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The Truth About Finding and Using Customer Momentum and the Wisdom of Crowds
Author Michael R. Solomon
This Element is an excerpt from The Truth About What Customers Want (9780137142262), by Michael R. Solomon. Available in print and digital formats.How you and your customers are influenced by others (from celebrities to experts to groups)…and what that means for mar....
Release Date 2010/08 -
Author Jerry Z. Muller
How the obsession with quantifying human performance threatens business, medicine, education, government—and the quality of our livesToday, organizations of all kinds are ruled by the belief that the path to success is quantifying human performance, publicizing the....
Release Date 2019/04 -
Author Alexander J. Buoye , Luke Williams , Lerzan Aksoy , Timothy L. Keiningham
Customer Loyalty Isn't Enough—Grow Your Share of WalletThe Wallet Allocation Rule is a revolutionary, definitive guide for winning the battle for share of customers' hearts, minds, and wallets. Backed by rock-solid science published in the Harvard Business Review....
Release Date 2015/02 -
The wonderful, horrible truth about Agile
Author Matt LeMay
This lesson focuses on strategies and approaches that will help guide you through the successful implementation of any practices, processes, and frameworks that could fall under the broad banner of “Agile.” Show and hide more
Release Date 2018/02 -
Author Joseph Michelli
Make every day a WOW day for your customers, your staff—and your bottom line!“In your hands is a manifesto on how Zappos completely blew away the standard of delivering a consumer-centric experience and a revolutionary company culture. Joseph helps us all understand....
Release Date 2011/09 -
There's No Business That's Not Show Business: Marketing in an Experience Culture
Author Karen Vrotsos , David L. Rogers , Bernd H. Schmitt
Say goodbye to "business as usual"--to succeed today you need show business!How do you market in today's "experience culture"--as conventional advertising grows increasingly ineffective, and customers grow increasingly independent? Companies and brands from Altoids....
Release Date 2003/06 -
Author Paul Dunn , Ronald J. Baker
Put values—and value—over volume with a professional services subscription modelProfessional firms are built on relationships. But you wouldn't know it by observing their predominant business model — a model centered on selling transactions and inputs, not outcomes that deepen and strengthen relati....
Release Date 2022/11 -
Top Hedge Fund Investors: Stories, Strategies, and Advice
Author LAWRENCE E. KOCHARD , PHD , CFA , CATHLEEN M. RITTEREISER
A professional's guide to the world of hedge fund investingThroughout the financial crisis of 2008, many hedge funds suffered massive losses and were often blamed for the extreme market upheavals. In the wake of the crisis, hedge funds remain a source of fascinatio....
Release Date 2010/07 -
Author Taiichi Ohno
In this classic text, Taiichi Ohno--inventor of the Toyota Production System and Lean manufacturing--shares the genius that sets him apart as one of the most disciplined and creative thinkers of our time. Combining his candid insights with a rigorous analysis....
Release Date 2019/12 -
Author Gino Wickman
Do you have a grip on your business, or does your business have a grip on you?All entrepreneurs and business leaders face similar frustrationspersonnel conflict, profit woes, and inadequate growth. Decisions never seem to get made, or, once made, fail to be properly....
Release Date 2012/04 -
Author Isabella Villani
Your customers are your future.Smartphones, social media and the internet have given customers access to more information than ever before. If your business fails them, they will switch to your competitor and never return. So how do you keep them? By mapping their ....
Release Date 2018/12 -
Author Rick Freedman
Today’s digital revolution is disrupting the way established companies do business, causing a great deal of anxiety among corporate CEOs. But disruption, while demanding, can be a positive force in your company. Many enterprises have responded by adopting Agile sof....
Release Date 2017/12 -
Trend-Driven Innovation: Beat Accelerating Customer Expectations
Author Alexander Osterwalder , Delia Dumitrescu , Maxwell Luthy , David Mattin , Henry Maso
Trend-Driven InnovationBeat accelerating customer expectations.Every business leader, entrepreneur, innovator, and marketer wants to know where customers are headed. The problem? The received wisdom on how to find out is wrong.In this startling new book, the team a....
