science, specialist features 352
Search Engine Optimization (SEO) 153
Sedge, Michael 359
Self, Will 328–9
Sewell, Brian 322
Shorthand 29
Silvester, Christopher 255–6, 260, 289
Simonart, Serge 266
Slang 204–5
Slate 156
Slogans 245–6
Smart, James 319–20
Smith, Will 65
Sources 115–22
acknowledgement of 137
assessment of 120–2
online sources 147–8
experts, searching for 149, 389
legwork 116–19
pictures 232
Specialism 56–7
Specialist columns 352–3
research 353–4
marketing strategy 339–42
opportunities for 337–8
Specs 110–11
Spectator, The 87, 182, 203, 204, 216, 222, 296–7
Spin Sisters 298
Spin-offs 35–8
Star, The 202
Statesman’s Yearbook, The 29
Stevenson, Neil 82
Stevenson, R. L. 213
Style:
house 34–5
individual 222–3
reviews 312–14
Submission of work 10–11, 34–5
Summing up 187–8
Sun, The 71
Sunday Express 338
Sunday Express Magazine 284
Sunday Herald Magazine 167
Sunday Independent (Ireland) 298
Sunday Post, The (Dundee) 118–19
Sunday Post, The (Glasgow) 166
Sunday Telegraph, The 191
Sunday Times, The 60, 118, 203, 230, 285, 349
Sunday Times Magazine 91, 234, 324–5
Sutcliffe, Thomas 333
RSS 145
Taki 297
Tatler 84
Taylor, A. J. P. 338
Technology, specialist features 352
Teeline shorthand 29
Telegraph Magazine, The 267, 282
Telephone:
enquiries 101–2
Television reviews 330–5
documentaries 332–5
series 331
Templeton, Tom 299–300
The Moronic Inferno and Other Visits to America 286
Theatre reviews 323–7
Thekaekara, Mari Marcel 217–18
Thicknesse, Robert 321
Think pieces 221–2
Thomas-Ellis, Alice 290
Thunder God 317–19
Time Out 323
Timeliness 76
Times, The 209, 222, 294–5, 321, 326, 329–30, 338
Times Stylebook, The 35
Timing 76–7
Titles 181–2
Tolstoy, Count Nikolas 364
Trade releases 250
UCAS 392
Universal Journalist, The 366
Using a Library 28
Verification skills 138–40
Virtual communities 149–50
Walmsley, Heather 350
Ward, Mike 157
Warwick, Hugh 350
Web browsers 144
promotion 153–4
Webster, Aroha 63
White, Dan 205
Whittaker, Kenneth 28
Wi-Fi hotspots 143
Wikipedia 149
Wilkes, Angela 88
Wintle, Angela 257
Wireless Internet access 143–4
Withers, Jane 182
Wolff, Jennifer 351
Wollaston, Sam 333–4
Wolmar, Christian 352
Woman’s Own 285
Word association 53–4
Words, choice of 198–200
Work experience 5–8
getting printed 6
staff versus freelance 7–8
writing for the letters page 6–7
Wray, Graham 205
Writers’ and Artists’Yearbook 22, 23, 72, 231
Writer’s Digest 73–4
Writers’ Digest 358
Writers’Forum 358–9
Writers’ Monthly 358
Writing for Reader’s Digest 73–4, 163, 346
Writing Magazine 73
Writing online 154–8
techniques 157–8
understanding the market 155–6
Writing up 32–3
reviews 312–15
rewriting 33–4
Wyatt, Petronella 297
Yes Minister 65–6
Zec, Donald 285