-
Author Ken Kirk
This Infoline will tackle the readability issue more appropriately by discussing guidelines for mastering clear and concise sentences in your workplace writing. The goal is to practice composing a sentence that requires only one reading to decipher the intended mess....
Release Date 2010/07 -
A Practioner's Guide to Public Relations Research, Measurement and Evaluation
Author Don Stacks
This book will provide the business reader with the necessary understanding of the problems and promises of public relations research, measurement, and evaluation and the public relations practitioner as guide to effective use of methods, measures, and evaluation in....
Release Date 2010/07 -
Moodle 1.9 English Teacher's Cookbook
Author Silvina P. Hillar
80 simple but incredibly effective recipes for teaching reading comprehension, writing, and composing using Moodle 1.9Packed with recipes to help you use Moodle effectively to teach EnglishCreate a different atmosphere to help students improve their writing skills u....
Release Date 2010/07 -
Author Ronald J. Luyet , James W. Tamm
What is Your Collaborative Intention?James W. Tamm and Ronald J. Luyet provide tools that will increase your ability to collaborate. You will learn to be more aware of others and how to problem-solve and negotiate. Collaborative skills have never been more importan....
Release Date 2010/06 -
Adobe Creative Suite 5 Design Premium Classroom in a Book
Author Adobe Creative Team
Creative professionals seeking the fastest, easiest, most comprehensive way to learn Creative Suite 5 choose Adobe Creative Suite 5 Design Premium Classroom in a Book from the Adobe Creative Team at Adobe Press. The 8 project-based lessons show readers step-by-step ....
Release Date 2010/06 -
Adobe® Creative Suite® 5 Design Premium all-in-one for Dummies®
Author Fred Gerantabee , Christopher Smith , Jennifer Smith
The perennial Adobe Creative Suite bestseller—fully updated for the latest versionFeaturing eight books in one, this All-in-One For Dummies guide covers the key features and tools that you need to know in order to understand how to use each individual program within....
Release Date 2010/06 -
Communicative English for Engineers and Professionals
Author Mamta Bhatnagar , Nitin Bhatnagar
Communicative English for Engineers and Professionals covers the syllabi of B. Tech, BE, B.Com, M.Com, BBA, MBA, hospitality, B. Pharma, nursing, physiotherapy, and other courses being taught at various universities, and professional and technical institutions. It i....
Release Date 2010/06 -
Create Stunning HTML Email That Just Works
Author Mathew Patterson
Create Stunning HTML Email That Just Works is a step-by-step guide to creating beautiful HTML emails that consistently work. It begins with an introduction to email covering topics such as: how email design differs from web design; permission based marketing, and t....
Release Date 2010/05 -
Blind Spots, Biases and Other Pathologies in the Boardroom
Author Kenneth A. Merchant
In this book we argue that as a first step it is important to recognize these group dynamics and the problems they cause. Some of them can be minimized through, for example, properly designed decision processes. Others are more complicated. But all of them need to b....
Release Date 2010/05 -
A Practical Writing Guide for Academic Librarians
Author Jonathan Wallace , Anne Langley
Mastering the skills necessary for clear, effective writing can make writing tasks flow more easily. This book helps academic librarians who are new to the profession or new to a supervisory or management position, as well as those who want to be more productive and....
Release Date 2010/05 -
How to Make it as an Advertising Creative
Author Simon Veksner
This book is aimed at anyone who is considering becoming an advertising creative, studying to become one, or would like to become a better one.Packed with invaluable advice and insights from the author and other industry insiders, the book explains everything you ne....
Release Date 2010/05 -
The ACE of Soft Skills: Attitude, Communication and Etiquette for Success
Author Mahadevan Ramesh , Gopalaswamy Ramesh
The ACE of Soft Skills: Attitude, Communication and Etiquette for Success is a part of this educational process that produces top-notch professionals. Divided into three parts, Attitude, Communication and Etiquette, This book provides a broad-based coverage of what ....
Release Date 2010/05 -
Some Essential Grammar Tips for More Effective Business Writing
Author Claire Meirowitz , Natalie Canavor
This Element is an excerpt from The Truth About the New Rules of Business Writing (9780137153152) by Natalie Canavor and Claire Meirowitz. Available in print and digital formats.Improving your grammar where it matters and even when you don’t have timeHow often have ....
Release Date 2010/04 -
How to Write Articles and Get them Published
Author Claire Meirowitz , Natalie Canavor
This Element is an excerpt from The Truth About the New Rules of Business Writing (9780137153152) by Natalie Canavor and Claire Meirowitz. Available in print and digital formats.Why you should be writing articles and getting published (it’s easier than you think)!Wh....
Release Date 2010/04 -
How to do Better Creative Work ePub eBook
Author Steve Harrison
Effective creative work is not a nice-to-have, it's a necessity - it’s the only way you’ll stand out in a fiercely competitive marketplace. Whether you're in digital, direct or advertising, the CEO of an agency or just starting out, How to do better creative work has been written for you.‘This is ....
Release Date 2010/04 -
Writing Great Web Site Content: Because Reading on a Screen Is Different than on Paper
Author Claire Meirowitz , Natalie Canavor
This Element is an excerpt from The Truth About the New Rules of Business Writing (9780137153152) by Natalie Canavor and Claire Meirowitz. Available in print and digital formats.Create effective Web sites and content: Six utterly crucial points you must know before ....
