Index
A
Ace Hotels
Active Networkers
Adamo
Adidas
advertising campaigns
aesthetic expressions
airlines
Amazon
Android operating system
animated films
anthropological world view
appearance models
Apple
Apple apps
Apple App Store
Apple Genius Bar
Apple Global Security
Apple II/Apple III
Apple iMac
Apple Keynote
Apple Lisa
Apple Newton
Apple Stores
apps
Asimov, Isaac
Athleta
@Issue Journal
ATMs
Audi TT
automotive design. See cars
Aviles, Walt
Aztek, Pontiac
B
Backett, Paul
Banana Republic
Barron's
Battat, Randy
Bauhaus movement
beautiful experiences
beauty in design
behavioral emotional processes
Bezos, Jeff
Big Hairy Audacious Goals
blank slate products
Blip technology
BMW
bore metaphor
Bould Design
braggart metaphor
brand experiences
Braun
Breakfast Machine
breakthrough products
Built to Last (Collins)
BusinessWeek
C
CAD (computer-aided design)
cars
cell phones and smartphones
CFL light bulbs
charisma
ChiatDay
Chinese youth
Chrysler
cloud services
CNNMoney
Collins, Jim
Comcast
computer-aided design (CAD)
Connecting People tagline
consistency in design
consumer-goods manufacturers
context, product design and
conversationalist metaphor
conviction, designing with
Cook, Tim
cost, competition, customers, capability (four C's)
craftiness
creative chaos
creative workers. See managers vs. creative workers
creativity
Critical Work Gets Done tagline
CrossAction toothbrushes
crowdsourced prototyping
Cruzer
culture, design
customer experiences
customers
customization in design
D
dancing elf
data-centered optimization
dating analogy, prototyping and
Dell
design
design culture
designers. See managers vs. creative workers
design makeovers
design quality
design research
design talent
design taste
design vision
design voice
Deutschman, Alan
differentiation, marketing
Digimatic clock radio
digital assistants. See PDAs
directed evolution
Disney
Dodge Caravan
Doorely, Scott
Dresselhaus, Bill
Dropbox
Duarte, Nancy
Dylan, Bob
E
Eames, Charles
Eichler, Joseph
Einstein, Albert
elegance, design ingenuity, and
Elfman, Danny
Elf Yourself campaign
Elmer, Linda
Emotional Design (Norman)
emotional differentiation
emotional engagement
emotional processes
emotional reactions
emotional technology
empathy
end users, defined
engineering. See technology, design and
Esslinger, Hartmut
Ethan (teen)
Excedrin
experiences, creating
experimentation
expression, of products
express-test-cycle (ETC)
Exxon
F
Fadell, Tony
“failure” joystick
Falcon, Novint
feedback
Ferdowsi, Arash
first impressions
flash memory
flywheels
focus groups
Forbes
Force Dimension
Ford
Foss, Ben
founders, impact of
four C's (cost, competition, customers, capability)
Frankenstein phones
Frog design firm
furniture design
G
Gandhi
Ganvik, Joy
Gap Inc.
Gates, Bill
General Motors (GM)
Genius Bar
Germany
Get Smart (TV show)
Ginsberg, Scott
Gmail
GO Computing
Godin, Seth
“good enough” products
Google Buzz
Google Calendar
Google Docs
Google Maps
Google Wave
graphical user interfaces (GUIs)
graphic patterns
Green City e.V.
H
Handy, Joshua
Hanger Chair, The
haptic technology
Harvard Business Review
Houston, Drew
HP (Hewlett-Packard)
Hsieh, Tony
Hulu
human-centered design ethos
human-centered technology
I
iCloud
IdeaCast
IKEA
iMac
Inc. magazine
information overload
ingenuity in design
In Search of Excellence (Peters)
Inside Apple (Lashinksy)
in-store experiences
Intel Reader
Internet
Intuit
iOS 5 software
iPad
iPhone
iPhone 4S
iPod
Isaacson, Walter
iTunes
iUniverse, concept of
Ive, Jonathan “Jony,”
J
James (teen)
Jobs, Steve
joysticks
K
Katzenberg, Jeffrey
Kay, Alan
Keynote software
King, Martin Luther, Jr.
