Introduction

Green Building—Common Myths and Overview

The concept of sustainable development and green building is relatively new; indeed, over the past two decades it has become one the most researched and controversial topics in the field of property development and building design and construction generally. Yet even today a precise definition of what makes a building green tends to elude us. One definition offered by the Office of the Federal Environmental Executive (OFEE) for green building is “the practice of 1) increasing the efficiency with which buildings and their sites use energy, water, and materials, and 2) reducing building impacts on human health and the environment, through better siting, design, construction, operation, maintenance, and removal — the complete building life cycle.” The EPA defines green building as, “the practice of creating structures and using processes that are environmentally responsible and resource-efficient throughout a building’s life-cycle from siting to design, construction, operation, maintenance, renovation and deconstruction.” Jacob Kriss of the U.S. Green Building Council (USGBC) defines green building as: “a holistic concept that starts with the understanding that the built environment can have profound effects, both positive and negative, on the natural environment, as well as the people who inhabit buildings every day. Green building is an effort to amplify the positive and mitigate the negative of these effects throughout the entire life cycle of a building.”
This tells us that green building, when correctly applied, is meant to improve design and construction practices so that the buildings we build last longer, cost less to operate, and will facilitate increased productivity and better working environments for workers or residents. But even more than that, it is also about protecting our natural resources and improving the built environment so that the planet’s ecosystems, people, enterprises, and communities can live a healthier, resource efficient, and more successful lifestyle.
It is no surprise that the general public’s perception of the green movement has changed considerably since its early formative days and is today sweeping across the United States and much of the civilized world. Moreover, sustainable design and sustainable development principles are taking on an increasingly important role by architects and engineers, building contractors, and in Real Estate applications, particularly by forward looking developers. In fact, many contractors are now seeking green certification and with this in mind, the Associated Builders and Contractors, Inc. (ABC) has recently initiated a program that would certify “Green Contractors.” To achieve the ABC Green Contractor Certification, the following steps need to be followed:
“Step 1: Comply with all prerequisites; meet 12 of the 36 elective items; all fulfill all education and training requirements on application.
Step 2: Submit application, required documentation and application fee to ABC National.
Step 3: ABC National will schedule third-party onsite assessment at applicant’s office. Assessor recommends either certification or additional changes (subject to an additional onsite assessment by third party).
Step 4: ABC National Green Building Committee reviews application and assessment report for certification worthiness.”
ABC uses qualified third-party individuals for the on-site assessment process of certification. And although there are many benefits to acquiring a Green Contractor Certification, nevertheless, some developers refuse to pursue the environment friendly or “Green” building bandwagon. This is mainly due to the misinformation and the misplaced notion that green buildings cost more or that they are impractical to construct. Below are discussed some of the more common myths and misconceptions relating to green building design and construction.

What is Green Building?—Common Myths and Realities

Even though the public is becoming increasingly aware of the many benefits of sustainable design and green building, nevertheless, there are many persistent myths relating to building green floating in the ether. One example is the myth that sustainable buildings cost more which ignores the most recent research as well as the reality that for any society to thrive and prosper, it is required to achieve a healthy balance between its environmental, social, and economic dimensions. Sustainability is not just about building green but about building a healthy community and sustaining a quality way of life. As a community it is imperative that we actively continue the pursuit of new sources of energy such as wind, solar, and geothermal. With the state of the economy being what it is, these efforts would help create new jobs, attract new businesses, reduce our energy costs, and create a healthy environment. And although green building has made tremendous strides in recent years, nevertheless it has not received the traction it deserves, given its many benefits. And there remain many who continue to be unconvinced and question its numerous benefits mainly due to the many diverse myths and misconceptions that are circulating around the mainstream construction and real estate industries including:
Myth 1: Building Green is more expensive than conventional construction.
Reality check: This is the biggest myth and is a common misconception that continues to linger on even though it has been debunked many times over. Furthermore, recent research shows that Leadership in Energy and Environmental Design (LEED)-certified buildings can cut greenhouse gas emissions and water consumption by nearly 50%, while costing 25% less to operate and enjoying nearly 30% higher occupant satisfaction and lower interest rates. Of note, on a price per square foot basis, building green may incur marginally greater up-front costs, but when life cycle costs are taken into consideration a green home becomes more affordable and cost-effective partly because the operational costs are lower when compared with conventional buildings. Also, when thinking green is part of the initial planning process, it is easier and less expensive to incorporate features and elements that significantly lower operating and maintenance costs. In fact, by employing various sustainable strategies and approaches, most green building designs end up costing less. The main benefits are achieved by energy saving, increased worker productivity, medical costs (safer indoor air quality for tenants and homeowners), longevity of the building, and a smaller environmental footprint. Additional strategies include reducing waste, optimal value engineering, rightsizing the structure, to using solar panels, low-e windows, and energy-saving appliances, etc., all of which can help qualify a project for a variety of federal tax benefits and incentives. Typical examples of these incentives include but are not limited to: tax credits, grants, expedited building permits, and reductions/waivers in fees. It is surprising therefore that some developers and professionals still believe that building and renovating with green materials to green specifications are cost prohibitive.
Myth 2: Green buildings are typically “unattractive” and lack the aesthetic quality of conventional buildings.
Reality check: This myth is false and is advanced by uninformed and misguided builders and professionals. In fact, there is no reason for a green/sustainable building to look any different from a conventional building and the majority of today’s green buildings are virtually indistinguishable from traditional buildings. Moreover, green renovations of existing buildings should respect its character and if well designed, most likely will not be noticeable from either the interior or exterior. Thus, wood certified by the Forest Stewardship Council looks essentially the same as other types of wood, and when using a vegetated roof, for example, it would not typically be visible from ground level. Moreover, one does not have to mount continuous rows of unattractive solar panels to be green or be obligated to go with solar power, although there are numerous ways to creatively integrate PV (photovoltaic) panels into a project that are both attractive and effective. Likewise, eco-friendly shingles have been found to be more attractive than the common asphalt versions and some renovations are actually invisible, such as extra insulation or a new energy-efficient HVAC system. Also, architect and author Lance Hosey argues in his book, The Shape of Green: Aesthetics, Ecology and Design (Island Press, 2012), that the “look and feel” of design are essential to sustainability. He goes on to say that, “If design doesn’t appeal to the senses, it’s destined to be discarded.”
Myth 3: Sustainability is just another fad and therefore not particularly important.
