No tes

Introduction

1

Lynn White, Jr., Medieval Technology and Social Change (Oxford, England: Oxford University Press, 1962), 14–38.

Chapter 1

1

The story of the SiGe chip and its innovator is ably told in various sections of Richard Leifer et al., Radical Innovation: How Mature Companies Can Outsmart Upstarts (Boston: Harvard Business School Press, 2000).

2

Ibid., 5.

3

Lee A. Sage, Winning the Innovation Race (New York: Wiley, 2000), 7.

4

Michael L. Tushman and Charles A. O’Reilly III, Winning Through Innovation (Boston: Harvard Business School Press, 1997), 160–161.

5

See George S. Day, “Closing the Growth Gap: Balancing BIG I and small i Innovation,” Knowledge@Wharton, February 1, 2007, http://knowledge.wharton.upenn.edu/paper.cfm?paperID=1344.

6

Leifer et al., Radical Innovation.

7

Ibid.

8

James M. Utterback, Mastering the Dynamics of Innovation: How Companies Can Seize Opportunities in the Face of Technological Change (Boston: Harvard Business School Press, 1994), 106–116.

9

Procter & Gamble’s development of the disposable diaper is told in Oscar Schisgall, Eyes on Tomorrow: The Evolution of Procter & Gamble (Chicago: J.G. Ferguson Publishing Co., 1981) 216–220.

Chapter 2

1

Peter F. Drucker, “The Discipline of Innovation,” Harvard Business Review, May–June 1985, 65–67.

2

Greg. A. Stevens and James Hurley, “3,000 Raw Ideas = 1 Commercial Success!” Research—Technology Management, May–June 1997.

3

George Beall, from a speech delivered at the Industrial Research Institute Fall Meeting in San Jose, California, October 2001.

4

“Solving the Innovator’s Dilemma,” Product Development Best Practices Report, May 2000, http://www.managementroundtable.com/PDBPR/strategyn.html.

5

G. L. Lilien, P. D. Morrison, K. Searls, M. Sonnack, and E. von Hippel, “Performance Assessment of the Lead User Idea-Generation Process for New Product Development.” Management Science 48, no. 8, (2002): 1042–1059.

6

The Posse Ride experience is recorded in multimedia case format in Susan Fournier, Sylvia Sensiper, James McAlexander, and John Schouten, “Building Brand Community on the Harley-Davidson Posse Ride,” Harvard Business School Case no. 501009 (Boston: Harvard Business School Publishing, 2000).

8

For a full discussion of the Honda Element cases, see chapters six and eight in Marc H. Meyer, The Fast Path to Corporate Growth (New York: Oxford University Press, 2007).

9

Dorothy Leonard and Jeffrey F. Rayport, “Spark Innovation Through Empathetic Design,” Harvard Business Review, November–December 1997, 102–113.

10

Richard Leifer et al., Radical Innovation: How Mature Companies Can Outsmart Upstarts (Boston: Harvard Business School Press, 2000), 142–155.

11

Lee A. Sage, Winning the Innovation Race (New York: Wiley, 2000), 15–16.

12

Darrell Rigby and Chris Zook, “Open Market Innovation,” Harvard Business Review, October 2002, 80–89.

13

Ibid.

14

Larry Huston and Nabil Sakkab, “Connect and Develop: Inside Procter & Gamble’s New Model for Innovation,” Harvard Business Review, March 2006.

15

Albert Shapero, “The Management of Creative Professionals,” Research-Technology Management 28, no. 2 (March–April 1985): 23–28.

16

Edward Roberts and Alan Fusfeld, “Critical Functions: Needed Roles in the Innovation Process,” in The Human Side of Managing Technological Innovation, ed. Ralph Katz (New York: Oxford University Press, 1997), 279.

17

Robert I. Sutton, Weird Ideas That Work (New York: Free Press, 2002), 94–103.

18

This method is described in detail in Genrich Altshuller, And Suddenly the Inventor Appeared: TRIZ, the Theory of Inventive Problem Solving, 2nd ed., trans. Lev Shulyak (Worcester, MA: Technical Innovation Center, Inc., 1996).

19

For a more complete description of catchball, see George Labovitz and Victor Rosansky, The Power of Alignment: How Great Companies Stay Centered and Accomplish Extraordinary Things (New York: Wiley, 1997), 90–92.

Chapter 3

1

Mark Rice and Gina Colarelli O’Connor, “Opportunity Recognition and Breakthrough Innovation in Large Established Firms,” California Management Review 43, no. 2 (Winter 2001): 96.