Kobara, Shiz
Krikorian, Blake
L
Laird & Partners
Lashinsky, Adam
Lasseter, John
laundry detergent. See Method Products
leadership personalities
LEDs (light-emitting diodes)
light bulbs
Li-Ning sporting gear
Lisa, Apple
Little Prince, The (Saint-Exupéry)
Live Mesh
Los Angeles Times
Lowry, Adam
LUNAR, project work with
M
m100, Palm
MacBook Air
MacBook Pro
Macintosh computers
Macintosh SE
Mac platforms
Mac versus PC campaign
Make Space (Doorely and Witthoft)
managers vs. creative workers
Manock, Jerry
marketing. See advertising campaigns; product design, marketing and
market vs. design research
Martin, Roger
McKim, Bob
message, product
Metaphase
Method Products
MG car company
Microsoft
Microsoft Redesigns iPod Packaging campaign
Microsoft Windows CE
Microsoft Windows Phone
Microsoft Zune
Miller, Herman
minimalist design
minivan life stage
minivans
Mint software
MobileMe
modern design
Mom Gets Organized tagline
Moonshine exercise
Mossberg, Walter
Motorola
Motorola Cobalt
Motorola Mobility
Motorola RAZR V3
Motorola StarTAC
mo' transportation system
Mountford, Joy
Munich, Germany
music. See iPod; iTunes; Walkman
Muzak
N
natural charisma
near-life experiences
Nest Learning Thermostat
Netflix
Newton, Apple
next bench concept
Nike
Nokia
Norman, Don
Novint
O
Objectified (film)
OfficeMax
Old Navy
OnDemand
open-sourced platform approaches
Oral-B toothbrushes
organizational founders, impact of
organizations, design in
original equipment manufacturers (OEMs)
out loud design
OXO
P
Palm Computing
PCWorld magazine
PDAs (personal digital assistants)
people, design for
perpetual platforms
personas
Peters, Tom
Piperlime
Pixar
politicians, charisma and
Pontiac Aztek
Pontiac Solstice
PowerPoint
printers. See HP
Procter & Gamble
product design
product design, marketing and
Product Design study
product messages
prototypes, defined
prototyping
PR2 robots
Purple Cow (Godin)
Q
quality. See design quality
questions, identifying
R
Rams, Dieter
Rashid, Karim
RAZR V3 smartphones
Reach toothbrushes
reflective emotional processes
remarkable products
repetition, product design and
research, design. See design research
retail industry
risks, taking
Road & Track magazine
robots
Rogers, Matt
rubber band action
Ryan, Eric
S
Saarinen, Eliel
Saint-Exupéry, Antoine de
Samsung
Sandia Labs
SanDisk
sans-serif typefaces
SC Johnson
Sculley, John
Second Coming of Steve Jobs, The (Deutschman)
secrecy, product design and
secure digital (SD) cards
serif typefaces
sexy design and prototypes
Shum, Albert
Silicon Valley
simplicity in design
Siri
SkyDrive
slimness, beauty in design and
Slingbox
smartphones. See cell phones and smartphones
Smith, Gary
Smith, Jeff
social media
Solstice, Pontiac
Sony
Sony Style magazine
sporting goods
spreadsheets
Stanford University
StarTAC
Steve Jobs (Isaacson)
stories/storytelling
Suitable Technologies
Sung, Junggi
SUVs
SWITCH Lighting
system design
systems thinking design
T
tablets. See iPad
tactility, beauty in design and
talent, design
Talkabout phone
taste, design
tax preparation software
teams, importance of
technology, design and
television advertising, decline of
Ten Rules of Good Design (Rams)
Tesler, Larry
Think Different campaign
thinness, beauty in design and
thumb drives
thumbnail equity
Timeport
TiVo
toothbrushes
top-down design approach
touch screens
transportation systems
Trash Hole, The
Triumph of the Nerds (film)
trucks
Tungsten
TurboTax
typefaces/typography
U
unified design vision
University of Wuppertal
USB connectors
V
validation step
VCRs
Virgin Airlines
visceral emotional processes
visualization, prototyping and
Visual Thinking
voice. See design voice
W
Walkman cassette players
Wall Street Journal
Water Stopping Water concept
We design for ourselves mantra
white box packaging
Willow Garage
Windows CE
Windows Live Mesh
Windows Messenger
Windows Phone 7
Witthoft, Scott
Wood, Ken
workspace design
Wright, Frank Lloyd
X
Xerox Parc
Y
Yankowski, Carl
YouTube
Z
Zappos
Zen of Palm principle
Zen philosophy
Ziba
Zire
zooming out/zooming in
Zune
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