Reality check: Over the last two decades, the world has witnessed an increasing interest in sustainability and a continuous growth in green building and green building certification—so much so that it has now become an integral part of the mainstream in the construction industry, and it is indeed becoming the preferred building method. Furthermore, creating a healthy environment where it does not exist cannot be considered a fad. In the United States, many developers and builders are jumping on the bandwagon, including the US Government. In fact, the US government is the largest builder in the United States and is instrumental in promoting Green Building through design and example. Green Building works in all climates and can benefit the buyer, the seller, and the environment.
Myth 4: Green building is essentially about eco-friendly material selection.
Reality check: This is not factually correct. Green building is mainly concerned with how you design and orient your building, site selection, water conservation and energy performance, window location, etc. However, making smart decisions regarding eco-friendly building materials such as those possessing high recycled content, low embodied energy, minimal Volatile Organic Compounds, etc., are an important aspect of green building, but they are only a small part of the overall equation. Alex Wilson, President of BuildingGreen Inc. and Executive Editor of Environmental Building News, says, “People are beginning to gain a greater understanding that green building is a systems approach to the entire construction process.”
Myth 5: Green buildings do not fetch higher rentals rates or capitals compared with traditional buildings.
Reality check: The exact opposite is true. Recent surveys consistently show that there is a strong market demand for green buildings because they achieved much higher rentals and capitals as a result of reduced operational costs and higher productivity of employees. For example, a recent BOMA Seattle survey concluded that 61% of real estate leaders opine that green buildings enhance their corporate image and the majority of those surveyed believe that tenants are increasingly making the “greenness” of property a significant factor in choosing space. This is reaffirmed by a business case study examining the San Diego real estate market which showed that the overall vacancy rate for green buildings was 4% lower than for nongreen properties—11.7%, compared to 15.7%—and that LEED-certified buildings routinely commanded the highest rents. This clearly shows that tenants and developers do care about green and healthier environment and are willing to pay for it. This trend is already particularly evident in high-end residential projects and flagship corporate office projects and is increasingly becoming widespread.
Myth 6: Green buildings do not provide the comfort levels that many of today’s tenants demand.
Reality check: On the contrary, green buildings are typically more comfortable and healthier than conventional buildings. In fact, one of the chief characteristics of sustainable design is to support the well-being of building occupants by reducing indoor air pollution (from exposure to contaminants such as asbestos, radon, and lead) and therefore avoiding symptoms such as sick building syndrome and building-related illness. This can normally be achieved by selecting materials with low off-gassing potential; proper ventilation strategies; adequate access to daylight and views; and optimum comfort through control of lighting, humidity, and temperature levels. This is not normally the case with traditional building environments.
Myth 7: Green building products are often hard to find.
Reality check: There may have been some truth to this a couple of decades or so ago when it was not unusual having difficulty locating eco-friendly or energy-saving materials, but today, the number of green building products and systems on the market are more popular than ever and have become much more accessible. In the few cases where a green building product is not readily accessible, it may be because it may not be manufactured nationwide or it may be hard to find in certain parts of the country; in such cases, it is usually possible to find satisfactory alternatives. Indeed, the number of green products and systems that are now readily available on the US market has grown exponentially over recent years and continues to grow. So much so that green building products are now in the thousands and have become part of the mainstream. Much information can also be obtained from the various green product directories on the market such as the two comprehensive directories published by Building Green Inc. (GreenSpec and Green Building Products), which contain performance data and contact information on just about every available green product imaginable. It should be noticed that the availability of green materials and products differs from country to country.
Myth 8: Green building utilizes traditional tools and techniques and not cutting edge technology.
Reality check: The most successful green building design projects generally utilize a multidisciplinary and integrated design approach where a number of consultants and the owner’s representative participate as a team and the architect typically takes on the role of team leader rather than sole decision maker. In most cases, locally available materials and techniques are used in addition to the latest technology. This is reinforced by the U.S. Environmental Protection Agency’s (EPA’s) Website, which clearly states that “Green building research is being done by national laboratories, private companies, universities, and industry.” According to a recent USGBC report, in excess of 70% of the green building research is focused on energy and atmosphere research. But the increasing popularity of green building is not just a response to the energy crises or the health crises, but more a natural evolution of the building industry toward greater efficiency, purity, and harmony with nature. Moreover, green buildings have become generally far more efficient and technologically advanced than most traditional buildings.
Myth 9: Green building products are not as efficient as conventional ones.
Reality check: This is totally false in today’s green building environment. Examples of typical products that frequently get a bad rap include double-flush and low-flow toilets. This may be because when first introduced, low-flow toilets did not function that well, and some people are still of the opinion that 1.6 gallon-per-flush toilets do not work as well as traditional toilets, even though these fixtures have been mandated for all new construction for many years. In fact, it is the LEED rating system that can take credit for introducing highly efficient toilets, urinals, etc., to thousands of buildings in the United States and globally. The “don’t work as well” myth was reinforced with the introduction of compact fluorescent light bulbs, which gave off harsh color, did not last as long as claimed and took too long to light up. Another green building product myth that is often cited relates to fiberglass insulation in that inhaling fiberglass fibers can lead to cancer, which is obviously false. It is therefore important to research unfamiliar products and seek accurate information to back up any efficiency claims prior to formulating a final opinion regarding its suitability or lack of. However, generally speaking, most modern new green products have proved to work better than traditional products, and green products have indeed vastly improved over the years. It should be noted that green materials like traditional building materials also have to meet strict quality control standards, and as the green market continues to grow, new improvements are undoubtedly taking place to improve quality, efficiency, and reliability.
Myth 10: Building green is too difficult and complicated.
Reality check: In reality, nothing is further from the truth; sustainable building is a matter of common sense. In fact, many builders today consider green building to be very easy and compare favorably with conventional building. Moreover, building green is a business that can be very simple and does not require rocket science to implement. Basically, build it smaller, use quality materials that are chosen for sustainability and efficiency, and not for the fad of the month. This may be why many contemporary architects are fascinated with the concept of sustainability and green construction.
Myth 11: It is not possible to build a high-rise green building.
Reality check: Green concepts do not generally inhibit or restrict building design or space usability. Furthermore, all modern techniques that apply to conventional building can be employed in building Green. A good example of this is the Condé Nast Building (officially 4 Times Square), which is located in Midtown Manhattan. The building boasts 48 stories and rises to 809 ft (247 m). It is environmentally friendly with gas-fired absorption chillers, and a high-performing insulating and shading curtain wall, that keeps the building’s energy costs down by not requiring heating or cooling for most of the year. In addition, the building utilizes solar and fuel cell technology, making it the first project of its size to incorporate these features in construction. Another example is the Bank of America Tower at One Bryant Park, which is a 1200 foot (366 m) skyscraper also located in the Midtown area of Manhattan in New York City, United States. The building is 55 stories high and contains 2,100,000 square feet (195,096 m2) of office space, three escalators, and 52 elevators. COOKFOX Architects designed the project and who claim the building to be one of the most efficient and ecologically friendly buildings in the world. The design of the building is environmentally friendly, using technologies such as floor-to-ceiling insulated glazing to contain heat and maximize natural light, and an automatic daylight dimming system. The tower also features a gray water system, which captures rainwater for reuse. Bank of America also states that the building is made largely of recycled and recyclable materials. At the time of its completion in 2009, it was the fourth tallest building in New York City (after One World Trade Center, and the Empire State Building) and the sixth tallest building in the United States (Hughes, November 5, 2008).
