Contents

Acknowledgements

CHAPTER 1  The Shooter’s Point of View

Your Story’s Point of View

No More Chasing Rainbows

Wearing Many Hats Now

Learning the Discipline

New Points of View

Look Who’s Shooting Now

Hire Your Clients!

You Have the Power

CHAPTER 2  Let Me Tell You a Story

What Makes a Good Story?

Know Your Genre and Make Sure Your Audience Knows

What Does Your Poster Look Like?

Know Your Log Line

Embrace Your Limitations

For Different Reasons

Your Comparative Advantage

Limit Your Canvas

Respect Your Camera’s Dynamic Range

Shoot the Magic Hour

Authenticity Matters

The Story Never Stops

Ethics Matter

CHAPTER 3  The Video Storyteller

Still Lofty Expectations

Put a Frame Around the World

Exclude, Exclude, Exclude!

Make ’Em Suffer

A Unique Perspective

Obscure, Hide, and Conceal

Matters of Perspective

Box-Girder Bridges, Anyone?

The Rule of Thirds

The Golden Rectangle

Evoking Pain

What Kind of Place?

Embrace the Theory

Craft Matters

Close-Ups Are Your Meat and Potatoes

Attack Obliquely

Shot Progression and Frame Size

The Power of Eyeline

Shooting the Less than Perfect

The Story Within the Story

Backgrounds Tell the Real Story

We Are All Liars and Cheats

Know What You Want

Working With the Ego-Crazed

CHAPTER 4  The Storyteller’s Box

Too Many Choices

Cameras Reflect the Changes

Framing the Argument

2K, 4K, and Higher Resolution

Grappling With the Technical

What You Need to Know

When the Technical Matters

The Technical Nature of the World

The Processor in Your Mind

Let’s Have an Analog Experience

Improving Our Digital Recordings

A Bit of Knowledge

The 10-Bit Workflow

Does Your Camera Pass the 10-Minute Rule?

Be Sensor-Tive

Size Matters, Sort Of

The Resolution Ruse

Human Limits to Perception of Resolution

Is the End Game Near?

Pixels in a Grid

Three-Chip Versus Single-Chip

Why Is Compression Necessary?

For Practical Reasons

Redundancy, Redundancy

You Don’t Miss What You Can’t See

Interframe Versus Intraframe Compression

Selecting a Frame Rate

Why the Goofy Frame Rates—or Why 24p Isn’t 24p?

The Many Flavors of 24P

So You’re Shooting 24p

If SD Still Lives Within You

Attention Laggards!

Once Upon a Time

CHAPTER 5  The DSLR Story

A Matter of Performance

It’s Not a Video Camera

More Than Low-Light Capable

Load Shedding

Setting Up

Jello-Cam

Narrow Depth of Field: Blessing or Curse?

The Operational Challenge

Seeing What We’re Doing

Unsound Thoughts

Getting to Work

CHAPTER 6  Your Window on the World

Control Your Space

To Flatter or Not to Flatter

Maximize Use of the Storytelling Tools

Go Long for the Touchdown

Beware of Dubious Claims

Optical Versus Digital Zoom

Going Wider and Longer

Tale from the Trenches

Why Lenses Look Cheap

Say No to Small F-Stops

Why One-Piece Camcorders Make Better Pictures

Chromatic Aberration Compensation

Making Peace With Your Not-So-Hot Lens

How Sweet It Is

Dubious Focus, Zoom, and Onion Rings

Cine-Style Lenses

Source of Enchantment and Frustration

Excessive Depth of Field

Lens Adapters

CHAPTER 7  The 3D Shooter

The Essence of 3D

3D Is a Technical Trick

Depth Cues, Anyone?

Monoscopic Depth Cues

Stereoscopic Depth Cues

Interaxial Versus Interocular

Where to Set the Screen Plane

3D Camera Setup

Avoiding Tolerance Issues

Screen Size Matters

Parallax: Getting It Right

Window Violations

Thinking About the 3D Story

The Roundness Factor

Shedding Your Evil 2D Ways

The Future Is Glasses Free

Is 3D Here to Stay?

