Audience

Since this book touches on many different areas of social web application development, container specifications, architecture, and standards, the audience that it will appeal to includes a wide breadth of fields and proficiencies, including (but not limited to):

  • Social web application developers who are building applications for Facebook, iGoogle, Orkut, YAP, or any other social networking site that hosts third-party applications

  • Application platform architects and server-side engineers who are building products to host a socialized experience

  • Frontend engineers who wish to leverage the customization and direct targeting afforded by the massive social graph derived from these technologies

  • Hackers and part-time developers who are building small-scale personal projects off of the social web

  • Followers of open source technology who want to understand how these technologies are being used to promote social sharing and standards

  • Web developers and company teams who wish to develop membership systems and authentication security

  • Security gurus and engineers who want to learn about security within online social experiences

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