Myth 12: It is difficult or not possible to convert existing conventional buildings into energy-efficient buildings.
Reality check: It is not really difficult to convert existing buildings into green/sustainable buildings. Actually, there are numerous scientific ratings and checklists that builders can use to redesign and realign traditional buildings to meet modern green standards. According to the premise of Anthony Malkin, President, Malkin Properties, New York City, “overall upgrades and practices are qualitatively the right thing, but not quantitatively. You gain benefits toward sustainability, but you cannot determine a payback period from overall green practices. A true retrofit requires a fact-based, benchmarked, quantitatively oriented, energy-efficiency retrofit with a clear payback analysis on an integrated multicomponent effort with performance guarantees.” Many rating systems such as LEED for existing buildings, Canada’s Go Green Plus, and the Japanese CASBEE certification system all encourage such conversions. This rising concern for the environment is driving many property owners and developers to seek sustainable solutions. To this end, President Obama upon becoming president has committed his administration to retrofitting 75% of all existing federal buildings. It is important therefore to increase public awareness of how baseless these myths are and do all that is possible to eliminate them.
Myth 13: Going green is an all-or-nothing proposition.
Reality check: Many developers and construction professionals have the misconception that going green with existing buildings involves large-scale remodeling. In fact, the degree and scale of incorporating green into a building is wholly up to the owner, depending on the individual lifestyle and budget. This is reaffirmed by Associated Landscape Contractors of Colorado, who say, “Sustainability is not an all-or-nothing proposition. Every company that tries to go green will not do all the same things as the other company down the street.” Even today, many builders and designers frequently utilize green concepts and green products intuitively and without being fully aware of this. This is however rapidly changing with the increased public and professional awareness and demand for green products, and many manufacturers and the construction industry find themselves rapidly moving in this direction.
Myth 14: Building green requires signing up for a green program or third-party certification.
Reality check: This is definitely not a normal requirement for building green, although certification programs such as Green Globes, BREEAM, and the USGBC’s LEED are excellent vehicles for increasing exposure and furthering the green movement. And keep in mind that the LEED rating system is in most cases a totally voluntary program: you pay your fees, follow the LEED guidelines, and ultimately receive a plaque or certificate stating your building has achieved a Silver, Gold, or whichever status. More importantly, however, it is important to remember that there are many financial and other government incentives to attaining certification. Moreover, building owners and developers can reap the financial benefits of the “greenness” of their building projects by taking advantage of the various tax credits and private and public nontax financial incentives that are available, as well as tenant monetization of reduced operations and maintenance costs and carbon and renewable energy tradable credits. However, it goes without saying that accredited third-party certification can be very helpful and add credibility to any green certification.

The Green Movement in History

The green movement has been significantly transformed since its early formative days. So much so that Jerry Yudelson, author of the Green Building Revolution, in fact describes this transformation as “a revolution” sweeping America, Europe, and the world. But for a deeper and more comprehensive understanding of the modern green movement, it helps to try and trace its origins back to the beginning, even though it is almost impossible to determine precisely when a movement may have started. Long before the arrival of the industrial revolution and electrically powered heating and cooling systems, ancient and primitive populations were compelled to improvise using basic tools and natural materials to construct buildings which protected them from the harsh elements and extremes in temperature. Looking back in time, we note that the ancients had few other options at their disposal, which is why before air conditioning was invented, builders living in hot climates developed many different strategies to cope with heat by incorporating passive design that took advantage of the resources provided by nature, namely the sun and climate to heat, cool, and light their buildings. The Babylonians and Egyptians, for example, used adobe as their prime building material and built badger (wind shafts) into their palaces and houses. They took advantage of courtyards and narrow alleyways for shade. These are simple examples that illustrate how the ancients overcame the many challenges of climate that faced them.
Many American scholars today like Dr Mark Wilson believe that the concept of green building first appeared in America more than a century ago. According to Wilson, “The revolutionary design philosophy known as First Bay Tradition had its roots in the San Francisco Bay Area in the 1890s. Indeed, the leading practitioners of this environmentally sensitive organic movement, Bernard Maybeck and Julia Morgan, developed a design philosophy that incorporated most of the concepts that are embraced by today’s green movement in architecture.” Some historians associate its beginning with Rachel Carson’s (1907–64) book Silent Spring and the legislative fervor of the 1970s or with Henry David Thoreau, who in his book Marine Woods, advocates for the respecting of nature and also for an awakening to the need for conservation and federal preservation of virgin forests. Some sustainability scholars believe that the green movement had its roots in the energy crises of the 1970s and the creative approaches to saving energy that evolved from it, such as smaller building envelopes and the use of active and passive solar design. But it was not until the 1973 OPEC oil crisis eruption that the cost of energy was brought into sharp focus and reminded us that our future prosperity and security was not in our hands, but in the hands of a very select number of petroleum-producing countries (mostly from the Middle East). This catalyzing event effectively highlighted the need for pursuing diversified sources of energy and encourage corporate and government investment in solar, wind, water, and geothermal sources of power. The energy crises artificially created by the imposition of an oil embargo by OPEC in 1973 caused an upward spike of gasoline prices and for the first time, long lines of vehicles at gas stations around the country. This had a dramatic effect on a small group of enlightened and forward-thinking architects, builders, environmentalists, and ecologists, who started to question the wisdom of current conventional building techniques and became inspired to seek new solutions to the problem of sustainability with the help of the latest technological advancements. However, by the 1980s, the enthusiasm for sustainability was fading and lower energy prices were lessening attention to energy-related issues.
This nascent “environmental movement” started to emerge and which was partly inspired by Victor Olgyay’s book “Design with Climate,” Ralph Knowles’s “Form and Stability,” and Rachel Carson’s “Silent Spring”, served notice of the emergence of a new era in environmental design. It also captured the attention and imagination of the general public and caused many to clamor for a broader reexamination of the wisdom of our reliance on fossil fuels for buildings and transportation. This encouraged a number of legislative steps to be initiated to clean up the environment including the Clean Air Act, the National Environmental Policy Act, the Water Pollution Control Act, the banning of DDT, the founding of Earth Day, and the Endangered Species Act.
