C H A P T E R  5

How to Promote Android Applications Within Android Applications

Now that you have a plan for marketing your Android applications, you should start thinking about promoting your applications within an application itself.

What I am talking about are ways that you can get more people to notice your application via users who are already using it. Remember what I said in Chapter 3 about how you are selling a culture? Your application users are going to be the best force for getting more users. Although you cannot control how many users your application will have, you can create a first-rate application for your audience.

Speaking of rate, you probably have noticed when perusing the Android Market that all applications have a rating of one to five stars along with their description. The Android Market takes all the reviews and averages them out. I’m not really certain if any application has achieved a continual perfect five-star rating, but as you can imagine, the ones that are close to that rating of perfection are promoted more, as they are at the top of the search list. This leads to more sales.

Since you will need some fresh reviews for your application, you might want to set up your application so it asks users for their personal review.