Index
A
27e Région, La (case study),
58–61
Abductive thinking,
56,
70
Activities, human,
24,
136,
206,
280,
323,
327–331,
356,
364,
380
managing relationships,
140,
145
Advertising,
22,
35,
38,
46,
100,
147,
167,
260–263,
339–340,
374
B
Behavior
organizational/ brand,
96,
99–100,
103,
116,
119,
131,
161,
287,
319,
322
Borja de Mozota, Brigitte,
374
Branding, as a platform,
102
Business Architecture (approach),
295–296
Business Design (approach),
194–195
Business Model Canvas,
194
Business Platforms (design theme),
435–436
Business, disciplines related to,
40–42
C
Cluetrain Manifesto, The,
253
Cognitive Science,
45,
281
designing conversations,
259
Communication Design (approach),
260–261
Communication, model of,
257
Components,
29,
109,
214–220,
227,
280–281,
314–318,
325,
350–356,
371,
446,
449
Computer-Supported Cooperative Work,
258
Conceptual model,
70–71,
183,
185,
208,
223–226,
230,
390,
292,
398,
400
Connection point (touchpoint),
151
Content Management System,
165
Content Strategy (approach),
169–170
Conversations, designing,
259
Critical Incident (touch- point),
151
Culture, organizational,
96–97,
99,
120–121,
123,
130,
172,
301–303,
308,
327
Customer Experience (design theme),
431–432
Customer Intimacy (strategy),
424–425
D
Data / Information / Knowledge / Wisdom hierarchy,
168
Design as a resource,
72,
437
Design Management (approach),
373–374
Design-Led Innovation (approach),
76–77
Digital systems, paradigms,
29
Digital Workplace (design theme),
433–434
Digitization,
24,
29,
36,
43,
177,
242,
277,
311,
335,
350,
449
Dinner, French Classification System,
267
Domain-Driven Design (approach),
230–231
Double Diamond, model,
412
E
Empathy,
46,
47,
54,
60,
69,
70,
119,
200,
209,
392,
425
Engineering, disciplines related to,
42–44
Enterprise
a business view on the,
189
as a contextual universe,
152
as a service delivery system,
157
as an information space,
276
Enterprise Architecture (approach),
110–111
Enterprise Architecture, typical scope,
111
Enterprise Content Management,
165
Enterprise Design framework,
86–89
Enterprise evidencing,
368
Enterprise place-making,
362
Environment
Episodes (of touchpoints),
148
Experience Design (approach),
118–119
Experience scaffolding,
70
F
Face, for the enterprise,
87
Four Orders of Design framework,
66
G
Garrett, Jesse James,
267
Goals
human,
20,
69,
121,
203,
207,
214–217,
235,
281,
283,
444
Governance, design process,
440
H
Human Computer Interaction,
281,
283
Hybrid Thinking (approach),
53–55
I
Identities
Industrial Design (approach),
352–353
Information Architecture (approach),
271–272
Information Systems (approach),
25–26
Innovation, cross- domain,
39
Innovation, enterprise,
52
Innovation, in relationships,
36
Innovation, IT-driven,
27
Inspiration, in design,
347
Institute for the Future, The,
365
Integrative Thinking,
52,
53
Intelligent Systems,
29,
312
Interaction Design (approach),
283–284
J
K
Knowledge Management,
165,
327
L
Lasswell, Harold Dwight,
257
M
Marketing,
41,
46,
65,
68,
101,
147,
202,
211,
291,
431
Moments of truth (touchpoints),
151
N
O
Organizational Design (approach),
306–308
Organizational Development,
45,
301
Osterwalder, Alexander,
41,
194
P
People, disciplines related to,
45–47
Problems, Underdeter- mined,
63,
182
Problems, Undetermined,
63–64
Product Leadership (strategy),
426–427
Project for Public Spaces, The,
362
Prototyping,
61,
71,
74,
163,
195,
284,
357,
402–403,
405,
426
R
Reichenstein, Oliver,
102
Relationship lifespan,
148
Requirements Documentation,
220
Requirements Engineering (approach),
219–220
Requirements, eliciting and modeling,
212–215
Research
Rhetoric, in the enterprise,
346
Role Management (approach),
142–143
S
Saffron Brand Consultants,
377
Saint-Exupéry, Antoine de,
449
Service Blueprinting,
150
Service-Oriented Architecture,
155
as benefit generators,
156
Solution Architecture,
318
Somebody Else’s Problem,
322
Systems Engineering,
26,
219
T
Technology
Technology Design (approach),
317–318
Technology Management,
26
Three Laws of Robotics,
319
Touchpoint Orchestration (approach),
150–151
Touchpoint, redundant,
151
U
Ubiquitous Ecologies,
136
User-Centered Design,
139,
207
User-generated content,
271
V
Value, designing for,
21,
191
Verband der Agenturen (case study),
176–181
W
Wurman, Richard Saul,
271
Y
Z