The American Institute of Architects (AIA) responded to the energy crisis of 1973 by forming an energy task force to study energy-efficient design strategies, and in 1977 President Carter’s administration founded what became the U.S. Department of Energy (DOE); one of its principal tasks was to focus on energy usage and conservation. The energy task force was later to become the AIA Committee on Energy. The Energy Committee prepared several papers, such as A Nation of Energy Efficient Buildings which became an effective AIA tool for lobbying Capitol Hill. Among the more active committee members in the late 1970s included Donald Watson, FAIA, and Greg Franta, FAIA, when the AIA, too, was advocating building energy research. The committee also collaborated with government and other organizations for more than a decade. Committee member Dan Williams says that the Energy Committee formed two main groups: the first researched principally passive systems, such as reflective roofing materials and environmentally beneficial siting of buildings to achieve its goal of energy savings, while the second group primarily concentrated on solutions employing new technologies such as the use of triple-glazed windows. This was later transformed into a more broadly scaled AIA Committee on the Environment (COTE) in 1989, and the following year, the AIA (through COTE) and the AIA Scientific Advisory Committee on the Environment, managed to obtain funding from the recently created EPA which was formed in the wake of elevated concern about environmental pollution. The EPA was established on December 2, 1970 to consolidate in one agency a variety of federal research, monitoring, standard-setting, and enforcement activities to ensure protection of the environment. Its mission included the development of a building products guide based on life cycle analysis and which was published in 1992. As the energy concerns began to subside in the years that followed, partially due to lower energy prices, the momentum for green building and energy-related issues, in general, also gradually weakened but not stamped out due to the dedication of a core group of pioneering architects and professionals who continued to advance their green building energy conservation concept forward. Several notable buildings were constructed during the 1970s which utilized green design concepts such as the Gregory Bateson Building in California (used energy-sensitive PV—solar cells, underfloor rockstore cooling systems, and area climate control devices) and the Willis Faber and Dumas Headquarters in England (utilized a grass roof, daylighted atrium, and mirrored windows).
Numerous oil spills were witnessed during the 1980s such as the Exxon Valdez in 1989, among others, and while the industry presented significant opposition against environmental criticisms, the various energy-related Acts continue to remain in force. We also witness during the 1980s and early 1990s global conservation efforts by sustainability proponents such as Robert Berkebile (Note: a structural failure at the Hyatt Regency Skywalks hotel in Kansas City, which his firm designed caused the deaths of 114 people), William McDonough (Ford Motor Company’s River Rouge Plant in Michigan, USA), Sim Van der Ryn (the Gregory Bateson Building in Sacramento, California), and Sandra Mendler (World Resources Institute Headquarters Office, Washington, D.C.) in the United States; Thomas Herzog of Germany (Design Center in Linz, Austria); British architects Norman Foster (Commerzbank Headquarters in Frankfurt, Germany), Richard Rogers (The Pompidou Centre in Paris, France); and Malaysian architect Kenneth Yeang (the Menara Mesiniaga in Kuala Lumpur, Malaysia). In 1987, the UN World Commission on Environment and Development, under Norwegian Prime Minister Gro Harlem Bruntland, suggested a definition for the term “sustainable development,” as that which “meets the needs of the present without compromising the ability of future generations to meet their own needs.” This was followed by numerous alternative definitions of sustainable development.
President George H.W. Bush took a personal interest in energy issues and in 1991 issued a National Energy Policy, after which AIA President James Lawler convened an advisory group to issue a response and resolution. The resolution which the board passed a month later, called on all AIA members to undertake environmental reforms within their practices, including the immediate cessation of ozone-depleting refrigerants. President Bush reauthorized the Clean Air Act, which requires cleaner burning fuels.
In 1992, Brazil hosted a UN Conference on Environment and Development (also known as the “Earth Summit”) that was held in Rio de Janeiro and which proved to be a great success, drawing 17,000 attendees and delegations from 172 governments and 2400 representatives of nongovernmental organizations. The conference witnessed the passage of Agenda 21 which provided a blueprint for achieving global sustainability. This resulted in the Rio Declaration on Environment and Development, the Statement of Forest Principles, the United Nations Framework Convention on Climate Change, and the United Nations Convention on Biological Diversity. Following on the heels of the Rio de Janeiro Summit, the AIA chose sustainability as its theme for the June 1993 UIA/AIA World Congress of Architects held in Chicago, in which an estimated 10000 architects and design professionals from around the world attended the event. Today, this convention which had the theme of “Architecture at the Crossroads: Designing for a Sustainable Future.” is recognized as a milestone in the history of the green building movement.
In the Declaration of Interdependence for a Sustainable Future, it states, “We commit ourselves, as members of the world’s architectural and building-design professions, individually and through our professional organizations, to:
• Place environmental and social sustainability at the core of our practices and professional responsibilities
• Develop and continually improve practices, procedures, products, curricula, services, and standards that will enable the implementation of sustainable design
• Educate our fellow professionals, the building industry, clients, students, and the general public about the critical importance and substantial opportunities of sustainable design
• Establish policies, regulations, and practices in government and business that ensure sustainable design becomes normal practice
• Bring all existing and future elements of the built environment – in their design, production, use, and eventual reuse – up to sustainable design standards.”
The election of Bill Clinton to the presidency in November of 1992 encouraged a number of sustainability proponents to start circulating a grandiose idea of “greening” the White House itself. And on Earth Day April 21, 1993 President Bill Clinton launched his ambitious plans to “greening the White House” and to make the presidential mansion “a model for efficiency and waste reduction.” To put this plan into effect, the President’s Council on Environmental Quality assembled a team of experts that included members of the AIA, the U.S. DOE’s Federal Energy Management Program (FEMP), the U.S. EPA, the General Services Administration, the National Park Service, the White House Office of Administration, and the Potomac Electric Power Company.
The “Greening the White House” initiative created substantial savings (more than $1.4 million in its first 6 years), primarily from improvements made to the lighting, heating, air conditioning, water sprinklers, insulation, and energy and water consumption reduction. Moreover, the initiative also included a 600,000 sq. ft. Old Executive Office Building that was located across from the White House. There was also an energy audit by the DOE, an environmental audit led by the EPA, and a series of well-attended design charettes consisting of design professionals, engineers, government officials, and environmentalists, with the aim of formulating sustainable energy-conservation strategies using available technologies. Within the first 3 years, these energy-conservation strategies resulted in significant improvements to the nearly 200-year-old mansion such as reducing its annual atmospheric emissions by an estimated 845 metric tons of carbon in addition to an estimated $300,000 in annual energy and water savings.
