Professionals need to secure the digital assets that will enable them to establish and grow online influence. And with hundreds of social media platforms to choose from, time-pressured executives must choose the right platforms for their profession or business to ensure their social investment is strategic.
Read the following chapters and learn how to:
snap up your valuable digital and social media assets
measure your online influence
tap into the power of the global brain through Twitter
successfully use LinkedIn for networking
amplify your professional expertise through SlideShare
ensure you are found and known online using Google Plus
use Facebook to connect with family and friends
curate, automate and implement a social strategy that will make you visible, influential and successful in an interconnected world.