(RAY)
Job:11-15877/15287 Title:RP-Design Matters Portfolios
#175 P DTP:216 Page:80
001-093_15877.indd 80 11/30/09 3:26:26 PM
80
D E S I G N M AT T E R S / / P O R T F O L I O S 0 1
Text
√π
Who says the way in which you house
your portfolio has to be boring? WORKtoDATE
uses an innovative packaging system for their
portfolio, including an industrial-style plastic
casing and a handy set of dog tags. These
dynamic materials also allow for modification
of the portfolio contents to meet the interests
of the audience.
workToD AT E
P L A N N I N G C R E A T I N G I M P L E M E NT I N G
(RAY)
Job:11-15877/15287 Title:RP-Design Matters Portfolios
#175 P DTP:216 Page:80
001-093_15877.indd 80 11/30/09 3:50:43 PM
Job:11-15877/15287 Title:RP-Design Matters Portfolios
#175 P DTP:216 Page:80
(RAY)
Job:11-15877/15287 Title:RP-Design Matters Portfolios
#175 P DTP:216 Page:81
001-093_15877.indd 81 11/30/09 3:26:27 PM
D E S I G N M AT T E R S / / P O R T F O L I O S 0 1
81
Text
Be sure to make your portfolio por-
table so you can always carry it with
you. You can always supplement it
with a promo kit—those leave-behind
gems that are teeming with samples
of your work, testimonials, client list,
biographical information, and press
materials.
“I see less and less conventional
books in favor of more thoughtful/
creative presentation formats,” says
Andrea Cutler, professor of design at
Parsons School of Design and owner
of Andrea Cutler Design. “There
was a time when the standard black
binder was ubiquitous and expected.
Now when I do portfolio reviews, I
see more and more unconventional
containers, such as metal boxes and
other custom portfolios. Of course, it
doesn’t mean the work inside is going
to be better that the next person’s,
but it makes that presentation stand
out and be memorable in another
way, and they tend to be cleaner
presentations.
One of the nicest books Cutler has
seen was a horizontal 17 × 11-inch
(43 × 28 cm) book the designer
made himself, using simple binder
scrapbook screws. The covers were
rubber, the pages were teeming
with white space, and the book was
organized in a case-study fashion.
“The thing I loved most was the book
came with a separate index and table
of contents page,” Cutler says. “So
all the text about the clients, assign-
ments, problem-solving specifics, and
materials, were on that index/cover
sheet and corresponded with the
page number. That kept the pages
clutter-free, but the viewer could read
about each design project if they
needed more info. And, of course, the
design work was outstanding.
If you have both paper documents
and small artifacts, you might consider
using a large three-ring binder with
work samples and artifacts slipped
into plastic sleeves. Albums or
scrapbooks make excellent holders
for your portfolio if you want to create
a more permanent collection and not
return the artifacts to storage.
Most portfolio cases range in size
from 8 × 10 inches (20 × 25 cm) to
11 × 17 inches (28 × 43 cm). But
keep in mind that a portfolio becomes
awkward to carry and to view if it is
any larger than the sizes above.
MAKE IT PORTABLE
Traditional leather albums are a perfect
way to house some of your key portfolio
elements. Soft to the touch, these versatile
Lucca books by Kolo offer a luxurious design
with wrapped sewn edges in accent thread
colors selected to coordinate with the book’s
lining. Scratch-resistant, water-repellent, and
expandable, the Lucca album is lined and
offers Kolo’s trademark self-contained cover
window pocket for portfolio personalization.
