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Table of Contents
Book I: Chapter 1: Exploring Basic WordPress Concepts
Discovering the World of Blogging
Understanding Blogging Technologies
Archiving your publishing history
Interacting with your readers through comments
Dealing with comment and trackback spam
Using WordPress as a Content Management System
Book I: Chapter 2: Exploring the World of Open Source Software
Understanding WordPress Licensing
Applying WordPress Licensing to Your Projects
Book I: Chapter 3: Understanding Development and Release Cycles
Discovering WordPress Release Cycles
Upgrading your WordPress experience
Understanding the cycles of a release
Finding WordPress release archives
Keeping Track of WordPress Development
Book I: Chapter 4: Meeting the WordPress Community
Finding WordPress news and tips on community websites
Locating users on social networks
Discovering Professional WordPress Consultants and Services
Participating in Live WordPress Events
Book I: Chapter 5: Discovering Different Versions of WordPress
Comparing the Two Versions of WordPress
Choosing the hosted version from WordPress.com
Self-hosting with WordPress.org
Hosting Multiple Sites with OneWordPress Installation
Discovering WordPress VIP Services
Book II: Setting Up the WordPress Software
Book II: Chapter 1: Understanding the System Requirements
Understanding domain name extensions
Considering the cost of a domain name
Getting help with hosting WordPress
Dealing with disk space and bandwidth
Book II: Chapter 2: Using File Transfer Protocol
Setting Up FTP on Your Hosting Account
Finding and Using Free and Easy FTP Programs
Connecting to the web server via FTP
Transferring files from point A to point B
Book II: Chapter 3: Getting to Know PHP and MySQL
Understanding How PHP and MySQL Work Together
Book II: Chapter 4: Installing WordPress on Your Web Server
Installing WordPress with Fantastico
Downloading the WordPress software
Uploading the WordPress files via FTP
Running the installation script
Book II: Chapter 5: Configuring WordPress for Optimum Security
Understanding the Basics of Web Security
Establishing user accountability
Staying Clear of Soup Kitchen Servers
Disabling theme and plugin editors
Filtering by Internet Protocol (IP) address
Book II: Chapter 6: Upgrading WordPress
Getting Notified of an Available Upgrade
Upgrading WordPress Automatically
Book II: Chapter 7: Backing Up, Packing Up, and Moving to a New Host
Migrating Your Existing Blog to WordPress
Importing from Blogspot, er, Blogger
Importing from Movable Type and TypePad
Finding other import resources
Moving Your Website to a Different Host
Creating a backup and moving manually
Using a plugin to back up and move to a new host
Book III: Exploring the WordPress Dashboard
Book III: Chapter 1: Logging In and Taking a Look Around
Arranging the Dashboard to Your Tastes
Finding Inline Documentation and Help
Book III: Chapter 2: Exploring Tools and Settings
Creating Your Personal Profile
Book III: Chapter 3: Managing Users and Multiple Authors
Understanding User Roles and Capabilities
Allowing New User Registration
Tools that help authors communicate
Tools to promote author profiles
Tools to manage multi-author blog posts
Book III: Chapter 4: Dealing with Comments and Spam
Deciding to Allow Comments on Your Site
Positive aspects of allowing comments
Exploring reasons to disallow comments
Interacting with Readers through Comments
Managing Comments and Trackbacks
Book III: Chapter 5: Creating Categories and Tags
Archiving Content with WordPress
Changing the name of a category
Book IV: Publishing Your Site with WordPress
Book IV: Chapter 1: Writing Your First Post
Creating Your Own Workspace for Writing
Book IV: Chapter 2: Creating a Static Page
Understanding the Difference between Posts and Pages
Creating the Front Page of Your Website
Assigning a static page as the front page
Book IV: Chapter 3: Uploading and Displaying Photos and Galleries
Inserting Images into Your Blog Posts
Adding an image from your computer
Aligning your images through the stylesheet
Book IV: Chapter 4: Exploring Podcasting and Video Blogging
Inserting Video Files into Your Blog Posts
Adding a link to a video from the web
Adding video from your computer
Inserting Audio Files into Your Blog Posts
Book IV: Chapter 5: Working with Custom Fields
Exploring the Custom Fields Interface
Adding Custom Fields to Your Template File
Entering the code in the template file
Getting WordPress to check for your Custom Field
Exploring Different Uses for Custom Fields
Book IV: Chapter 6: Using WordPress as a Content Management System
Creating Different Page ViewsUsing WordPress Templates
Assigning the template to a static page
Creating a Template for Each Post Category
Pulling in Content from a Single Category
Creating Custom Styles for Sticky, Category, and Tag Posts
Working with Custom Post Types
Optimizing Your WordPress Blog
Planting keywords in your website
Optimizing your post titles for search engine success
Writing content with readers in mind
Creating categories that attract search engines
Using the <ALT> tag for images
Book V: Examining SEO and Social Media
Book V: Chapter 1: Exposing Your Content
Understanding the Three C’s of the Social Web
Making It Easy for Users to Share Your Content
Enable the user to share content
Don’t overwhelm the user with choices
Present the ability to share in the right place for your audience
Think about the user, not yourself
Determining Where You Need to Participate
Leveraging Twitter for Social Media Success
Building your Twitter account by using automated tools
Updating Twitter from your WordPress blog
Book V: Chapter 2: Creating a Social Media Listening Hub
Exploring Reasons for a Social Media Listening Hub
Exploring Different Listening Tools
Tracking conversations on Twitter with RSS
Listening to blogs with Google Blog Search
Searching communities with Boardreader
Microblog searching with Twingly
Creating Your Own Personal Monitoring Mix
Grouping your monitoring results
