Index

A

active voice, 50–51

alignment, 115–122

cleans up individual slides, 116

cleans up your deck, 117

intentionally break it, 122

makes you look smarter, 119

principle of, short form, 96, 115

quiz on, 168

unifies your deck, 118

Alley, Jim, 136

alternatives to a digital presentation, 4–7

animation

animation presentation software

PowToon, 27

VideoScribe, 26

avoid competing with it, 84

examples

clarify charts, 83

create a focal point, 76–77

illustrate and clarify, 82

Flash animations as slide decks, 32

movement calls attention to itself, 84, 107

quiz on, 164

too much, 84

use relevant animation, 75, 153

Apache OpenOffice Impress, 28

Apple Keynote. See Keynote

Arial, 160

aspect ratio of slides, 8–9

assets, resources for, 31, 175

audience

consider placement of info on slide, 11

include them in the presentation, 5

perception of your presentation, 1

set us up for the end, 92–93

tips on talking to them, 88, 92–93

AutoFit in PowerPoint, 139

B

backgrounds for slides, 68–71, 154

Bing.com/images, 176

example from, 135

brand, it’s more than your logo, 67

bullet points

do you really need the bullets? 58–59

found in templates, 70–71

how many to use? 156

how many words per bullet? 157

slides instead of bullets, 56–60, 157

takes the same amount of time, 60

C

Cain, Susan, 32

Canva, 22–23

example of slides built in, 14

templates in, 31

charts

can be animated, 83

complex data in, 10, 64, 121

make handouts with, 131, 133

pie charts, 159

checklists

for content, 172

for slides, 173

clarity, 45–64

quiz on, 162

clip art

get rid of it, 63, 66, 72–73, 155

close together, as elements. See proximity

color, contrast with, 100–101

complex slides, what to do, 10, 63–64, 121

concept maps, 38–39

consistency. See repetition, principle of. contrast, principle of, 96–104

what is it? 97

call attention to something with, 104

contrast with color, 100–101, 103

contrast with type, 98–99

organize with contrast, 103

quiz on, 166

CRAP principles

created by me in 1993, 44

design overview, 96, 174

principles in slide decks, 44

CreativeMarket.com, 31, 175

credits, 175

Croom, Tracey, ii

D

data versus emotion, 87

Davis, Nancy, ii

design

four basic principles of, short form, 96

is about seeing, 100

E

edit the text, 46–54

complete sentences, avoid them, 48

experiment with, 53–54

gerunds, avoid using, 52

use active voice, 50–52

when you need a lot of text, 55

empty space, 125–126

F

film intros are like presentation intros, 86

Flickr Creative Commons, 31, 175

fonts. See also text/type.

Arial or Helvetica, don’t use, 160

Times New Roman, 160

where to get fonts, 31, 175

G

Geohegan, Steve, 10, 175

gerunds, avoid using, 52

Gettysburg Address, 4

gewgaws, get rid of them, 66–67

Google.com/images, 176

Google Slides, presentation software, 21

H

Haiku Deck, 15, 25, 31

handmade elements in graphic design, 91

handouts, 131–135

posted online

include speaker notes, 10, 134

slides without speaker notes are useless, 32

quiz on, 170

when you do NOT need handouts, 135

why include handouts, 132–133

hard to read? 69

Helvetica, 160

humans: in the story, in the audience, 88

I

idea clouds, idea webs, 38–39

Ignite Talks, 30

images

crop an image, 146

emotion versus data, 87

high-impact photos, problems with, 61, 72, 74

make sure they are relevant, 74–75

mask an image, 147

necessary to use images? 155

power of images, 90

resize an image, 148

resources for finding, 31

tilt an image, 148

use as repetitive elements, 110

versus text, 87

weak versus strong, 108–109

where to find images

list of resources, 175–176

Bing.com/images, 176

CreativeMarket.com, 31, 175

Flickr Creative Commons, 31

Google.com/images, 176

Wikimedia Commons, 31

ings, avoid using them, 52

Inspiration software for mind mapping, 38

Isakson, Paul, 154

iStockphoto.com, 175

K

Kawasaki, Guy

10:20:30 Rule, 30, 89

K-Drama, 41

Keynote

adjust spacing

between lines of text, 143

between paragraphs, 144–145

line spacing vs. paragraph spacing, 144

images

mask an image, 147

resize an image, 148

tilt an image, 148

Light Table to view deck, 41

Magic Move transition in, 82

outline view in, 36–37

sample of, 19

slide size, choose one, 9

text

changes size automatically— make it stop!, 138

vertical aligment adjustment, 141

where to buy Keynote, 19

KeynotePro.com, 78

L

lecture is not a presentation, 4

Lehr, J. H., 2

lights on or off, 158

line spacing of text, 142–143

LinkedIn/Microsoft SlideShare.net, 32

listen to your eyes, 100

quiz on, 161–171

logos

handouts provide permanent record, 133

not useful on every slide, 67

M

Microsoft PowerPoint. See PowerPoint.

