The Funnel Chart allows users to see the percentage difference between values. Normally, the highest value is  at the top and the lowest is at the bottom, which gives the look of a funnel. Each stage of the funnel with tell the percentage difference between itself and the previous stage, as well as compared to the highest stage. With this type of design, it makes sense that the Funnel Chart is very effective when visualizing a linear process with at least three or four stages. Our data set does not have a process with multiple stages, but we can still create something that gives us value.

Let's look at, setting up the visual:

1. With the remaining space we have on this report page, go ahead and add in the last visual for this section, the Funnel Chart.
2. For this visual, we will only be adding two fields. The first will be the CountryRegionCode, which will be what we use for the Group section.
3. The second item that we will add to the Values section will be the Profit measure.

The way we have set up this visual allows us to very easily identify which countries make the most profit and which make the least, but this is something we can achieve with many other visuals. What gives the Funnel Chart an edge is when we hover over one of the sections within the funnel and note the items that appear within the tooltip. You will see, when we hover over the section for France, that the tooltip lets us know how it compares to the section directly above it, as well as how it compares to the highest section, which is represented by the United States.