Bill Browning, Hon. AIA says, “The process pioneered by the Greening of the White House charrette has become an integral part of the green building movement.” However, the deluge of Federal greening projects was among several forces that drove the sustainability movement in the 1990s. To accelerate this process, President Clinton issued a number of executive orders, the first being in September, 1998, that directed the Federal government to improve its use of recycled and eco-friendly products (including building products). A second executive order was issued in June 1999 to encourage government agencies to improve energy management and reduce emissions in Federal buildings through the application of better design, construction, and operation techniques. The President issued a third executive order in April, 2000 requiring Federal agencies to integrate environmental accountability into their daily decision-making as well as their long-term planning. The team assembled by the President’s Council on Environmental Quality produced important recommendations to preserve the historical presence of the structure as well as maintain and improve comfort and productivity.
During George W. Bush’s two terms, during the 8 years of his presidency, greening the White House was taken a little further with the installation of three solar systems, including a thermal setup on the pool cabana that heats water for the pool and showers, and PV panels atop a maintenance shed to supplement the mansion’s electrical supply. Bush also made a big push to recycle office paper, although some outside observers are of the opinion that the overall go-green effort lost momentum during his tenure.
The White House greening approaches fit under several main headings:
1. Building Envelope: Realizing that a significant amount of energy is lost through building elements like the roof, windows, an effort was made to analyze these and find solutions to increase their efficiency.
2. Lighting: Energy-saving light bulbs were utilized wherever possible, and the use of natural light was maximized. Steps were also taken to ensure lights were turned off in empty rooms.
3. Heating, Ventilation, and Air Conditioning (HVAC): HVAC measures were used to reduce the amount of energy needed to heat and cool the buildings while simultaneously increasing occupant comfort. Correct ventilation is necessary to help achieve this.
4. Plug Loads: The installation of energy-saving office equipment and replacing refrigerators and coolers with more energy-efficient models.
5. Waste: Initiation of a comprehensive recycling program for aluminum, glass, paper, newsprint, furniture, fluorescent lamps, paint solvents, batteries, laser printer cartridges, and organic yard waste.
6. Vehicles: Program was initiated to lease vehicles that accept cleaner-burning alternative fuels, and the White House participates in a pilot program to test electric vehicles. Many employees are encouraged to use public transportation to decrease the use of automobiles.
7. Landscaping: White House upgrades include methods to reduce unnecessary water and pesticide use and the use of increase organic fertilizers on the grounds of the complex were studied.
The greening of the White House proved to be such a success that it created an underlying demand to green other properties in the extensive Federal portfolio, like the Pentagon, the Presidio, and the U.S. DOE Headquarters as well as three national parks: Grand Canyon, Yellowstone, and Alaska’s Denali. In 1996 the AIA/COTE and the U.S. DOE signed a memorandum of understanding to cooperate together on research and development, the objective being to formulate a program consisting of a series of road maps for the construction and development of sustainable buildings in the 21st century.
The onslaught of green activity facilitated individual Federal departments to also make significant headway. For example, the Navy became emboldened and undertook eight pilot projects, including the Naval Facilities Engineering Command (NAVFAC) headquarters at the Washington Navy Yard. In 1997, the Navy also initiated development of an online resource, the Whole Building Design Guide (WBDG) whose main mission is that of incorporating sustainability requirements into mainstream specifications and guidelines. A number of other Federal agencies have now joined this project, which is now managed by the National Institute of Building Sciences (NIBS) which is a nonprofit, nongovernmental organization that brings together representatives of government, as well as the professions, industry, labor, and consumer interests.
The green movement’s emergence as a significant force was mainly a consequence of many forward looking individuals and groups from all walks of life. As mentioned earlier, visionaries and innovative thinkers have for decades recognized the challenges and need for serious changes in how we react to and treat our environment. The championing of green issues by forward thinking politicians and celebrities played a pivotal role in addressing some of the environmental concerns that captivated the public’s imagination during the early years of this century. Hollywood celebrities like Robert Redford were among the earlier true believers and who has been promoting solar energy since the 1970s. Redford has also spent some 30 years on the board of the Natural Resources Defense Council (NRDC), which is described by The New York Times as “One of the nation’s most powerful environmental groups.” Redford also avidly lobbied Congress in support of environmental legislation and has energetically campaigned on behalf of local initiatives to address climate change and wilderness preservation. Other Hollywood environmental friendly celebrities who embraced green building and environmental causes include Brad Pitt, Daryl Hannah, Ed Begley Jr., Ed Norton, Cameron Diaz, and Leonardo DiCaprio. This led to a wide array of stars to follow suit and make it an avocation to champion their favorite environmental and green causes, both in the United States and globally.
The green movement was further helped by “green politicians” from mayors to governors, to heads of state, in the United States, and the world over. An excellent example of this is Vice President Al Gore whose release in May 2006 of his academy award winning documentary film An Inconvenient Truth is credited with projecting global warming and climate change into the popular consciousness and raised public awareness of many issues including that our quality of life was endangered, that our water was contaminated with toxic chemicals, and that our natural resources were running out. Another well-known eco-friendly politician is California governor Arnold Schwarzenegger who made California a global leader on climate change when he signed into law the historical milestone Global Warming Solutions Act of 2006, which commits the state to cut its greenhouse gas emissions by 80% below 1990 levels by 2050. Other eco-friendly politicians include Ralph Nadar, Former Presidential Candidate and a key leader of the Green Party in the United States; the left-wing mayor of London, Ken Livingstone (also known as “Red Ken”) who aimed at making London the greenest city in the world. Livingstone also announced plans for a housing development in East London that would produce no carbon emissions.
Angela Merkel, German chancellor and current leader of the G8, former environment minister, and an outspoken advocate for action against climate change; New Zealand’s prime minister, Helen Clark, who pledged to make Kiwiland the first carbon-neutral country by reducing emissions and offsetting the rest; Former European Union environment minister Margot Wallström (1999–2004) was a leader in convincing every last E.U. member to ratify the Kyoto Protocol in 2002, and an outspoken critic of the United States’s failure to ratify it; from Kenya, we have Wangari Maathai, founder of the Green Belt Movement, which promotes peace and good governance through environmental protection and who has inspired Kenyans to plant 30 million trees since it began in 1977. She is best known as winner of the 2004 Nobel Peace Prize for “her contribution to sustainable development, democracy, and peace.” From China, we have Xie Zhenhua, Chinese Vice Minister of state development and reform and former environment minister. He has promoted environmental protection as a national policy and sustainable practices for China’s rapidly expanding economy. His work was honored with the United Nations’ Sasakawa Environment Prize in 2003.
