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Hansje van Halem 119
Hansje van Halem
graduated as a
graphic designer from
the Gerrit Rietveld
Academie, Amsterdam
in 2003 and has
been working as an
independent graphic
designer since. Besides
designing books and
invitations for several
cultural institutes
in the Netherlands,
Hansje loves to draw
type—which she
sometimes incorporates
in commissioned
designs. The biggest
exposure came in 2007
when Hansje designed
two postage stamps,
which have been filling
people’s mailboxes for
the past two years. She
teaches for workshops
in different art schools
in the Netherlands as
well as abroad. Her
work forms part of the
Stedelijk Museum and
Van Abbemuseum’s
collections. Latest
projects include an
invitation for an exhibit
at Hotel Mariakapel,
a publication for an
exhibition in the MMKA,
Arnhem.
Hansje van Halem
www.hansje.net
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120 1,000 Ideas by 100 Graphic Designers
331 Find a base, something to
hold on to.
332 Work within the given
boundaries.
333 Don’t repeat, just think.
334 Create new boundaries.
335 Interpret new boundaries.
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Hansje van Halem 121
336 Don’t think, keep repeating.
337 Take a look, fi ll the gaps.
338 Take a look and judge.
339 Don’t mind errors, save them.
340 Don’t mind irregularities,
save them.
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341 Easy but essential: fi nd
the problem. If there is no problem,
there isn’t going to be an answer.
Draw out every possible problem
given, and turn them all into creative
solutions. I have this very bad habit
of complaining about life in Korea.
342 Deviate from the custom, but
it should be acceptable at the same
time. I ask myself, why do name cards
have to have 8 pt letters, or why do
the pictures in a book have to be
separated from the text, etc.
343 Chaos on the outside, yet
organized on the inside. My place is
very messy, but I’m a very organized
person. It is a fact that mess leads
you to creativity. And I’m not only
talking about it in the work place, but
it may be applied to design itself.
344 Have the very desire to
document everything that happens in
life. I write a personal journal, and
I’m always carrying a camera. I even
wrote: “I dreamt about something I
can’t remember.” Someday all of this
might be very useful, who knows...
345 Present yourself to the world,
because they won’t be coming to you.
But believe that
you
are the god, or the
son or the daughter of a god, and you
will always have good luck.
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346
50% is luck, 30% is skill, and 20% is
personal network. If you think you
are unlucky, and your design sucks,
go out and make lots of friends.
347 Don’t ever feel the pressure
that you have to create something
new all the time. Whatever you do
exists, or existed at some point in
history, somewhere in this world.
Relieved? But, at the same time, do
wonder: “Is there really nothing left
to say?”
348 This is the philosophy of
my life. If you are given two options
of doing it or not doing it, don’t
ever hesitate. I’ve learned in my life
experience that doing it is always
best. Haven’t thought about it in
design though...
349 A design is nothing without
your thought, or philosophy. The just-
look-good designs get a hundred,
a thousand, a million, a trillion
times better with a bit of your idea,
yourself.
350 All of these thousand tips
are useless unless you drink, smoke,
dance, make love, and have fun. Enjoy
everyone!
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