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Author Robert J. Hanyok
A study of how Allied communications intelligence organizations reported intelligence on the Holocaust. Explains how the Western COMINT system operated during WWII; describes how the wartime records of SIS and GC&CS are organized in the U.S. and UK; summarizes w....
Release Date 2005/04 -
Author Oded Shenkar
By 2015, China may well have the world's largest economy. In The Chinese Century, Oded Shenkar shows how China is restoring its imperial glory by infusing modern technology and market economics into a non-democratic system controlled by the Communist party and bure....
Release Date 2004/10 -
Negotiating With Chinese Investors
Author Zhi-Xue Zhang , Hao Wang , Jeanne M. Brett , Li Ma
Chinese companies are increasingly investing in companies overseas. But to reach advantageous agreements with Chinese direct investors, Western managers need to prepare themselves for differences in negotiating style. Show and hide more
Release Date 2017/10 -
Why Some Platforms Are Better Than Others
Author Jonathan Knee
Executives often look at the network effects of digital platforms as a key source of competitive advantage — without understanding that platforms need to also leverage other factors at play in the local markets and among preferred customers. Network effects ca....
Release Date 2018/01 -
Selling Solutions Isn’t Enough
Author Kevin Sellers , Jonathan Knowles , Hannah Grove , Richard Ettenson
Rather than trying to sell standardized products or services to the biggest possible set of buyers, B2B companies need to develop ways to help specific customers achieve better outcomes. Instead of describing their solutions, companies first need to understand cust....
Release Date 2018/10 -
The New Solution Selling, 2nd Edition
Author Keith M. Eades
THE MARKET-PROVEN PRINCIPLES OF SOLUTION SELLING FOR TODAY'S HIGH-SPEED, HIGHER-PRESSURE SALES ENVIRONMENTThe long-awaited sequel to Solution Selling, one of history's most popular selling guidesNearly 10 years ago, the influential bestseller Solution Selling lite....
Release Date 2003/11 -
Author Michael Gross , James Cordier
The Go-To Option-Selling Guide--Updated for Today's Manic MarketsInvesting today is more complicated and unpredictable than ever before. The strategy of buy-and-hold has been replaced by buy-and-hope. Trying to grow your assets means worrying about how the next geo....
Release Date 2014/11 -
Author Blaise Cronin
Cathedrals of Learning: Great and Ancient Universities of Western Europe provides a conspectus of the great Western European universities, pithily tells their life stories, showcases their architectural heritage, and describes the art, literary, and natural history....
Release Date 2016/08 -
The New Heart of Darkness: The Yoke of Chinese Imperialism in the 3rd World
Author Peter Navarro
This Element is an excerpt from The Coming China Wars: Where They Will Be Fought and How They Can Be Won (ISBN: 9780132359825) by Peter Navarro. Available in print and digital formats.Meet the twenty-first century’s most aggressive imperialist state: the People’s Re....
Release Date 2010/02 -
Making 'Toons That Sell Without Selling Out
Author Bill Plympton
Learn the secrets behind independent animation from the "The King of Independent Animation - Academy Award-nominated Bill Plympton. This living legend breaks down how to make a career outside of the world of corporate animation - and without compromise. Learn time-....
Release Date 2012/11 -
Doing Business in China For Dummies®
Author Carson Block , Robert Collins
Navigate China's business culture and etiquette The fun and easy way to grow your business in China This authoritative, friendly guide covers all the basics, from the nuts and bolts of Chinese business and bureaucracy to negotiating with your Chinese partners. You....
Release Date 2007/08 -
Author Alain-Dominique Perrin , Genevieve Tour , Robin Lent
Praise for Selling Luxury"Geneviève and Robin have brought together their talents to create a book that gives all Sales Ambassadors the fundamentals in selling and building customer loyalty."—Hamida Belkadi, CEO, De Beers Diamond Jewellers, USA"Selling Luxury is fil....
Release Date 2009/06 -
China Inside Out: 10 Irreversible Trends Reshaping China and its Relationship with the World
Author Bill Dodson
An in-depth look at the forces and trends changing China and its place in the worldChina has dominated the news for nearly a decade and will continue to grab headlines as it moves inexorably toward becoming the world's largest economy. It already has the largest mi....
Release Date 2011/02 -
Mr. Shmooze: The Art and Science of Selling Through Relationships
Author Richard Abraham
Reorient your selling approachMr. Shmooze is the parable of a man who reveals the secret shared by all superstar salespeople. Selling, in its most exquisite form, is not about "taking," nor is it about "persuading." Selling, believe it or not, is about "giving."Mr. ....
