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Library of Congress Cataloging-in-Publication Data

Names: Colon, Geoffrey, author.

Title: Disruptive marketing : what growth hackers, data punks, and other hybrid thinkers can teach us about navigating the new normal / Geoffrey Colon ; foreword by Gemma Craven.

Description: New York : American Management Association, 2016. | Includes bibliographical references and index.

Identifiers: LCCN 2016005635 (print) | LCCN 2016015447 (ebook) | ISBN 9780814437391 (hardcover : alk. paper) | ISBN 9780814437407 (eBook)

Subjects: LCSH: Branding (Marketing)

Classification: LCC HF5415.1255 .C65 2016 (print) | LCC HF5415.1255 (ebook) | DDC 658.8/27--dc23

LC record available at https://lccn.loc.gov/2016005635

DISRUPTIVE MARKETING

Copyright © 2016 by Geoffrey Colon

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Printed in the United States of America.

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About AMA

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