mind maps, 38–39

Miniature Book Society, 91

N

Non-Designer’s Design Book, 44

O

online, posting presentations

designed to stand alone, 14

include speaker’s notes, 10, 32, 134

principles still apply, 3

organization of deck, 34–42

alignment can help organize, 120

contrast can help organize, 103

proximity can help organize, 127

outline view, 36–37

P

pace, 90–91

paragraph spacing of text, 144–145

passive voice, how to avoid, 50–52

PechaKucha, 30

photos. See images.

pie charts, 159

plot

what is it? 85

beginning, make one, 86

end your presentation, 92–93

make sure your story is relevant, 89

quiz on, 165

story in its usual sense, 88–89

tell me where we are going, 87

pop-up viewing screen

slide size for, 9

what the audience sees, 11

PowerPoint

adjust spacing

between lines of text, 142

between paragraphs, 144

line spacing vs. paragraph spacing, 144

example of, 20

Google Slides can be imported by, 21

images

crop an image, 146

resize an image, 148

tilt an image, 148

integrate VideoScribe animation in, 26

never use it? 158

outline view in, 36–37

slide size, choose one, 9

Slide Sorter to view deck, 41

text

changes size automatically— make it stop!, 139

vertical aligment adjustment, 140

where to buy, 20

PowToon, 27

presentations

what are they? 4

alternatives to digital presentation, 4–7

audience perception of you, 1

bad features of, 16

boundaries in creating, 30

conversational presenting in Prezi, 24

good features of, 17

Ignite Talks, 30

Kawasaki’s Rule, 30, 89

lights on or off, 158

organize before you build, 34–42

pacing, 90–91

PechaKucha, 30

reading slides aloud, 49, 55, 150–151

rules to forget, 149–160

share your deck online, 32

slides, how many? 58–62

speech or lecture is not a presentation, 4

stand-alone or online

designed to stand alone, 14

include speaker’s notes, 10, 32, 134

principles still apply, 3

takes time to create, x

worst ever, 94

PresentMe, 28

Prezi, 24

Prodigy, 89

proximity, 123–128

creates relationships, 124

principle of, short form, 96, 123

quiz on, 169

Q

questions, leave time for, 93

R

reading your slides aloud, 150–151

how to avoid, 49

when it is appropriate, 55

Read The Manual, 18

relationships between elements. See proximity.

relevance, 65–74

of human stories, 88–89

quiz on, 163

repetition, principle of, 105–114

create consistency with, 106–107

does not mean sameness, 114

elements need conscious design, 112–113

images create repetition, 110

principle of, short form, 96, 105

quiz on, 167

unity with variety, 111

resources, 175–176

Robson, Lynn, 68, 106–107

Rohr, Dave, 153

RTFM, 18

Rules of Life

three rules of life, 113

when in doubt, don’t, 100

Russia, SlideBoom.com, 32

S

Sanford, Hero, 76–77

Shakespeare

bad guys in, 88, 119

Macbeth, 78–79

Midsummer Night’s Dream, 38

Shakespeare at Sea, 6–7

trashed books for art, 91

Volumnia in Coriolanus, 161

Sheldon, Carmen, 86–87

Shiori, 76–77

Shutterstock.com, 175

SlideBoom.com, 32

slides

slides are free—use plenty, 58–62, 86

slide size, 8–9

Slides.com, 29

SlideShare.net, 32, 40

software applications

learn your software, 18, 137–148

Apache OpenOffice Impress, 28

Apple Keynote, 19. See also Keynote.

Canva, 22–23

Emaze.com, 28

Google Slides, 21

Haiku Deck, 25

learn your software, x, 137–146

Live-Documents.com, 29

PowerPoint, 20. See also PowerPoint.

PowToon, 27

PresentMe, 28

Prezi, 24

Slides.com, 29

VideoScribe, 26

Visme.co, 29

Zoho.co, 29

spacing adjustments in text, 142–145

speaker notes, post them online, 10, 32, 134

speech is not a presentation, 4

standard slide size, 8–9

story. See plot.

T

Teachery.co, 15

templates

KeynotePro.com, 78

where to find templates, 31, 175

10:20:30 Rule, 30, 89

text/type

Arial or Helvetica, don’t use, 160

contrast with type, 98–99, 102

repeat fonts for consistency, 106

repetition with typography, 109

serif typefaces, okay to use, 152

spacing adjustments, 142–145

text changes size automatically— make it stop! 138–139

Times New Roman, 160

type vs. image, 87, 155

vertical alignment is unwanted, 140

themes. See templates.

Times New Roman, 160

Tollett, John, ii, 123, 130, 147, 175

transitions

examples

complement the information, 78–79

interrupt but stay on track, 81

transition between topics, 80

movement calls attention to itself, 84

quiz on, 164

too much! 84

use an obnoxious one here, 93

use relevant transitions, 75, 153

trapped white space, 126

t. s. eliot, 55

type, typography. See fonts.

V

vertical alignment of text, 140–141

video clips, use relevant clips, 74

VideoScribe, 26

Visme.co, 29

W

white space

avoid trapped space, 126

let it be there, 125

widescreen slide size, 8–9

Williams, Jimmy Thomas, 76–77, 175

Williams, Ryan, 76–77

Williams, Scarlett, 76–77

and Hero, 25

worst presentation ever, 94

Z

Zipcast, 32

Zoho.com, 29