Chapter
3
Creating Your Profile
In This Chapter
• Starting strong
• Going public
• Reaching 100 percent complete
• Developing a powerful profile
• Configuring settings, a URL, and more
Your LinkedIn profile is your space on the most popular professional social networking site in the world. With that in mind, you need to create a powerful profile that clearly explains who you are, what you can do, and where you want to go in your business or career. As you spend more time on LinkedIn, you’ll be able to separate the powerful profiles from the weaker ones. Make sure your LinkedIn profile is one you want people to see and tells the story you want to share, in order to reach your goals.
From content to settings, there is more to your LinkedIn profile than your name and job title. This chapter teaches how to make your profile as strong as it can be from your first day on LinkedIn.