Contents
Preface
Acknowledgments
SECTION I FOUNDATIONS
CHAPTER 1 Introduction
Cognition
Innovation
The Macro Picture
Earthquakes Every Year
Themes
We've Seen This Movie Before
Notes
CHAPTER 2 Demographics
Is There a “Net Generation”?
Digital Natives
Millennials at Work
Behavior and Expectations
Looking Ahead
Notes
CHAPTER 3 Behavioral Economics
Challenges to Economic Man
Behavioral Economics in a Networked Age
Looking Ahead
Notes
CHAPTER 4 Information Economics
Information Goods
Pricing Information: Versioning and Bundling
Network Effects
Lock-in
Looking Ahead
Notes
CHAPTER 5 Platforms
Strategic Levers
Looking Ahead
Notes
CHAPTER 6 Power Laws and Their Implications
A Bit of History
Long-Tail Successes
Cautionary Tales
Facts of Life
Implications
Looking Ahead
Notes
CHAPTER 7 Security and Risk
Landscape
Information Space Is Neither Average nor Normal
People Systematically Misestimate Risk
Doing It Right
Looking Ahead
Notes
SECTION II WORK AND ORGANIZATION
CHAPTER 8 A Brief History of Organizational Innovation
1776: Division of Labor
1860–1890: Railroads and the Rise of Administration
1910: Scientific Management and the Further Division of Labor
1930s: Alfred Sloan at General Motors
1937–1981: Transaction Costs
1980s: Economies of Scope and Core Competencies
1995: Linux as “Commons-Based Peer Production”
2000: Offshore
Looking Ahead
Notes
CHAPTER 9 Firms, Ecosystems, and Collaboratives
Emerging Nonfirm Models
Distributed Capital
Looking Ahead
Notes
CHAPTER 10 Government
The Biggest Employer
Government Hiring at a Crossroads
Inevitable Downsizing
Government on the Technology Landscape
Looking Ahead
Notes
CHAPTER 11 Crowds
Crowdsourcing: Group Effort
Information Markets and Other Crowd Wisdom
Varieties of Market Experience
Looking Ahead
Notes
CHAPTER 12 Mobility
Bottom Up
Search Costs
Supply Chain Efficiency
Mobile Phone Industry Impact
Risk Mitigation
Apps for Change
Looking Ahead
Notes
CHAPTER 13 Work
The Big Picture: Macro Trends
Where
Outputs
Skills
Work
Looking Ahead
Notes
CHAPTER 14 Productivity
Classic Productivity Definitions
Services Productivity
Services Productivity and Information Technology
Information Technology and Unemployment
Looking Ahead
Notes
SECTION III BUSINESS MODEL DISRUPTION
CHAPTER 15 Business Model Overview
Definition
Changing Minds, Changing Models
Disruptive Innovation
Disruptive Innovation as Paradigm Shift
Looking Ahead
Notes
CHAPTER 16 Data and Communications
Evolution of the Incumbent Business Model, 1877–1996
Business Model Disruption, 1996–2010
Implications of “Stupid” Networks
Looking Ahead
Notes
CHAPTER 17 Software Business Models
Incumbent Model Pre-2000
Business Model Disruption after 1998
Looking Ahead
Notes
CHAPTER 18 Music Business Models
Incumbent Model Pre-2000
Business Model Disruption Pre-Napster
Business Model Disruption Post-Napster
Looking Ahead
Notes
CHAPTER 19 News
Incumbent Formula Pre-2005
Business Model Disruption
Looking Ahead
Notes
CHAPTER 20 Healthcare
Definitions
Healthcare as Car Repair for People?
Following the Money
Where Information Technology Can and Cannot Help
Disruptive Innovation
Looking Ahead
Notes
CHAPTER 21 Two Disruptions that Weren't
Retail
Real Estate
Notes
SECTION IV TECHNOLOGY LANDSCAPES
CHAPTER 22 Code
Intangibility
Fungibility
Code Embeds Value Judgments
Metadata
Social Metadata
Looking Ahead
Notes
CHAPTER 23 Sensors
Historical Roots
Ubiquity
Current Examples
Phones as Sensors
Looking Ahead
Notes
CHAPTER 24 The Internet and Other Networks
Legacy Telecom Network Principles
Defense Origins of the Internet
Internet Principles
Consequences of Internet Principles
Looking Ahead
Notes
CHAPTER 25 Location Awareness
Variations on a Theme
Landmarks
Location, Mobility, and Identity
Looking Ahead
Notes
CHAPTER 26 Clouds
Both Technical and Economic Innovation
Cloud Computing and the Enterprise
The Cloud Will Change How Resources Are Organized
Practical Considerations
Looking Ahead
Notes
CHAPTER 27 Wireless
Precedents
The Breakthrough
Looking Ahead
Notes
CHAPTER 28 Search
Why Search Matters: Context
The Wide Reach of Search
Valuing Search
Looking Ahead
Notes
CHAPTER 29 Analytics
Why Now?
Practical Considerations: Why Analytics Is Still Hard
Looking Ahead
Notes
CHAPTER 30 Information Visualization
Supply
Demand
Audience
Definition and Purpose
Current State
Looking Ahead
Notes
SECTION V SOME BIG QUESTIONS
CHAPTER 31 Identity and Privacy
Privacy
Scale
Invisibility
Identity
Looking Ahead
Notes
CHAPTER 32 Communications and Relationships
Connections
Networks
Creation
Looking Ahead
Notes
CHAPTER 33 Place, Space, and Time
Virtuality
Organizations
Automata
Implications
Looking Ahead
Notes
CHAPTER 34 Conflict
Warfare between Nation-States
Non-Nation-State Actors
Emerging Offensive Weapons
Looking Ahead
Notes
CHAPTER 35 Innovation
Amazon
Crowds
Looking Ahead
Notes
CHAPTER 36 Information, Technology, and Innovation
Macro Issues
Globalization
Strategy
Organizations
Marketing
Supply Chains
The IT Shop
Implications
The Last Word …
Notes
About the Author
Index