Release Date 2015/09 -
U.S. Investment: The Difference Between Growth and Value Stocks
Author Tom Lydon
This Element is an excerpt from The ETF Trend Following Playbook: Profiting from Trends in Bull or Bear Markets with Exchange Traded Funds (ISBN: 9780137029013) by Tom Lydon. Available in print and digital formats.Growth or value? How to make the right stock choices....
Release Date 2010/02 -
Author AXELOS
A practical guide for managers who are currently working in an Agile environment or have plans to adopt an Agile methodology within their organization. This guide describes what Agile means, its benefits and pitfalls, and the difference between Agile and the more traditio....
Release Date 2016/09 -
Author Jim Bird
In this report, author Jim Bird explains how organizations can move to DevOps by building on their existing investments in Agile development. The DevOps approach, practices, and tools all build on and extend Agile, and the two methodologies require the same kind of....
Release Date 2017/12 -
Understanding Design Thinking, Lean, and Agile
Author Jonny Schneider
Highly touted methodologies, such as Agile, Lean, and Design Thinking, leave many organizations bamboozled by an unprecedented array of processes, tools, and methods for digital product development. Many teams meet their peril trying to make sense of these options.....
Release Date 2017/12 -
Author Donnel B. Stern
In this powerful and wonderfully accessible meditation on psychoanalysis, hermeneutics, and social constructivism, Donnel Stern explores the relationship between two fundamental kinds of experience: explicit verbal reflection and "unformulated experience," or ....
Release Date 2013/06 -
Unlocking Agile's Missed Potential
Author Robert Webber
UNLOCKING AGILE'S MISSED POTENTIALAgile has not delivered on its promises. The business side expected faster time to market, but they still experience the long delays of bloated releases. Engineers thought they would be given time to build the product right the first time, but they are rushed under....
Release Date 2022/08 -
Author Janelle Estes , Andy MacMillan
An insightful discussion and practical guide on how to put customers back into the center of your business modelWith so many digital experiences touching our lives—and businesses—it’s understandable to feel like you’re drowning in data. There’s a dashboard or chart for just about everything, but dat....
Release Date 2022/02 -
VMware Workstation – No Experience Necessary
Author Sander Van Vugt
Get started from scratch with Vmware Workstation using this essential guide. Taking you from installation on Windows or Linux through to advanced virtual machine features, you’ll be setting up a test environment in no time.Create virtual machines on Linux and Window....
Release Date 2013/08 -
Author Andrew Stellman , Jennifer Greene
Agile has become popular with software teams because the ones that have “gone agile” often talk about the great results they get. The software they build is better, which makes a big difference to them and their users. Not only that, but when agile teams are effect....
Release Date 2017/12 -
Author Rick Freedman
What began as an approach to manage individual software projects, agile has blossomed into a powerful group of principles and practices that any organization can use to stay successful in an ever-evolving business environment. This article from Rick Freedman, autho....
Release Date 2018/05 -
Author Matt LeMay
In a narrow sense, product managers work with designers and developers to build and maintain a company’s products. But product managers work best when they reach across organizational silos to connect internal stakeholders with your business goals—while ensuring th....
Release Date 2018/05 -
Author Andrew Stellman
The most common Agile framework for project management and product delivery today is Scrum. If you combine Scrum with Kanban—an Agile method for process improvement and workflow management—you get Scrumban: a project management/product delivery tool that features p....
Release Date 2019/11 -
Author MIT Sloan Management Review
Not every leader is wildly charismatic or cut from the same cloth as other leaders in the organization. This collection of articles from MIT Sloan Management Review examines the ways leaders can turn their weaknesses into strengths, overcome their personal deficits....
Release Date 2018/07 -
Author Julian Birkinshaw
In this article, the author examines agile as a management practice through a case study of ING bank in the Netherlands, which has adopted agile across its headquarters in Amsterdam. The research is based on in-depth interviews with 15 ING executives and many front....
Release Date 2018/01 -
What's Your Competitive Advantage?
Author Paul Raspin , Cliff Bowman
What's Your Competitive Advantage? Show and hide more
Release Date 2018/12