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Library of Congress Cataloging-in-Publication Data

VanGundy, Arthur B.

Getting to innovation : how asking the right questions generates the great ideas your company needs / Arthur B. VanGundy.

p.    cm.

Includes bibliographical references and index.

ISBN-13: 978-0-8144-0898-8 (hardcover)

ISBN-10: 0-8144-0898-2 (hardcover)

1. Creative ability in business. 2. Creative thinking. 3. Organizational change. 4. Problem solving. I. Title.

HD53.V359   2007

© 2007 Arthur B. VanGundy

All rights reserved.

Printed in the United States of America.

This publication may not be reproduced,

stored in a retrieval system,

or transmitted in whole or in part,

in any form or by any means, electronic,

mechanical, photocopying, recording, or otherwise,

without the prior written permission of AMACOM,

a division of American Management Association,

1601 Broadway, New York, NY 10019.

Printing number

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