Release Date 2010/10 -
201 GREAT IDEAS for Your SMALL BUSINESS, Third Edition
Author Jane Applegate
Completely revised and updated edition of this very popular and successful small business bookThe first edition of 201 Great Ideas for Your Small Business was hailed by management guru and author Tom Peters as "Brilliantly researched. Brilliantly written. A gem of p....
Release Date 2011/05 -
Author Jihong Sanderson
China – one of the world’s largest and fastest-growing markets – has been called “the business opportunity of this generation”. But business in China is unlike business in any other country – China is different. Understanding how Chinese history, culture, and busine....
Release Date 2008/09 -
Author Eric Barron
Learn to speak persuasively, enthuse your audience, and sell with confidence with Essential Managers: Selling. This book offers master tips and techniques for successful selling. Eric Baron is an Associate Professor of Marketing at Columbia Business School and the C....
Release Date 2009/02 -
Web Programming and Internet Technologies: An E-Commerce Approach
Author Scobey
Today's Web programmers are required to understand and use the tools and skills for both client and server-side programming. Web Programming and Internet Technologies: An E-Commerce Approach provides an accessible, comprehensive introduction to creating fully funct....
Release Date 2012/02 -
Selling Online 2.0: Migrating from eBay® to Amazon®, craigslist®, and Your Own E-Commerce Website
Author Michael Miller
REMEMBER WHEN eBay USED TO BE A GREAT PLACE FOR SMALL SELLERS TO BECOME BIG SELLERS?Unfortunately, recent changes at eBay have made online auctions less reliable and profitable. So where can you sell when you can’t sell on eBay? Online auctions are the past; fixed-p....
Release Date 2009/03 -
Author Chip BESIO , Doug HARRISON , James TAYLOR , Stephen KRAUS
Based on unprecedented research, The New Elite took a behind-the-scenes look at America’s most powerful and influential class—what motivates them, how they think, where they shop, and how they really spend their money. In this practical and fascinating f....
Release Date 2011/02 -
Author William Dowell , Winter Nie
The made in China label has long dominated the lower end of the US manufacturing industry, effectively squeezing it out of existence. That's old news. What most people don't know is that China's global reach now extends much further. Chinese companies have entere....
Release Date 2012/05 -
Selling Above and Below the Line
Author William Skip Miller
Cost, service, functionality—good salespeople know the value propositions that speak to frontline managers. But there’s another crucial player in the buying decision, with an entirely different set of criteria. Top-....
Release Date 2015/02 -
Red-Hot Cold Call Selling: Prospecting Techniques That Really Pay Off, Second Edition
Author Paul S. Goldner
Red-Hot Cold Call Selling is a vital resource for all sales professionals, brimming with field-proven techniques that work in any industry. Now completely revised with brand new material, the book reveals the secrets, strategies and tips readers can use to elevate ....
Release Date 2006/07 -
Yunnan-A Chinese Bridgehead to Asia
Author Tim Summers
The Chinese Government’s five-year strategy for social and economic development to 2015 includes the aim of making the southwestern province of Yunnan a bridgehead for ‘opening the country’ to southeast Asia and south Asia. Yunnan - A Chinese Bridgehead to Asia trac....
Release Date 2013/05 -
The Finch Effect: The Five Strategies to Adapt and Thrive in Your Working Life
Author Nacie Carson
Evolve your work strategy and thrive in today's high-pressure economyAs Darwin famously observed, the beaks of each generation of Galapagos Island finches change to accommodate shifting food resources, allowing the birds to survive by adapting their capabilities to....
Release Date 2012/05 -
China Fast Forward: The Technologies, Green Industries and Innovations Driving the Mainland's Future
Author Bill Dodson
Will China Surpass the United States as an innovation nation?China is tirelessly working to overcome its technological deficiencies by driving R&D initiatives in government and business and adapting Western Internet platforms for domestic use. It is extending it....
Release Date 2012/10 -
Author Michael Forsythe , Henry Sanderson
Inside the engine-room of China's economic growth—the China Development BankAnyone wanting a primer on the secret of China's economic success need look no further than China Development Bank (CDB)—which has displaced the World Bank as the world's biggest developm....
Release Date 2013/01 -
Teaming: How Organizations Learn, Innovate, and Compete in the Knowledge Economy
Author Edgar H. Schein , Amy C. Edmondson
New breakthrough thinking in organizational learning, leadership, and changeContinuous improvement, understanding complex systems, and promoting innovation are all part of the landscape of learning challenges today's companies face. Amy Edmondson shows that organiz....
Release Date 2012/04