President-elect Barack Obama stated that he plans to make the White House more environmentally friendly to set an example for other Americans. In fact, President-elect Obama has always been an outspoken vocal advocate for sustainability with regard to both the environment and the economic stimulus. He also frequently stressed the need to build a green economy to maintain America’s competitive edge in the global labor market, while reducing our impact on the environment. For example, investments in a smart electric grid and energy-efficient homes, offices, and appliances will go a long way to reducing our overall energy consumption as a nation. This partially explains why upon taking office, President Obama put green building at the forefront of his sustainability agenda and proposed expanding federal grants that assist states and municipalities to build LEED-certified public buildings. Jerry Yudelson a well-known green activist believes, “The impact of the Obama administration on green building is going to be to make it a permanent part of the economic, cultural and financial landscape.” The President is making great strides toward changing our energy future. And one of his first acts was endorsing the American Recovery and Reinvestment Act of 2009. This would pump more than $825 billion into the US economy via tax cuts, publicly funded investments in infrastructure and workforce development. This ambitious Recovery Act which President Obama constituted is an unprecedented and historic investment in the clean energy economy and is primarily designed to bolster clean technologies. He also believes that investments in clean energy today will lead to the industries of the future and help put America back in the lead of the global clean energy economy in addition to creating millions of new green jobs in the United States.
Obama first set out his climate ambitions on June 2013, telling students at Georgetown University: “I refuse to condemn your generation and future generations to a planet that’s beyond fixing.” Since then, President Obama has taken action on all of the goals set out in the plan to cut carbon pollution, prepare the United States for climate change, and help reach a global warming deal. Moreover, in 2015 the president also used his executive power to bring about a great many climate initiatives.
A recent report by climate change consultants ICF International (ICFI) commissioned by Greenpeace reports that the proposed “Green New Deal” environmental measures included in President Obama’s $800bn economic stimulus package is calculated to deliver minimum greenhouse gas emissions savings of 61 million tons a year, which if correct is very significant as it is the equivalent of taking approximately 13 million cars off the road—and possibly more.
Green movement activist, Lindsay McDuff, says, “When politicians create or formulate policies, the business industries are consequently affected. With the rise in green policy, business executives from every arena are jumping on the green movement bandwagon, basically out of the growing market demand. Being green has become a selling advantage in the business world, and eager companies are starting to jump at the chance to get ahead.” The green movement today has become global and consists of miscellaneous individuals, activist groups, and diverse organizations seeking eco-friendly solutions to global environmental concerns negatively afflicting society and the planet.

Overview of Green Building and the Green Building Movement

Some scholars consider the Green Building movement to be essentially a reaction to the energy crises, and came into being as a result of this, nurtured by efforts to make buildings more efficient and revamp the way energy, water and materials are used. It should be noted that “Green Building” and “Sustainable Architecture” are relatively new terms in our vocabulary; they essentially represent a whole systems approach incorporating a building’s siting, design, construction, and operations in a manner that enhances the well-being of a building’s occupants and preserves the environment for future generations by conserving natural resources and safeguarding air and water quality. The core message therefore, is primarily to improve conventional design and construction practices and standards so that the buildings we build today will not only last longer, but are also more efficient, cost less to operate, and contribute to healthier living and working environments for their occupants, as well as increase productivity.
The advent and implementation of green building and sustainability concepts signals a fundamental change in our approach to how we design and construct buildings today. It is clear that the green building phenomenon has over the last two to three decades, significantly impacted both the United States and global construction markets. Numerous environmental studies have consistently shown that buildings in the United States consume roughly one-third of all primary energy produced and nearly two-thirds of electricity produced. Recent research also shows that roughly 30% of all new and renovated buildings in the United States contain inferior indoor environmental quality as a result of an unacceptable level of noxious emissions, pathogens, and emittance of harmful substances that are found to exist in traditional building materials. Efforts have been in place for sometime to address these negative environmental impacts including the implementation of modern sustainability practices in green building construction projects. But the implementation and incorporation of sustainable practices into traditional design and construction procedures is an approach that requires redefining and reassessing the current roles played by project participants in the design and construction process to help guarantee effective contribution to a sustainable project’s objectives. To achieve a successful sustainable design typically requires applying a multidisciplinary and integrated “total” team approach that incorporates the various project members and stakeholders into the decision-making process, particularly during the early design phases. This holistic team approach helps to ensure that the building project will culminate in a more productive, energy-efficient, and healthier building for both its occupants and its owner. Likewise, the negative impact on the environment will be less than with conventional buildings.
The 1990s saw the introduction of important new environmental rating systems for buildings. And as international awareness of green issues increased, various international conferences were taking place such as the Green Building Challenge (GBC) held in Vancouver, Canada in October 1998, which was led by CANMET Energy Technology Centre of Natural Resources Canada. This event was a well-attended affair with representatives from 14 nations. The goal of these conferences was to create an international environmental rating system for buildings that takes into account regional and national environmental, economic, and social equity conditions.
The green building movement encouraged various parallel efforts to take shape. For example, in the United Kingdom the Building Research Establishment introduced its own environmental building rating system in 1990, known as BREEAM, which is one of the world’s leading sustainability assessment methods for master planning projects, infrastructure, and buildings. Among other things, it addresses a number of life cycle stages such as New Construction and Refurbishment. According to BREEAM, there are globally now more than 539,400 BREEAM certified developments, and almost 2,233,000 buildings registered for assessment since it was first established in 1990. Indeed, BREEAM sets standards for best practice in sustainable building design and construction and has become a widely recognized measure of a building’s environmental performance.
In the United States, we witness the founding of the USGBC, which in 1998, developed the LEED Green Building Rating System. LEED has become the leading and most widely accepted green building rating system in the United States as witnessed by its dramatic growth over recent years.
Additionally, we continue to see a dramatic increase in the number of projects seeking LEED certification from the USGBC, which tends to confirm the significant inroads green building is making into the mainstream design and construction industry. While many builders were initially reluctant to participate in or even encourage the green movement especially during its formative stages, this reluctance rapidly diminished as more and more developers and clients jumped on the green building bandwagon and the construction industry too is now making serious efforts to embrace this initiative. This was reinforced in January, 2016 when Brandon Tinianov, Vice President of business development, joined the USGBC Advisory Council. Mr Tinianov will leverage his industry leadership, extensive experience in sustainability, and perspective to help support the USGBC Board of Directors’ efforts to promote environmental and social responsibility around the way buildings and communities are designed, built, and operated. The use of LEED outside the United States also continues to grow rapidly. In fact, as of August 2015, approximately 43% of all square footage pursuing LEED certification existed in countries outside the United States. In the United States, there is more than 13.8 billion square feet of building space that is LEED-certified (as of August 2015).