2

For more on DuPont’s experience with Biomax, see Richard Leifer et al., Radical Innovation: How Mature Companies Can Outsmart Upstarts (Boston: Harvard Business School Press, 2001), 12–16.

3

Rice and O’Connor, “Opportunity Recognition and Breakthrough Innovation in Large Established Firms,” 105.

4

This discussion is based on W. Chan Kim and Renée Mauborgne, “Knowing a Winning Idea When You See One,” Harvard Business Review, September–October 2000, 129–136, 138.

Chapter 4

1

See Richard Leifer et al., Radical Innovation: How Mature Companies Can Outsmart Upstarts (Boston: Harvard Business School Press, 2000), 38–39.

2

Michael D. Watkins, “The Power to Persuade,” Note 9-800-323 (Boston: Harvard Business School Publishing, revised July 24, 2008).

Chapter 5

1

Greg A. Stevens and James Burley, “3000 Raw Ideas = 1 Commercial Success!” Research-Technology Management 40, no. 3 (May–June 1997): 16–27.

2

Nicholas Bloch, Dara Gruver, and David Cooper, “Slimming Innovation Pipelines to Fatten Their Returns,” Harvard Management Update, August 2007.

3

For a more complete development of this issue, see Don Reinertsen, “There Is No Fun in the Funnel,” Product Development Best Practices Report, October 1999, http://www.managementroundtable.com/PDBPR/Funnell.html.

4

Robert G. Cooper, “Stage-Gate Systems: A New Tool for Managing New Products,” Business Horizons, May–June 1990, 45–54.

5

Robert G. Cooper, “Selecting Winning New Product Projects,” Journal of Product Innovation Management 2, no. 1 (March 1985): 35.

6

Clayton M. Christensen, interview with HBS Publishing, October 8, 1998, www.hbsp.harvard.edu/products/pressbooks/innovator/qa/html.

7

Clayton M. Christensen, Stephen P. Kaufamn, and Willy C. Shih, “Innovation Killers: How Financial Tools Destroy Your Capacity to Do New Things,” Harvard Business Review, January 2008.

8

Rita Gunther McGrath and Ian C. MacMillan, ‘Discovery Driven Planning,” Harvard Business Review, July-August 1995.

9

George S. Day, “Is It Real? Can We Win? Is It Worth Doing? Managing Risk and Reward in an Innovation Portfolio,” Harvard Business Review , December 2007.

Chapter 6

1

Adam M. Brandenburger and Harborne W. Stuart Jr., “Value-based Strategy,” Journal of Economics & Management Strategy (January 2005): 5–14.

2

David Bovet and Joseph Martha, Value Nets: Breaking the Supply Chain to Unlock Hidden Profits (New York: Wiley, 2000), 30.

3

For more on USAA, see Tom Teal, “Service Comes First: An Interview with USAA’s Robert F. McDermott,” Harvard Business Review, September–October 1991, 116–127.

4

“USAA Tops in Customer Survey Again,” San Antonio News, June 27, 2007.

5

Michael E. Porter, “What Is Strategy?” Harvard Business Review, November–December 1996, 61–78.

Chapter 7

1

Carl von Clausewitz, On War, ed. Anatol Rapoport (London: Penguin Books, 1968).

2

Marc H. Meyer and Alvin P. Lehnerd, The Power of Product Platforms (New York: The Free Press, 1997), xii.

3

Ibid., 5–15.

Chapter 8

1

See Richard Foster, Innovation: The Attacker’s Advantage (New York: Summit Books, 1986).

2

Michael L. Tushman and Charles A. O’Reilly III, Winning Through Innovation (Boston: Harvard Business School Press, 1997), 17.

3

Jay Paap and Ralph Katz, “Anticipating Disruptive Innovation,” Research-Technology Management 47, no. 5 (September–October 2004): 13–22.

Chapter 9

1

Joseph L. Bower and Clayton M. Christensen, “Disruptive Technology : Catching the Next Wave,” Harvard Business Review, January–February 1995.

2

Currently, the best advice for leveraging existing technology to new customer and new uses can be found in Marc H. Meyer, The Fast Path to Corporate Growth (New York: Oxford University Press, 2007).

3

Clayton M. Christensen, Scott D. Anthony and Erik A. Roth, Seeing What’s Next: Using Theories of Innovation to Predict Industry Change (Boston: Harvard Business School Press, 2004), 4.

4

James R. Bright, “Evaluating Signals of Technological Change,” Harvard Business Review, January–February 1970, 6 ; also see James R. Bright and James W. Brown, “Monitoring for Technological Change,” Business Horizons, October 1972, 5–15.