P L A N N I N G C R E A T I N G I M P L E M E NT I N G
Job:11-15877/15287 Title:RP-Design Matters Portfolios
#175 P DTP:216 Page:80
(RAY)
Job:11-15877/15287 Title:RP-Design Matters Portfolios
#175 P DTP:216 Page:81
001-093_15877.indd 81 11/30/09 3:50:43 PM
(RAY)
Job:11-15877/15287 Title:RP-Design Matters Portfolios
12-C54244 (204) #175 P DTP:216 Page:82
001-093_15877.indd 82 12/16/09 3:00:33 PM
82
D E S I G N M AT T E R S / / P O R T F O L I O S 0 1
Text
π
Inspired by the beautiful design elements
of classic premium cigar boxes, Kolo created
Kolo Havana Photo Boxes using archival
board, European book cloth, and archival
bookbinding paper. These handsome boxes
feature Kolo’s trademark window to hold
a photo or label, cleverly positioned on
the front side of the box for visibility when
displayed on a bookshelf. The large Kolo
Havana Photo Box is perfect for portfolios or
presentations and is sized to hold two 8½
×
11-inch (22
×
28 cm) albums in coordinating
colors and fabrics.
P L A N N I N G C R E A T I N G I M P L E M E NT I N G
(RAY)
Job:11-15877/15287 Title:RP-Design Matters Portfolios
#175 P DTP:216 Page:82
001-093_15877.indd 82 11/30/09 3:50:43 PM
(RAY)
Job:11-15877/15287 Title:RP-Design Matters Portfolios
12-C54244 (204) #175 P DTP:216 Page:83
Job:11-15877/15287 Title:RP-Design Matters Portfolios
12-C54244 (204) #175 P DTP:216 Page:82
001-093_15877.indd 83 12/17/09 8:13:29 AM
D E S I G N M AT T E R S / / P O R T F O L I O S 0 1
83
Text
à
Carrying your portfolio just became a
whole lot easier. Oversize yet lightweight,
these portfolio cases are versatile, sleek, and
offer plenty of room for a medium- or large-
size portfolio or laptop. To accommodate a
variety of shapes, the cases are available in
landscape and portrait styles. They also are
fully padded and water resistant. They feature
a removable padded shoulder strap, zippered
front pocket, and clear ID back pocket.
To dress up your portfolio and provide
some extra depth to your presentation
materials, this portfolio valise, which
measures 15
×
12
×
3 inches (38
×
30
×
8 cm), offers the versatility of a laptop case
while also housing samples to show to
prospects, clients, or potential employers.
P L A N N I N G C R E A T I N G I M P L E M E NT I N G
Job:11-15877/15287 Title:RP-Design Matters Portfolios
#175 P DTP:216 Page:82
(RAY)
Job:11-15877/15287 Title:RP-Design Matters Portfolios
#175 P DTP:216 Page:83
001-093_15877.indd 83 11/30/09 3:50:43 PM
(RAY)
Job:11-15877/15287 Title:RP-Design Matters Portfolios
12-C54244 (204) #175 P DTP:216 Page:84
001-093_15877.indd 84 12/16/09 3:19:9 PM
84
D E S I G N M AT T E R S / / P O R T F O L I O S 0 1
Text
π
Portability is key for many portfolios. Bound
like a book with linen covers, these small
book-style portfolio binders include a sewn
spine and accent ribbon tie. Their easy-load
pockets hold 24 of your 4
×
6-inch (10
×
15 cm) portfolio images.
®
For digital portfolios, more and more
creative professionals are turning to portable
digital photo albums. Featuring a slim
design encased in a soft leather-like case
for a convenient, elegant image display, this
photo book offers more than 2½ hours of
battery life and an easy and portable way to
showcase portfolio images. Ideal for creative
professionals to display their work, this photo
book supports raw images as well as JPEG,
BMP, GIF, and TIF image formats.
P L A N N I N G C R E A T I N G I M P L E M E NT I N G
(RAY)
Job:11-15877/15287 Title:RP-Design Matters Portfolios
#175 P DTP:216 Page:84
001-093_15877.indd 84 11/30/09 3:50:44 PM
..................Content has been hidden....................

You can't read the all page of ebook, please click here login for view all page.
Reset
18.223.206.69