About the Authors

Joel Scott is the president of the Computer Control Corporation, which began focusing on CRM software in 1989. Since the early 1990s, Computer Control has been an elite dealer of GoldMine software, winning many sales and business process awards. Mr. Scott has also written the entire series of GoldMine For Dummies books.

With the release of Microsoft CRM 1, Computer Control Corporation made the decision to expand its product line and expertise to Microsoft CRM as well. Mr. Scott has been the lead author for the Microsoft CRM For Dummies series. This is now the third book in the series.

In 2007, the Computer Control Corporation merged with a friendly competitor, Core Solutions, Inc. Mr. Scott now handles GoldMine and Microsoft CRM sales and design work for Core Solutions, as well as focusing on client retention consulting, writing, and speaking engagements. Mr. Scott can be reached at .

David Lee is the Chairman of the Board of Trustees for the University of Northern Virginia, Vice Chair of the Board of Trustees of Myers University, on the Board of Advisors to ECPI, and was also adjunct faculty for George Mason University.

He founded Vertical Marketing, Inc., as a home-based business in 1985 and has grown it to a force in the CRM industry, with offices in four cities worldwide. It has won numerous industry awards and certifications and has completed more than 1,000 CRM projects using dozens of CRM applications.

Dr. Lee is a recognized speaker and thought leader in the customer relationship management (CRM) industry. He is a regular contributor to several CRM publications and writes a CRM column for MSDynamicsWorld. . He is certified in many of the primary mid-market CRM systems.

Before founding Vertical Marketing, Dr. Lee served as Marketing & Support Manager, Vice President of Marketing, Vice President of Sales, and President in such organizations as Rand Teleprocessing, Barrister Microsystems, and Market Wise Inc., and as an officer in the U.S. Army. He is also a karate black belt and a competition-level dancer.

Mr. Lee can be contacted at .

Scott Weiss is president and CEO of Core Solutions, Inc., a CRM consulting firm specializing in Microsoft CRM, SalesLogix, and GoldMine. He is a graduate of Rutgers University and earned a MBA from Boston University. With over 20 years marketing and sales expertise, Mr. Weiss is authoring his first For Dummies book.

Mr. Weiss founded Core Solutions in 2000. With offices in Newton, Massachusetts, and Rocky Hill, Connecticut, Core Solutions has provided CRM solutions to hundreds of clients. Mr. Weiss hosted a weekly radio show "Winning Business" from 2005–2006. He has guest lectured to graduate business students on entrepreneurship.

Prior to founding Core Solutions, Mr. Weiss spent several years in sales and marketing management in the medical diagnostics industry. He lectured on international marketing for the Massachusetts Port Authority.

Mr. Weiss can be reached at .

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