5

Clayton M. Christensen, interview with HBS Publishing, October 8, 1998, www.hbsp.harvard.edu/products/pressbooks/innovator/qa/html.

Chapter 10

1

Robert G. Cooper, “Your NPD Portfolio May Be Harmful to Your Business Health,” PDMA Visions, April 2005.

2

George S. Day, “Is It Real? Can We Win? Is It Worth Doing: Managing Risk and Reward in an Innovation Portfolio,” Harvard Business Review , December 2007. As described by Day, the risk matrix “was developed from many sources, including long-buried consulting reports by A. T. Kearney and other firms,” and other literature.

3

For a more complete discussion of top-down versus bottom-up strategy, see Eric Mankin, “Top Down Innovation at GE,” at http://www.babsoninsight.com/contentmgr/showdetails.php/id/847.

Chapter 11

1

Graham Wallas, The Art of Thought (London: J. Cape, 1926). Modern readers can find a discussion of Wallas’s four-stage process in Albert Shapero, “Managing Creative Professionals,” Research-Technology Management 28, no. 2 (March–April 1985): 23–28.

2

Robert H. Dennard, “Creativity in the 2000s and Beyond,” Research-Technology Management 43, no. 6 (November–December 2000): 23–25.

3

Shapero, “Managing Creative Professionals.”

4

Ibid.

5

Teresa M. Amabile, “How to Kill Creativity,” Harvard Business Review , September–October 1998, 77–87.

6

Dava Sobel, Longitude: The True Story of a Lone Genius Who Solved the Greatest Scientific Problem of His Time (New York: Walker & Company, 1995).

7

Amabile, “How to Kill Creativity.”

8

Leonard. S. Cutler, “Creativity: Essential to Technological Innovation,” Research-Technology Management 43, no. 6 (November–December 2000): 29–30.

Chapter 12

1

Teresa Amabile, Constance Hadley, and Steven Kramer, “Creativity Under the Gun,” Harvard Business Review, August 2002, 57.

2

Ralph Katz, “Managing Creative Performance in R&D Teams,” in The Human Side of Managing Technological Innovation, 2nd ed., ed. Ralph Katz (New York: Oxford University Press, 2007), 161.

3

Ibid., 163.

Chapter 13

1

Ben W. Heineman, Jr. “Inspiring Innovation,” Harvard Business Review , August 2002, 49.

2

Ibid., 40.

3

For R&D labs definitive work in this area is Thomas J. Allen, “Communication Networks in R&D Laboratories,” reprinted in The Human Side of Managing Technological Innovation, 2nd ed., ed. Ralph Katz (New York: Oxford University Press, 2004), 298–308.

4

Lee A. Sage, Winning the Innovation Race (New York: Wiley, 2000), 150–151.

5

For an excellent description of the Xerox–L.L. Bean cases, see Gregory H. Watson, Strategic Benchmarking: How to Rate Your Company’s Performance Against the World’s Best (New York: John Wiley & Sons, Inc., 1993), 149–167.

6

Richard Leifer, et al., Radical Innovation: How Mature Companies Can Outsmart Upstarts (Boston: Harvard Business School Press, 2000), 162–163.

7

See Turid Horgen, Donald A. Schön, William L. Porter, and Michael L. Joroff, Excellence by Design (New York: John Wiley & Sons, Inc., 1998).

8

Thomas J. Allen, “Communication Networks in R&D Labs,” R&D Management 1 (1971): 14–21.

Chapter 14

1

Michael L. Tushman and Charles A. O’Reilly III, Winning Through Innovation (Boston: Harvard Business School Press, 1997, 33–34.

2

Michael Beer, “Leading Change,” class note 9-488-037 (Boston: Harvard Business School Publishing, revised 15 May 1991), 2.

3

Lewis S. Edelheit, “Perspective on GE Research & Development,” Research-Technology Management 47, no. 1 (January–February, 2004): 49–55.

4

Steven C. Wheelwright and Kim B. Clark, Revolutionizing Product Development (New York: Free Press, 1992), 22–34.

5

Rosabeth Moss Kanter, “Innovation: The Classic Traps,” Harvard Business Review, November 2006.

6

Ibid.

7

Tushman and O’Reilly, Winning Through Innovation, 219.

8

Richard Leifer et al., Radical Innovation: How Mature Companies Can Outsmart Upstarts (Boston: Harvard Business School Press, 2000).

Appendix A

1

William J. Strunk, with E. B. White, The Elements of Style, 4th ed. (Boston: Allyn & Bacon, 1998), rule 17.

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