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DESIGN
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DESIGN
by Scott Schwertly
How to be a Presentation God: Build, Design, and Deliver Presentations that Dominate!
Copyright
Dedication
Foreword
Acknowledgments
A Killer in Our Midst
THE NEW ERA OF PRESENTATIONS
Won't "Good Enough" Do?
THE CASE FOR EXCELLENCE
A LESSON FROM MR. RON BURGUNDY
Omniscient View
EXPAND YOUR HORIZONS
BE FLEXIBLE
The Pantheon of Presentation Gods
STEVE JOBS' 1984 INTRODUCTION OF MACINTOSH
MALCOLM GLADWELL'S 2005 BLINK PRESENTATION
JESSE JACKSON'S 1984 DAVID AND GOLIATH SPEECH
LAWRENCE LESSIG'S 2002 FREE CULTURE PRESENTATION
LOU GEHRIG'S FAREWELL SPEECH
ABRAHAM LINCOLN, PRESENTATION COACH
I WANT TO JOIN THE PANTHEON. WHERE DO I SIGN?
GETTING DOWN TO BUSINESS
CONTENT
Don't Ruin Their Day!
CLARIFY YOUR OBJECTIVE
BRAINSTORMING AND DEVELOPING A THEME
OUTLINE YOUR CONTENT
DRILL, BABY, DRILL
SNAPSHOT OF A PRESENTATION GOD: BRUCE LEE
You Matter
HOW TO BUILD AND MAINTAIN CREDIBILITY
THEY'RE JUST NOT THAT INTO YOU
CRACK THE WINDOWS AND LEAVE YOUR EGO IN THE CAR
GENUINE AUTHENTICITY
DON THE WHITE COAT
They Matter Even More
CONNECTING WITH MILLENNIALS
CONNECTING WITH GENERATION X
DESIGN
Styles and Approaches
Seek Deeply, Seek Widely
SHOPTALK: PRESENTATION DESIGN STYLES AND APPROACHES
THE TAKEAWAY
Real Simple
LESS REALLY IS MORE
Parting the Clouds
ENTER SLIDEROCKET
GET OUT OF LINE
DECISIONS, DECISIONS
DELIVERY
Buckets and Butterflies
SENSEI SENSIBILITY
Chatterbox
Facial Hair (Men and Women) and Other "Shaveables"
WALKING THE STYLE TIGHTROPE
CLOSING A TALK
Spread the Love
SLIDECASTING: THE HOW-TO GUIDE
TWITTER AND FACEBOOK
TWITTER AS A BACKCHANNEL
CHANGE THE WORLD, REMEMBER?
ENGAGE
100 Percent All-Natural Passion
Resources
Index
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CONNECTING WITH GENERATION X
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Styles and Approaches
Part III: DESIGN
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