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Author’s Note
The story you are about to see is true; the
names have been changed to protect the
innocent.
—Dragnet
What you have just read are the ctionalized accounts
of real-life client experiences from my company,
Afnity HR Group. Each and every story, interaction,
and conversation has actually taken place in some form
or format with one or more of our clients.
The tale of the badger and the coyote is also true.
So is the story about Eliza improving her Emotional
Intelligence by breathing deeply and visualizing a pic-
ture of her children. More often than not, sales teams
have a behavioral style that is completely the opposite
of that of customer service teams—and this typically
leads to ongoing conict. By working with behavioral
style and by having each team list the positive attri-
butes of the other team, our clients have been able to