PART 3

STRATEGIC NEGOTIATIONS

Look for Mutual Opportunities

In business as in life, you don’t get what you deserve, you get what you negotiate.

—CHESTER L. KARRASS, NEGOTIATIONS EXPERT AND AUTHOR

Ask often and ask outrageously! The worst you can hear is, “No” or “Not now.”

—LINDA SWINDLING, AUTHOR, ATTORNEY, AND NEGOTIATIONS EXPERT

You must be fully prepared to lose a great deal in order to make a great deal.

—UNKNOWN