According to Green Building Facts, published by the USGBC (February 23, 2015), “675.9 million square feet of real estate space became LEED certified in 2014, the largest area ever to become LEED certified in a single calendar year, and a 13.2% increase in total certified square-footage from 2013. 2015 looks to be another record-breaking year with 2870 projects certified representing nearly 464 million square feet of real estate as of August 1, 2015.” It is no secret therefore that since its inception, the LEED rating system has grown to become an international forum in the United States and some 150 countries and territories around the world including Canada, China, the United Arab Emirates, Italy, Israel, and India. India ranks third globally for countries outside of the United States with the most LEED-certified space, with nearly 12 million square meters, according to a recent report released by USGBC. One of the Indian Green Building Council’s declared objectives, for example, was to achieve 1 sq. ft. of green building for every Indian by 2012. The council’s chairman, Prem C. Jain, recently stated that India already has an estimated 240 million sq. ft. of green buildings in place.
The Green Building Initiative (GBI) introduced the Green Globes rating system into the United States from Canada in 2004. Green Globes is essentially an online green building rating and certification tool that is mostly used in Canada and the USA. BOMA Canada licensed Green Globes for use for existing buildings in Canada and is administered by the GBI for new and existing buildings in the USA. Since then, the assessments have undergone numerous periodic updates including the addition of building types, the most recent included updates to new construction and office fit-ups modules.
As previously mentioned, there has been substantial interest relating to green building issues; yet the amount of money allocated to research of green building has been minimal at best, constituting a mere 0.2% of all federally funded research which roughly comes to $193 million annually. This amount compares to a meager 0.02% of the estimated $1 trillion value of buildings annually constructed in the United States, while the building construction industry represents over 10% of the U.S. GDP. The Federal government is one of several relevant funding sources that should be encouraged to provide appropriate financial support to these research programs which have readily attainable strategies. We cannot progress forward toward achieving sustainability unless we significantly improve our green building practices. Failing to do so will have tragic consequences and generate an unduly negative impact on our ecosystem for years to come. To avoid these tragic consequences, the building industry and sustainability professionals need to make a determined effort to find ways of reducing the carbon footprint.
The many challenges we currently face of various sustainability issues, such as global warming, water shortages, indoor environmental quality issues, and destruction of our ecosystem, are mind boggling. It has been clearly documented that conventionally constructed buildings contribute substantially to the environmental problems that are emerging in industrialized countries like the United States, Germany, and China. For example, it has been estimated that current building operations in the United States account for about 38% of its carbon dioxide emissions and 71% of electricity use. Likewise, the Environmental Information Administration (EIA) in 2008 estimated that building operations accounted for almost 40% of total energy use; the latter number increases to an estimated 48% if the energy required making building materials and constructing buildings are included. It is further estimated that buildings annually consume about 13.6% of the country’s potable water and according to EPA estimates, wastes from demolition, construction, and remodeling amount to 136 million tons of landfill additions annually; additionally, construction and remodeling of buildings accounts for 3 billion tons or roughly 40% of raw material used globally each year. And as the population in the United States continues to grow at its current pace from 306 million in 2009 to an estimated 370 million by 2030, the pressure and negative impact on our environment will also continue to increase, unless urgent measures are taken to appropriately adjust consumption patterns to meet these challenges.
Numerous examples of the significant impact that green building research has had and continues to have on society can be seen by the impact of carbon emissions on global warming which continues to receive national and international attention. This has resulted in several organizations like the AIA, ASHRAE, USGBC, and the Construction Specifications Institute, collectively adopting what has become to be known as the 2030 Challenge. This essentially consists of a series of goals and benchmarks for the architectural and engineering community to compare each building’s design against the carbon footprint of similar buildings. But the main goal being that all new construction will have net zero carbon emissions by the year 2030, and that an equivalent amount of existing square footage will be renovated to use half of its previous energy use. The 2030 Challenge applies the Commercial Buildings Energy Consumption Survey (CBECS) to benchmark energy use in kBtu per sf; this allows a generalized correlation to the reduction of each building’s carbon footprint. This goal will add a new dimension to the use of energy analysis as a tool to predict a building’s carbon footprint, and this carbon footprint analysis will likely encourage increased measurement and verification in order to determine the status of each building upon completion. Should a building underperform or not perform according to design expectations, energy modeling, and commissioning groups can diagnose prevailing operation issues in order to determine how best to rectify them.
In March 2007, the United Nations came out with a report: Buildings and Climate Change: Status, Challenges and Opportunities that clearly reaffirms buildings’ role in global warming. In that respect, Achim Steiner, UN Under-Secretary General and UNEP Executive Director says, “Energy efficiency, along with cleaner and renewable forms of energy generation, is one of the pillars upon which a decarbonized world will stand or fall. The savings that can be made right now are potentially huge and the costs to implement them relatively low if sufficient numbers of governments, industries, businesses, and consumers act.” He goes on to say, “This report focuses on the building sector. By some conservative estimates, the building sector world-wide could deliver emission reductions of 1.8 billion tonnes (1 tonne = 1000 kilograms = 2025 pounds) of CO2. A more aggressive energy efficiency policy might deliver over two billion tonnes or close to three times the amount scheduled to be reduced under the Kyoto Protocol.” But if we seriously intend to meet the 2030 Challenge, a dramatic change in our current methodology and knowledge of building energy and sustainability issues is required.
Today’s construction industry is facing unprecedented and growing pressures, due partly to a global economic crisis, rising material costs, an increase in natural disasters, and the dramatic impact of the green consumer among other things. Together these trends have motivated the industry to increasingly reevaluate and revise its position by adopting sustainable design and eco-friendly construction methods in a serious effort to build more efficient buildings designed to conserve energy and water, improve building operations, enhance the health and well-being of the general population, and minimize negative impacts on the environment.
Over the years, the market share of green building has continued to develop and increase, partly due to a growing public awareness in addition to the unprecedented level of state and local government interest and initiatives, such as the application of various incentive-based techniques to encourage green building practices. However, these efforts have not been totally successful due to a number of obstacles and challenges that were encountered along the way, particularly the high cost of these new incentive programs, and issues and stumbling blocks relating to implementation and the lack of adequate resources. In an effort to assist communities in overcoming these obstacles, the AIA commissioned a report, Local Leaders in Sustainability – Green Incentives, which defines and explains these various programs, scrutinizes the main challenges that must be overcome to succeed, and highlights examples of best practices.