Release Date 2010/03 -
Writing a Business Report That Gets Read, Not Filed
Author Claire Meirowitz , Natalie Canavor
This Element is an excerpt from The Truth About the New Rules of Business Writing (9780137153152) by Natalie Canavor and Claire Meirowitz. Available in print and digital formats.How to write reports that people actually read—and then act upon!Feel buried by requests....
Release Date 2010/03 -
Even E-mails Need to Be Edited
Author Claire Meirowitz , Natalie Canavor
This Element is an excerpt from The Truth About the New Rules of Business Writing (ISBN: 9780137153152) by Natalie Canavor and Claire Meirowitz. vailable in print and digital formats.Master the simple editing techniques that make the difference between average email....
Release Date 2010/03 -
How to Keep the Email Monster from Eating You Alive
Author Jurgen Wolff
Thie Element is an excerpt from Focus: Your Key to More Productivity at Work (ISBN: 9780137002566) by Jurgen Wolff. Available in print and digital formats.A complete plan for taking control over your email--instead of letting it control you!Here are some tips for ta....
Release Date 2010/03 -
To Tweet or Not to Tweet: Writing Effective Text Messages for Business
Author Claire Meirowitz , Natalie Canavor
This Element is an excerpt from The Truth About the New Rules of Business Writing (9780137153152) by Natalie Canavor and Claire Meirowitz. Available in print and digital formats.How to plan and write powerfully effective business Tweets (and other super-short messag....
Release Date 2010/03 -
Simple Strategies for Developing and Writing Effective E-Newsletters
Author Claire Meirowitz , Natalie Canavor
This Element is an excerpt from The Truth About the New Rules of Business Writing (9780137153152) by Natalie Canavor and Claire Meirowitz. Available in print and digital formats.Crafting e-newsletters that work: quick guidelines for getting started, and getting resu....
Release Date 2010/03 -
Presentation Slide Text: Less Is More:
Author Jerry Weissman
This Element is an excerpt from Presenting to Win: The Art of Telling Your Story, Updated and Expanded Edition (ISBN: 9780137144174) by Jerry Weissman. Available in print and digital formats.Why fewer words are better — and practical ways to slash the unnecessary te....
Release Date 2010/03 -
The Optimism Advantage: 50 Simple Truths to Transform Your Attitudes and Actions into Results
Author Terry L. Paulson
Sharpen your skills and shape attitudes to achieve high levels of success personally and professionallyThe Optimism Advantage offers tangible, proven techniques for turning life's obstacles into opportunities with confidence and competence. Today's economy offers ....
Release Date 2010/03 -
Evidence-Based Training Methods: A Guide for Training Professionals
Author Ruth Colvin Clark
Trainers, instructional designers, e-learning professionals, and the entire cadre of Workplace Learning & Performance practitioners are busy working to meet tight deadlines, shrinking budgets, and increasing demands for top results. Relying on more than 20 years....
Release Date 2010/03 -
Understanding Government Contract Source Selection
Author Margaret G. Rumbaugh
Your Go-to Resource for Government Contract Source Selection!From planning to protest and all the steps in between, Understanding Government Contract Source Selection is the one reference all government acquisition professionals and contractors should keep clo....
Release Date 2010/03 -
PR 2.0 in a Web 2.0 World: What Is Public Relations 2.0?
Author Deidre Breakenridge , Brian Solis
This Element is an excerpt from Putting the Public Back in Public Relations: How Social Media Is Reinventing the Aging Business of PR (ISBN: 9780137150694) by Brian Solis and Deirdre Breakenridge. Available in print and digital formats.Discover the new public relati....
Release Date 2010/02 -
Grab Your Audience’s Attention: First Impressions Set the Presentation On—or Off—Course
Author Mark Magnacca
This Element is an excerpt from So What?: How to Communicate What Really Matters to Your Audience (ISBN: 9780137158263) by Mark Magnacca. Available in print and digital formats.Create an irresistible “Positioning Statement” that will make everyone want to know more ....
Release Date 2010/02 -
Grabbing Your Audience’s Attention Immediately: If You Don’t, Your Presentation May Be Doomed
Author Jerry Weissman
This Element is an ecerpt from Presenting to Win: The Art of Telling Your Story (ISBN: 9780137144174) by Jerry Weissman. Available in print and digital formats.The world’s #1 corporate presentation consultant teaches 7 proven techniques for grabbing your audience fr....
Release Date 2010/02 -
Don’t Make Them Think!: Creating the Best Flow for the Elements of any Great Presentation
Author Jerry Weissman
This Element is an excerpt from Presenting to Win: The Art of Telling Your Story, Updated and Expanded Edition (ISBN: 9780137144174) by Jerry Weissman. Available in print and digital formats.Guide your audiences inexorably towards action, by organizing your presenta....
Release Date 2010/02 -
Three Fast and Easy Ways to Edit Your E-mails
Author Claire Meirowitz , Natalie Canavor
This Element is an excerpt from The Truth About the New Rules of Business Writing (ISBN: 9780137153152) by Natalie Canavor and Claire Meirowitz. Available in print and digital formats.Simple, quick, foolproof ways to supercharge every email you write--and all your o....
Release Date 2010/02