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Claudia Doms
www.claudiadoms.com
Graphic design works
in an associative way,
and Claudia aspires to
a form that takes a step
aside from everyman’s
reading conventions.
In her work, rules are
self-set to generate
source material for a
possible outcome. These
limitations are based on
practical and theoretical
research emerging
from the project. They
are not merely idea-
generators but filters
through which the form
takes its ultimate shape.
In this process-based
design the final outcome
unfolds itself rather than
being generated. One
of her latest projects
where she showcases
the result of this is
Windsor and Woody
Allen, an investigation
on the unique connection
between the famous
filmmaker and the
Windsor typeface.
He has been using it
since 1977 in his movie
credits. The research
was ultimately enriched
with a three-way
comparison with the
drawings of Robert
Crumb.
64 Claudia Doms
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