Reduce Paperwork for the Customer
There is always a great deal of information you would like to have from your customers. This information not only helps you better serve the customer’s needs today, but also in the future. Unfortunately, getting this information usually results in more paperwork for the customer. For the sake of your relationship with the customer, you must try to keep this paperwork to a minimum. Think about how you feel when you are asked to fill out form after form when you make certain purchases. How happy does this make you? Undoubtedly, your customers feel the same way about filling out paperwork to do business with you!
How much paperwork do your customers have to complete to do business with you?
How can you reduce this paperwork for your customers?