Outliers and rare events are terminologies that are often used interchangeably by businesses. These concepts can have a big impact on data, and some sort of outlier treatment is usually applied to data before it is used for modeling. It is almost impossible to predict an outlier or rare event but they do affect a trend. An example of an outlier could be a customer walking into a branch to deposit an amount that is 100 times the daily average of that branch. In this case, the forecaster wouldn't expect that trend to continue.