Editing the Dashboard to Create a Listening Post
Book V: Chapter 3: Understanding Analytics
Understanding the Importance of Analytics
Exploring the Options to Track Data
Understanding Key Analytics Terminology
Signing Up and Installing Google Analytics on Your WordPress Site
Signing up for Google Analytics
Verifying that you installed the code properly
Installing and configuring the Analytics plugin
Using the data from the plugin
Book V: Chapter 4: Search Engine Optimization
Understanding the Importanceof Search Engine Optimization
Outlining the Advantages That WordPress Presents for SEO
Understanding How Search Engines See Your Content
Submitting to search engines and directories
Optimizing Your Blog under the Hood
Creating Search Engine Strategies
Dealing with duplicate content
Creating an editorial SEO list/calendar
Establishing a routine for publishing posts on your site
Creating a link-building strategy
Book V: Chapter 5: Exploring Popular SEO Plugins
Exploring Must-Use Plugins for SEO Best Practices
Google XML Sitemaps for WordPress
Book VI: Customizing the Look of Your Site
Book VI: Chapter 1: Examining the Default Theme: Twenty Twelve
Exploring the Layout and Structure
Customizing the Background Color
Including Custom Navigation Menus
Enhancing Your Website with Widgets
Adding widgets to your sidebar
Book VI: Chapter 2: Finding and Installing WordPress Themes
Getting Started with Free Themes
Understanding What to Avoid with Free Themes
Previewing and activating a theme
Exploring Premium Theme Options
Book VI: Chapter 3: Exploring the Anatomy of a Theme
Exploring Template Tags, Values, and Parameters
Displaying new widgets on your site
Simplifying customization with functions
Examining the Main Index and The Loop
Examining Other Template Files
Customizing Your Blog Posts with Template Tags
Book VI: Chapter 4: Customizing Your Theme
Changing Your Background Graphic
Uploading an image for background use
Positioning, repeating, and attaching images
Considering the image dimensions
Personalizing Your Theme with CSS
Understanding Basic HTML Techniques
Changing Basic Elements for a Unique Look
Book VI: Chapter 5: Understanding Parent and Child Themes
Customizing Theme Style with Child Themes
Loading a parent theme’s style
Customizing the parent theme’s styling
Using images in child theme designs
Modifying Theme Structure with Child Themes
Overriding parent template files
Modifying the functions.php file
Book VI: Chapter 6: Digging into Advanced Theme Development
Getting Started with Advanced Theming
Customizing the theme to your needs
Creating and using template parts
Exploring content-specific standard templates
Adding Theme Support for Built-In Features
Adding support for custom menus
Adding support for custom post types
Adding support for custom taxonomies
Adding support for post formats
Adding support for post thumbnails
Understanding theme options basics
Building a simple theme options page
Using theme options in the theme
Book VI: Chapter 7: Using Theme Frameworks to Simplify Customization
Understanding Theme Frameworks
Discovering Popular Frameworks
Book VII: Using and Developing Plugins
Book VII: Chapter 1: Introducing WordPress Plugins
Extending WordPress with Plugins
Distinguishing Between Plugins and Themes
Finding Plugins on the WordPress Plugin Directory
Searching for plugins from the Dashboard
Finding plugins through WordPress.org
Evaluating Plugins before Installing
Finding Plugins Outside the Plugin Directory
Comparing Free and Commercial Plugins
Book VII: Chapter 2: Installing and Managing Plugins
Installing Plugins within the WordPress Dashboard
Activating and Deactivating Plugins
Book VII: Chapter 3: Configuring and Using Plugins
Exploring Activate-and-Go Plugins
Enhancing Content with Shortcodes
Comprehensive Google Map Plugin
Book VII: Chapter 4: Modifying Existing Plugin Code
Setting the Foundation for Modifying Plugins
Modifying the Hello Dolly Lyrics
Book VII: Chapter 5: Creating Simple Plugins from Scratch
Understanding Plugin Structure
Inspecting WordPress’s core plugins
Setting up the plugin structure
Replacing contractions in your content
Setting up the plugin structure
Adding an options editor to a widget
Setting up the plugin structure
Book VII: Chapter 6: Exploring Plugin Development Best Practices
Internationalizing or Localizing Your Plugin
Using GetText functions for text strings
Book VII: Chapter 7: Plugin Tips and Tricks
Enhancing Plugins with CSS and JavaScript
Calling stylesheets within a plugin
Calling JavaScript within a plugin
Adding Functionality to Profile Filters
Book VIII: Running Multiple Sites with WordPress
Book VIII: Chapter 1: An Introduction to Multiple Sites
Deciding When to Use the Multisite Feature
Understanding the Difference between Sites and Blogs
Setting Up the Optimal Hosting Environment
Checking out shared versus dedicated hosting
Exploring subdomains versus subdirectories
Choosing Linux, Apache, MySQL, and PHP server environments
Adding a virtual host to the Apache configuration
Book VIII: Chapter 2: Setting Up and Configuring Network Features
Exploring the Difference between Subdirectories and Subdomains
Installing the Network on Your Site
Book VIII: Chapter 3: Becoming a Network Admin
Exploring the Network Admin Dashboard
Stopping Spam Sign-Ups and Splogs
Book VIII: Chapter 4: Management of Users and Access Control
Setting Default User Permissions
Exploring Default Site Settings
Book VIII: Chapter 5: Using Network Plugins and Themes
Using One Theme on Multiple Sites
Enabling themes for individual sites
Installing themes for network use
Setting the default theme for sites
Gathering and Displaying Network-wide Content
Adding posts from network sites
Using and Installing Network-wide Plugins
Discovering Handy Multisite Plugins
Book VIII: Chapter 6: Using Multiple Domains within Your Network
Finding Your Way with Domain Mapping
Installing the Domain Mapping Plugin
Mapping a Large Volume of Domains
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