Conferences and Trade Shows

Perhaps because the Internet has become such a rich source of information, some graphic arts and printing conferences have evaporated. It’s no longer necessary to make a pilgrimage to a trade show for the sole purpose of cornering someone in a booth to get answers to questions about equipment or software. Instead, it’s easy to go to a vendor Web site and scroll through posted information. The venerable Seybold Seminars became a casualty of this shift in recent years, a victim of declining attendance. However, there’s still a market for the large shows such as DRUPA and On Demand Expo, which feature running presses printing live jobs and finishing equipment spewing out pocket folders.