CHAPTER SIXTEEN
How Do I Use Google+ to Promote My Business?
In this chapter:
+ Understanding Google’s Approach to Businesses on Google+
+ Creating a Google+ Page
+ Switching between Pages
+ Developing Your Page
+ Connecting Your Page and Website
+ Setting Up Direct Connect
If you work with a business, brand, or group (like a sports fan club or band), then you really want to take a look at Google+ Pages. You can use Pages to promote your services and events, offer news, and connect directly with your customers, fans, or followers. Just like your own account, Pages have their own profile and Circles, and you can upload photos and videos on a Page as well as create posts and share other posts.
In many ways, Pages on Google+ is really similar to your own account, and once you’ve set it up, you’ll find using Pages a breeze.