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Author David Jones
Written by the CEO of Havas Worldwide, this bookshows you how to use social media to engage with customers and grow your business. This isn't a book about social media and the inexorable rise of Facebook and Twitter. Nor is it a book about CSR or business doing goo....
Release Date 2013/03 -
Who Do You Want Your Customers to Become?
Author Michael Schrage
Who do you want your customers to become?According to MIT innovation expert and thought leader Michael Schrage, if you aren’t asking this question, your strategic marketing and innovation efforts will fail. In this latest HBR Single, Schrage provides a powerful new ....
Release Date 2012/07 -
Who Stole My Customer??: Winning Strategies for Creating and Sustaining Customer Loyalty
Author Harvey Thompson
Who's stealing your customers? Why is it happening? How can you stop it? These are the toughest questions facing virtually every enterprise. Who Stole My Customer?? is your complete guide to planning and implementing customer loyalty processes that really work-beca....
Release Date 2004/02 -
Author Harvey Thompson
Rebuild customer loyalty, strengthen customer relationships, and leverage the immense power of customer co-innovation! Harvey Thompson's Who Stole My Customer?? is the world's definitive guide to rebuilding customer loyalty: must-reading in C-Suites and top busine....
Release Date 2014/12 -
Why Customers Leave (And How to Win Them Back)
Author David Avrin
Discover the 24 reasons people are leaving you for competitors and how to win them back. In Why Customers Leave, popular customer experience and marketing speaker David Avrin makes a compelling case for customer experience as a bankable differentiator in an era of....
Release Date 2019/04 -
Author Tony Martyr
We are all involved at some time in our lives in projects, if not professionally then in our private and community lives. Some projects fail completely and many more disappoint. We frequently hear reports of IT, construction, engineering, and personal projects fail....
Release Date 2018/05 -
Why Smart Companies Are Giving Customers More Data
Author Barbara H. Wixom , Ronny M. Schüritz , Killian Farrell
Companies looking for ways to stand out from their competition can offer customers data products that enhance the product or service the customer originally came looking for. This “data wrapping” technique is an innovative option to increase a product’s value to the custo....
Release Date 2020/05 -
Author Victor Lombardi
Just as pilots and doctors improve by studying crash reports and postmortems, experience designers can improve by learning how customer experience failures cause products to fail in the marketplace. Rather than proselytizing a particular approach to design, Why We F....
Release Date 2013/07 -
Win at Work!: The Everybody Wins Approach to Conflict Resolution
Author Diane Katz PhD
Proven techniques for resolving workplace conflictsAfter years of seeing clients struggling and their businesses suffering with destructive conflicts, Diane Katz developed The Working Circle, a step-by-step process that helps everyone in business resolve conflict in....
Release Date 2010/06 -
Windows® CE 3.0 Application Programming
Author Marshall Brain , Nick Grattan
Windows CE 3.0 programming for Pocket PC, handheld PC, and embedded devicesEnterprise computing including COM, DCOM, database access using ADOCE, and Microsoft Message QueueCommunications, including Internet Web access with HTTP, TCP/IP, sockets, serial communicatio....
Release Date 2000/10 -
Author Lou Imbriano
Build Customer Relationships and Win Big Revenue!“Unbreakable relationships are crucial to success in business. Lou Imbriano captures what it takes to forge the kind of deep credibility that encourages consumers and clients to trust you with their hard-earned dollar....
Release Date 2011/08 -
Author Barry Flicker
Everyone is a project manager-projects are what all of us do day in and day out. Skillful project management is fundamental to survival in today's warp-speed world. Yet it is often misunderstood, leading to unrealistic deadlines, poorly defined goals, and wasted ti....
Release Date 2002/03 -
X: The Experience When Business Meets Design
Author Brian Solis
Welcome to a new era of business in which your brand is defined by those who experience it. Do you know how your customers experience your brand today?Do you know how they really feel?Do you know what they say when you re not around?In an always-on world where ever....
Release Date 2015/10 -
Yes, You Can Do This! How Women Start Up, Scale Up, and Build The Life They Want
Author Claudia Reuter
How women can "lean in" to entrepreneurship to create the life they want! Claudia Reuter left a promising corporate career to raise her two young children but realized, when re-entering the workforce, that the gap in her resume looked like a gap in ambition—not a purposef....
Release Date 2020/02 -
Zen and the Art of Business Communication
Author Susan L. Luck
In today’s online world, our professional image depends on our ability to communicate. Whether we’re communicating by email, text, social media, written reports or presentations, how we use our words often determines how others view us. This book offers....
Release Date 2016/09 -
“I Have a Dream”: A 50th Year Testament to the March that Changed America
Author Dr. Bernard LaFayette , Dr. Rodney Sampson , Bob Adelman , Dr. Charles Steele , Dami
On August 28, 1963, something quite amazing occurred. On that day, one of the largest political rallies ever took place in support of civil and economic rights of African-Americans, and Dr. Martin Luther King, Jr., standing in front of the Lincoln Memorial, gave one....
Release Date 2013/08