As a reinforcement specialist, you worked hard on your reinforcement programs, you used all 7 principles, created the perfect reinforcement lever, and had a great score on your S.A.F.E. Assessment. What can go wrong? How you introduce your reinforcement program can create problems. The success of your reinforcement program begins while your learners are still in the training phase, and your trainers have a large impact on how well the reinforcement program goes. A classroom trainer is the ambassador for your reinforcement program. It is crucial to the success of your program that a trainer understands the reinforcement process and helps to provide purpose and value. Professional trainers are important stakeholders and can be used in the development process. They can add value when determining reinforcement objectives. Use the 10-step approach and involve the trainers. Use the trainers as a test group or use their expertise early in the development process. Your reinforcement success relies on each trainer’s understanding and implementation of the program. Trainers often don’t understand that the reinforcement program does not replace the training. Explain that your reinforcement program is a continuation of the training and helps the learners to apply what they have learned. Even if the trainer has been involved in the design process, do not underestimate his or her role in the learners’ on-boarding. You can help the trainer by focusing on two moments: (1) when you finished your design of your reinforcement program (prior to a training event) and (2) at the launch of your program during the training. The sooner a trainer is involved in your reinforcement program, the better he or she will be able to emphasize the importance of the reinforcement program during the training. Prior to your training event, you should: During your training event, your trainer should: We see too much misunderstanding during the collaboration between a reinforcement specialist and a trainer. The trainer is unclear about what reinforcement is, the connection between the training event and the reinforcement, and what the reinforcement program involves and how it will help the learners apply what they have learned. This ambiguous situation, combined with an overloaded training event, can lead to the trainer spending only a few minutes at the end of the program introducing your reinforcement program. You don’t want your hard work to be introduced just before the learners are ready to go home as: “Oh yeah, by the way, there is a reinforcement program.”RELYING ON THE TRAINERS
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