28. The Employer Wish List Strategy
by Ford R. Myers
Get The Job You Want, Even When No One's Hiring: Take Charge of Your Career, Find a Job You Love, and Earn What You Deserve
- Copyright
- ACKNOWLEDGMENTS
- ABOUT YOUR JOB SEARCH SURVIVAL TOOLKIT
- I. The Psychology of Job Hunting in a Down Market
- 1. Yes, The Job Market Is Bad—Really Bad!
- 2. It's Okay to Feel Frustrated, Depressed, Afraid, Helpless, or Disoriented
- 3. This Has Happened Before, and It Will Happen Again
- 4. Why Your Chances Are Better Than You Think
- 5. The Number-One Secret to Job Search Success
- 6. Tough Times Highlight the Difference Between Your Job and Your Career
- 7. Most Job-Hunting Advice Doesn't Apply in a World Turned Upside Down
- 8. You Can't Stop the Storm, So Learn to Work in the Rain
- 9. How You Can Get a Better Job Faster When Times Are Tough
- 10. When No One's Hiring, Focus and Clarity Are More Important Than Ever
- 11. Your Attitude and Assumptions Will Dictate Your Career Fate
- 12. Seven Truths of Career Success, for Both Good Times and Bad
- 12.1. The Most Qualified Candidate Does Not Necessarily Get the Job Offer
- 12.2. The Best Time to Work on Your Career Is When Your Job Is Secure
- 12.3. Graduating from School Is the Beginning of Your Education, Not the End
- 12.4. An Employer's First Offer Is Never Its Best Offer
- 12.5. Always Research and Be Plugged In to the Competition
- 12.6. Networking Is Not as Important as You Think It Is
- 12.7. If You re Not Managing Your Career, Nobody Is!
- 13. How Employers React When There Are More Workers Than Jobs
- 14. Twenty Habits of Highly Effective Job Seekers in a Down Market
- 15. Hidden Sources of Career Support, Information, and Advice
- II. From Desperation to Career Strategies for Tough Times
- 16. What Do You Really Want to be Doing When the Economy Turns Around?
- 17. The Pay My Bills Strategy
- 18. Why You Can't Afford Not to Have a Strategic Plan
- 19. In a Bad Job Market, You Must Work Backward to Reach Your Goals
- 20. Career Success Is an Inside Job
- 21. The Start at the Beginning Strategy
- 22. The Dream Job Strategy
- 23. The Ideal Workday Strategy
- 24. The Stepping Stone Strategy
- 25. From Exploration to Execution
- 26. Excellent Tools to Help You Get a Job When No One's Hiring
- 27. Narrowing Your Choices Is Easier Than You Think
- 28. The Employer Wish List Strategy
- 29. You Must Be Crystal Clear on Your Perfect Job Before It Can Become a Reality
- III. Leveraging Your Core Job Seeker Materials
- 30. The Best Tools Get the Best Jobs, Especially in a Down Market
- 31. Surprise: Your Resume Is Your Least Important Tool
- 32. Survival of the Fittest Is the Law of the Job Search Jungle
- 33. Accomplishment Stories Are Your Most Powerful Selling Tools
- 34. Verbal Presentations: What to Say and How to Say It
- 35. Your Professional Biography Will Be Your Most Frequently Used Tool
- 36. Developing a Target Company List Builds Your Momentum and Focus
- 37. Deploy an Army of People Who Can Help You: Build Your Contact List
- 38. Professional References Help You Prove You're the Real Deal
- 39. Letters of Recommendation Demonstrate Your Bottom-Line Value
- IV. Job Search Tactics to Use When No One's Hiring
- 40. Networking Is Not Part of Your Job Search— Networking Is Your Job Search
- 41. Great Networkers Are Not Great Talkers; They're Great Listeners
- 42. Never "Wing it" When You're Networking-Use an Agenda
- 43. Meeting with Hiring Managers Is Your Number-One Speed Advantage
- 44. Masters of Networking Use a Networking Script
- 45. When No One's Hiring, the Best Way to Get a Job Is Not to Look for a Job
- 46. Tracking Your Networking Is as Important as the Networking Itself
- 47. The Networking Mini-Newsletter Helps You Stand Out When No One's Hiring
- 48. The Number-One Way to Get Hired When No One's Hiring
- 49. Create Your Online Career Identity—Blogs, Personal Web Site, and Social Media
- 50. Beyond Monster.com: Making the Most of the Web When No One's Hiring
- 51. An Outstanding Resume Is Not Difficult to Create—If You Know the Code
- 52. You Can Package a Strong Resume in Many Formats
- 53. How to Use a Resume Addendum
- 54. The Most Obvious Ways to Find a Job Are Usually the Biggest Wastes of Time
- 55. Write Your Own Book on Career Success
- 56. Every Company Is Hiring All the Time, Even in a Down Economy
- 57. A Strong Cover Letter Is Designed to Get You an Interview
- 58. Cover Letters That Open Doors for Any Situation
