If you are shooting a fashion, lifestyle or mood portrait, while it might seem like a back-to-front approach, there is often no better way of creating a dynamic image than by finding a suitable location before choosing your portrait subject. This means that you can study the characteristics of the location and plan what type of model is most suitable, how they will dress and how you can light the scene.
It pays to be observant at all times and keep an eye out for potential portrait backdrops. Almost anywhere can be suitable, but remember that you will require permission if you want to shoot on private property, while public areas may offer the problem of people walking into your scene or causing distraction. Whether you live in an urban environment or out in the country, there are countless possibilities open to you. When you find a suitable location, study it at different times of the day to see how the direction of the sun affects the lighting. Look at how the tones, textures and colours work together and decide what type of portrait subject will work most effectively.
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