CONTENTS

List of illustrations

Preface

Acknowledgements

Introduction:  The Quark revolution

The arrival of Quark

‘Subs with Quark experience’

Sub or page editor?

Technology and the sub

Chapter 1       What is editorial production?

Creating the news

The newsroom

The copytaster

Measuring the news

News patterns

Production start-up

Chapter 2       A sub’s guide to design and typography

Format

Balance of contents

Who does what

Designing the pages

Typography

Using type

Design workshop

Chapter 3       Dealing with pictures

Role of pictures

Picture sources

The photo briefing

Choosing pictures

Editing pictures

The design function

Uses of pictures

Graphics

Chapter 4       Handling text

The subs’ table

The editing function

Getting it right

Check sources

Making it fit

Editing for the page

Order and shape

The intro

The delayed drop

Story sequence

Using quotes

Geography

Time

Background

Chapter 5       Fault-finder’s guide to English

The sentence

Paragraphs

Punctuation

Chapter 6       Word traps

The right word

Clichés

Vogue words

Misused words

House style

Journalese

Chapter 7       Writing headlines

The words

Symbols

Word accuracy

Headline punctuation

Headline abbreviations

Content

Composing a headline

Headline thoughts

Things to avoid

Chapter 8       Headline typography

Shape

Arrangement

Type style

Character counts

Spacing

The creative moment

Alternative words

Chapter 9       Further techniques in subbing

Subeditors and the law

Legal traps

Privilege

When to rewrite

Revising and editionizing

Caption writing

Writing contents bills

Chapter 10     Handling a running story

Dealing with the text

Chapter 11     Features: Planning and design

Copy sources

Planning

Features production

Page design

Guiding the reader

Features workshop

Chapter 12     Features: Editing and projection

Accuracy

Language

Ghost writing

Reader participation

Features and the law

Projection

Features headlines

Appendix       Press Complaints Commission Code of Practice

Glossary

Index