3D Postproduction and Output

3D Is Coming—Again!

2D to 3D Conversion

Evolution of the Craft

Show Me a World I Haven’t Seen Before

CHAPTER 8  Story Command and Control

Auto-Everything: Who Needs It?

Down With Auto-Exposure

The China Girl

Riding the Waveform

I Shutter To Think About It

The Synchronized Shutter

Frame Rates and Your Story

Focusing on What’s Important

These Guys Are Not Artists

HD Focus Can Be Tough!

Following Focus

White Balance Your Story

To Preset or Not Preset

Setting Manual White Balance

The Illogic of Auto-White

Automatic Black Balance

No Gain, No Pain

Keep the Noise Down

The Timecode Swamp

Serial Digital Versus High-Definition Multimedia Interface

Interconnectivity and Streaming

Monitoring Your Work

More Power to You

Managing Viewfinder Clutter

Animation and Time Lapse

The Magic of Pre-Record

Here We Go Loopy Loo

Shooting in Extreme Conditions

Shooting Wild Life and Wildlife

CHAPTER 9  Tweaking Your Story’s Look

Getting Started on Your Look

Master Pedestal: Where Is Black?

The Legacy of Standard Definition

Respecting Your Camera’s Dynamic Range

Going, Going Gamma

Minding Your Highlights

Auto-Knee

Controlling Chroma

Matrix

Filtering Your Image

Getting Physical

Consider a Filter Last

Designed for the Task

Neutral Density

A Polarized View

Sky Control

The High-Contrast Dilemma

The Diffused Look

Christian Dior to the Rescue

The Matte Box

How They Stack Up

Warming Up

Out of the Fog

The Post-Camera Finish

Roll Your Own

Color Correction

Shooters, Take Charge!

CHAPTER 10  Making Light of Your Story

Think Small

Shooters Who Light, Edit, Produce, and Wash Windows

LED Lighting Comes of Age

HMI Lighting: Expensive But Worth It

Fluorescents and the Green Plague

Think Big

Soft Is Key

Choosing a Soft Light

Spilling the Beans

The Art of Diffusion

The Jelly Roll

The Standard Setup

Lighting Front and Center

Having Your Fill

On- and Off-Camera Options

Lighting in Planes

Lighting for Green Screen

Why Green?

Green Screen Alternative

Get a Grip

Kooks and Cookies

Being Snooty

Clamping Down

Tape Makes the Man (or Woman)

The Ditty Bag

Lighting = Craft + Ingenuity

CHAPTER 11  Supporting Your Story

Getting a Head in Your Support

What Pretty Legs You Have

Getting a Leg Up

Place Anywhere

You Shoot; Therefore, You Are

CHAPTER 12  Listening to Your Story

An Unsound Proposition?

Sound Advice

Bad Connections = Bad Sound

Keep Balance in Your Life

Mixing It Up

Setting Audio Level

For the Love of Mic

Riding (Short) Shotgun

Going Wireless

Going Boom

Noise Reduction for the Video Shooter

Shooting Double System: Is It Necessary?

You are Surrounded

To Improvise Is Good

CHAPTER 13  Going with the Flow

Not One Workflow

The Promise of MXF

The Beauty of Metadata

We Should Be Less Fearful Now

The Advent of SSD

Proxy Video and the iPhone

Outputting Your Story

The Decline of DVD

Eye on the Encoded Image

Encoders Have Personalities

Scenes That Spell Trouble

The Noise-Reduction Imperative

Know Your Encoding Mode

Blu-Ray, Anyone?

Reaching for the Clouds

The Archiving Challenge

AFTERWORD  There Is No Best Button

Beware the Hype

Resist Complexity

Future of Viewing

Rapid Change Is Upon Us

Dog-Eat-Dog World

Index

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