Mark Rodgers is a principal partner of the Peak Performance Business Group, which helps clients dramatically improve their ability to persuade. A sought-after speaker, he has conducted more than 1,500 sales and persuasion workshops, and averages more than 200 presentations a year. He pens the Persuasion Matters blog and is the author of Accelerate the Sale. Mark lives in Milwaukee. Visit his website: www.PersuasionMatters.com.