- 59. Recruiters Are Not in Business to Help You
- 60. Interviewing: Psychology, Strategies, Tactics, and Practice
- 61. Interviewing Survival Guide for When No One's Hiring
- 62. Seal the Deal with Testimonials
- 63. Negotiation: The Rules of the Game Work in Any Economy
- 64. Don't Be Afraid to Negotiate in a Down Market—Be Afraid Not to
- 65. Twenty-One Rules of the Negotiating Game (No Matter How Bad the Job Market Is)
- 66. The Simplest Formula for Negotiating Success
- 67. Salary Negotiation Made Simple: What to Say and How to Say It
- 68. Everything Is Negotiable—Yes, Everything
- 69. The Number-One Most Important Salary Negotiating Fact
- 70. Comparing, Accepting, and Rejecting Offers
- 71. Congratulations! You Got the Job (Even When No One Was Hiring)
- V. Bulletproof Your Career, Once and for All
- 72. Landing Your Job Is Not the End—It's the Beginning
- 73. Celebrate Your New Job
- 74. How to Avoid Winding Up on the Street Again
- 75. Perpetual Career Management Is Your Insurance Policy
- 76. Learn from the Past, Build Toward the Future
- 77. The First 90 Days Make All the Difference
- 78. Relationships Keep You Moving Up in a Down Economy
- 79. Establish a Reputation for Producing Tangible Results
- 80. Communicate, Communicate, Communicate—Then Deliver the Goods
- 81. Review and Fine-Tune Your Job Description with Your Manager
- 82. Maintain a Healthy Balance Between Your Work and Private Life
- 83. Never Feel Helpless Again — No Matter How Bad the Job Market Gets
- CAREER RESOURCES
- Thirty-Seven Strategies, Tips, Ideas, and Reminders for When No One's Hiring
- List of Great Web Sites to Assist in Your Job Search (Available Online)
- Weekly Job Search Activity Form
- List of Web Sites with Useful Career Articles
- Forty-Two More Smart Questions to Ask at the Interview
- Words to Work by...
- ABOUT THE AUTHOR
- HOW TO REACH US
The time has come to create a wish list of adjectives that describe your ideal employer, such as size, location, industry, culture, values, environment, people, revenue, etc. When no one's hiring, you may be tempted to shorten this process down to "my wish list is for an employer who gives out paychecks," but you would be shortchanging yourself in a big way. Let me state again that in tough economic times, it pays to be laser-focused on exactly what you're after. Don't hold back! This is your fantasy, so list what you would really love in the next company you work for.
Note
In tough economic times, it pays to be laser-focused on exactly what you're after.
If you don't know what you want most in an employer, how will you know when you've found the right one? Or, as the TV personality Dr. Phil McGraw is fond of saying: "You've got to name it before you can claim it!"
Here is one example of an Employer Wish List, which was completed by one of my clients:
Example: Employer Wish List
Physical
Downtown location, or less than 30 minutes commute via train
50 to 100 employees
Upscale physical environment
U.S. company with international operations, customers, or sales
Headquarters office of corporation
Intellectual
Good three-year plan with strategic growth as primary driver
Solid financial skills common at top management level
Solid strategic skills common at top management level
Performance
Revenues of $2.5M to $5M
Growing in revenues
Ranked top five in industry by revenue
Diverse customer base
High revenue per customer (at least $10,000 annually)
Culture
High professional standards
Informal but polished and mature atmosphere
Business to business, high casual dress code
Diverse workforce
Fast-paced but sane environment
Focused on working hard on a standard schedule (not working all the time)
Social
Non harmful industry (no tobacco, firearms, etc.)
Progressive benefits policy
Active community involvement
People who enjoy their work and work hard, but have other priorities
Exercise: Employer Wish List (Downloadable)
Prepare a bullet list of criteria in these six categories:
Physical
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Intellectual
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Performance
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Social
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Other
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To download this element of your Job Search Survival Toolkit, visit: www.CareerPotential.com/bookbonus.
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