The Odyssey Arrow Value Engagement Process 53
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6. In relation to the same prospect, consider how many and what type of
M2 and subsequent meetings will be required in the lead up to a full
BMR.
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7. Sketch a plan for a BMR for this client, bringing in the sample BMR
setup e-mail and report contained in this chapter and adapting them to
the particulars of your prospective Ideal Client.
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54 OdysseyThe Business of Consulting
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Bibliography
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Larson, J. A. (2013). Management Engineering. Chicago: CRC Press.
Maister, D. H., Green, C. H., & Galford, R. M. (2004). The Trusted Advisor. New
York: Simon & Schuster.
Maloney, T., & McLachlan, R. (2013). Fortune’s Impasse: Saving the Family’s Jewels.
Burlington, ON: Newport Press.
Motles, S. (2014). Reglas Mágicas Para Ser Un Líder Efectivo. Santiago, Chile:
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Niblick, J. (2013). The Profitable Consultant: Starting, Growing, and Selling Your
Expertise. Hoboken, NJ: John Wiley & Sons.
Patterson, K., Grenny, R., McMillan, J., & Switzler, A. (2012). Crucial Conversations
Tools for Talking When Stakes Are High (2nd ed.). Columbus, OH: McGraw-
Hill Books.
Porter, M. E. (1985). Competitive Forces. New York: The Free Press.
Price, R., & Lisk, R. (2014). The Complete Leader. Eagle, ID: Aloha Publishing.
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