234 Resonate
CHAPTER 1
1. Guber, Peter. “The Four Truths of the Storyteller.” Harvard
Business Review. December 1, 2007.
2. Godin, Seth. “Too Much Data Leads to Not Enough Belief.” From
Seth Godin’s Blog. January 21, 2010. http://sethgodin.typepad.
com/seths_blog/2010/01/too-much-data-leads-to-not-enough-
belief.html.
3. Aristotle. The Art of Rhetoric. London: Penguin Books, 1991.
4. Guy De Maupassant, Henri René Albert. The Works of Guy de
Maupassant: Volume VIII. New York: Bigelow, Smith, and Co, 1909.
5. Sturm, Brian W. “The ‘Storylistening’ Trance Experience.” Journal
of American Folklore. 113, 2000.
6. McKee, Robert. “Storytelling That Moves People.” Harvard
Business Review. June 1, 2003.
7. Chad Hodge as quoted in: Guber, Peter. “The Four Truths of
the Storyteller.” Harvard Business Review. December 1, 2007.
CHAPTER 2
1. Hart, Jack. A Writer’s Coach: The Complete Guide to Writing
Strategies That Work. New York: Anchor Books, 2006.
2. Reynolds, Garr. Presentation Zen: Simple Ideas on Presentation
Design and Delivery. Berkeley: New Riders, 2008.
3. McKee, Robert. Story: Substance, Structure, Style, and The
Principles of Screenwriting. New York: ReganBooks, 1997.
4. Field, Syd. Screenplay: The Foundations of Screenwriting. New
York: Delta, 2005.
5. © Syd Field 1980, 2000.
6. Vogler, Chris. The Writer’s Journey: Mythic Structure for Writers,
3rd Edition. Studio City: Michael Wiese Productions, 2007.
7. Campbell, Joseph. The Hero with a Thousand Faces. Novato:
New World Library, 2008.
8. Euripides. Aegeus.
9. McKee, Robert. Story: Substance, Structure, Style, and The
Principles of Screenwriting. New York: ReganBooks, 1997.
10. Hazlitt, William. Selected Writings. Oxford: Oxford University
Press, 1991.
11. Vogler, Chris. The Writer’s Journey: Mythic Structure for Writers,
3rd Edition. Studio City: Michael Wiese Productions, 2007.
12. Guber, Peter. “The Four Truths of the Storyteller.” Harvard
Business Review. December 1, 2007.
13. Eliot, T. S. “Little Gidding.” Four Quartets. San Diego: Harcourt,
Inc., 1943.
CHAPTER 3
1. Ken Haemer as quoted in: Zelazny, Gene. Say It with Presentations:
How to Design and Deliver Successful Business Presentations.
New York: McGraw-Hill, 2006.
2. Broad, William J. “The Shuttle Explodes.” New York Times.
January 29, 1986.
3. 4. 5. Eidenmuller, Michael E. Great Speeches for Better Speaking.
New York: McGraw-Hill, 2008. 31–37.
6. Snyder, Blake. Save the Cat! The Last Book on Screenwriting You’ll
Ever Need. Studio City: Michael Weise Productions, 2005.
7. Defoe, Daniel. The Complete English Tradesman. London: Biblio
Bazaar, 2006.
CHAPTER 4
1. James, Geoffrey. “Create a Dynamite Presentation in 6 Easy
Steps.” Sales Machine. BNET article. http://blogs.bnet.com/
salesmachine/?p=9603.
2. Kotter, John P. “Leading Change: Why Transformation Efforts
Fail.” Harvard Business Review. January 1, 2007.
3. Snyder, Blake. Save the Cat! The Last Book on Screenwriting You’ll
Ever Need. Studio City: Michael Weise Productions, 2005.
4. Kotter, John P. and Leonard A. Shlesinger. “Choosing Strategies
for Change. Harvard Business Review. July–August 2008.
References
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