In this, the final chapter of Salesforce CRM: The Definitive Admin Handbook, we have looked at ways to improve the experience of users in Salesforce CRM by providing additional functionality using external applications from the AppExchange.

We looked at the importance for planning and scheduling the release of changes into the Salesforce application, and provided some best practices relating to change management.

We looked at how the ROI in Salesforce CRM can be improved, by adding extra functionality, and attempting to make users' lives easier when entering information into the application. We were also introduced to the concepts of Salesforce Mobile, which can significantly improve the productivity of field-based users.

We looked at how a significant factor for successful user adoption is to give users incentives to use the system by providing them with functionality, which improves the way they work, and offering valuable information and tools not available elsewhere within the organization.

We also looked at ways to measure user adoption and that to fully ensure user adoption, Salesforce CRM should be easy to use, accessible, and relevant to users' daily tasks.

By keeping data clean and keeping functionality simple, users should not be overburdened with unnecessary actions that over complicates and reduces productivity, which leads to far greater adoption.