The goal of Workshop IV was to develop a general scheme and as many specifics as possible describing a process for taking ideas and transforming them into real products or work practices. While doing so, we continued to develop the group's collective ideation skills and build the group into a community.
The plan for the day entailed one activity to envision and test out a process for converting ideas to products and work practices.
The group leveraged analogous thinking to design processes for converting novel ideas to new products and practices. Participants took naturally occurring processes, such as the metamorphosis of a butterfly, and after identifying what makes them repeatable and enduring in the earth's environment, designed new-idea conversion processes tailored to the company's environment. They then tested a prototype conversion process and developed a set of recommendations for management. (Details of the exercise are provided in a later section.)
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