The U.S. Built Environment

The U.S. Census Bureau of the Department of Commerce recently announced that “construction spending during December 2013 was estimated at a seasonally adjusted annual rate of $930.5 billion, 0.1% (±1.2%) above the revised November estimate of $929.9 billion. The December figure is 5.3% (±1.5%) above the December 2012 estimate of $883.6 billion. The value of construction in 2013 was $898.4 billion, 4.8% (±1.3%) above the $857.0 billion spent in 2012.” As for Private Construction, spending “was at a seasonally adjusted annual rate of $663.9 billion, 1.0% (±1.0%) above the revised November estimate of $657.1 billion. Residential construction was at a seasonally adjusted annual rate of $352.6 billion in December, 2.6% (±1.3%) above the revised November estimate of $343.8 billion. Nonresidential construction was at a seasonally adjusted annual rate of $311.3 billion in December, 0.7% (±1.0%) below the revised November estimate of $313.4 billion.
The value of private construction in 2013 was $627.2 billion, 8.5% (±1.5%) above the $577.9 billion spent in 2012. Residential construction in 2013 was $330.7 billion, 18.0% (±2.1%) above the 2012 figure of $280.3 billion and nonresidential construction was $296.5 billion, 0.4% (±1.5%) below the $297.7 billion in 2012.”
In December, the estimated seasonally adjusted annual rate of public construction spending “was $266.6 billion, 2.3% (±1.8%) below the revised November estimate of $272.8 billion. Educational construction was at a seasonally adjusted annual rate of $58.2 billion, 7.2% (±3.1%) below the revised November estimate of $62.7 billion. Highway construction was at a seasonally adjusted annual rate of $84.0 billion, 1.8% (±3.9%)∗ above the revised November estimate of $82.5 billion. The value of public construction in 2013 was $271.2 billion, 2.8% (±1.8%) below the $279.0 billion spent in 2012. Educational construction in 2013 was $62.4 billion, 8.4% (±3.1%) below the 2012 figure of $68.2 billion and highway construction was $81.1 billion, 1.0% (±4.9%) above the $80.4 billion in 2012.” It should be noted that McGraw-Hill Construction’s name was later changed to Dodge Data & Analytics.
Green projects generally represent a diverse cross section of the construction industry. For example, roofing companies are increasingly making the determination to focus on green technologies that allow their customers to harness the energy rooftop solutions can provide. Most of these companies are however aware that if they are to be successful in meeting the challenges that green technology presents, will require reexamining how their company is to operate, in addition to making a serious commitment financially, in terms of manpower, green technologies, equipment, training, and education in green fundamentals. It also helps to have employees that are LEED certified.
Year after year, we observe an increasingly positive economic impact of new green technologies as is clearly evident in numerous industries such as the plumbing industry which is spurring economic growth for plumbing contractors around the country. Plumbing contractors are taking an active role and are pursuing actions to take advantage of the sustainable opportunities such as pushing for the installation of water and energy-efficient systems, and through the installation and use of green technologies, to promote energy efficiency and water conservation.
From the very beginning, it was the project designers and property owners/developers as stakeholders, who have played a pivotal role in pursuing sustainable design and green construction practices, and it was they who became the driving force of the built environment concept. With both the source (designer/consultant) and the end user (owner) increasingly adopting sustainable design practices, and with the belief that green building will continue to grow, it became obvious that the contractor/builder had to take on a modified role if green building projects were to be successfully executed; he or she had to become an active member of the project team along with the architect, mechanical/electrical/civil/structural engineer, landscape designer, etc. Experienced builders have much to offer in terms of input on aspects like specifications, system performance, material selection, minimizing construction waste, etc. The contractor can also assist in the achieving of a green project’s overall objectives by streamlining construction and applying value engineering practices, etc.
Recent surveys have found that concern over first costs remains the primary barrier to green building. But much of the latest research conducted on the costs and benefits of green buildings come to the same conclusion that energy and water savings on their own, outweigh the initial cost premium in most green buildings and the median increase that green buildings may incur (if at all) is less than 2% when compared with constructing conventional nongreen buildings. This should dispel the myth and public perception that green buildings are much more expensive than conventional buildings. A recently published international study, Greening Buildings and Communities: Costs and Benefits concluded that “Most green buildings cost 0–4% more than conventional buildings, with the largest concentration of reported ‘green premiums’ between 0% and 1%. Green premiums increase with the level of greenness but most LEED™ buildings, up through gold level, can be built for the same cost as conventional buildings.”
This report according to Henry Kelly, President of the Federation of American Scientists, “provides the first large-scale data resource on the cost and benefits of green buildings and sustainable community designs.” Finally, Greg Kats, the above study’s lead author and a Managing Director of Good Energies one of the study’s main supporters, says, “The deep downturn in real estate has not reduced the rapid growth in demand for and construction of green buildings,” which “suggests a flight to quality as buyers express a market preference for buildings that are more energy efficient, more comfortable and healthier.” This is reaffirmed by the study which determined that productivity and health benefits are a major motivating factor for building green. In fact, according to Harvey Bernstein, Vice President of Industry Insights and Alliances at McGraw-Hill Construction, “The acceleration of the green building marketplace around the world is creating markets for green building products and technologies, which in turn will lead to faster growth of green building.” Bernstein currently serves as a member of the Princeton University Civil and Environmental Engineering Advisory Council and is also a member of the Board of Trustees of the National Building Museum and the World G reen Building Council.
Finally, a new national green building code has been approved. This new International Green Construction Code (IgCC) that has recently been approved applies to all new and renovated commercial buildings and residential buildings over three stories high. Likewise, The International Code Council (ICC) and ASHRAE have signed the final agreement that outlines each organization’s role in the development and maintenance of the new version of the IgCC. The new code, which is scheduled to be released in 2018, will include ASHRAE Standard 189.1, Standard for the Design of High-Performance, Green Buildings Except Low-Rise Residential Buildings developed using the American National Standards Institute (ANSI) approved ASHRAE consensus process.
The IgCC code is indeed a historic code that sets mandatory baseline standards for all aspects of building design and construction, including energy and water efficiency, site impacts, building waste, and materials. The new codes differ from LEED in several ways. For example, the new code creates a mandatory “floor” which stipulates enforceable minimum standards on all aspects of building design and construction that now must be reached. LEED certification, on the other hand, is voluntary, and some building owners do not aspire to achieve it. Therefore unlike LEED and Green Globes certifications, the new US green codes will thus raise the standards for all buildings.
It should be noted that the 2013 California Green Building Standards Code, or CALGreen, established by the California Building Standards Commission, went into effect January 1, 2014. California first adopted CALGreen in 2010, when it became the first statewide mandatory green building code in the country. The Code establishes minimum green building standards through uniform regulations of most new residential and nonresidential California buildings. The regulations are intended to reduce construction waste, make buildings more efficient in the use of materials and energy, and reduce environmental impacts during and after construction.
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