In this chapter, you will work with Vuforia, one of the most well-known AR SDKs that offers a wide variety of options (working with and without image targets, web and local recognition, and more), as well as examples that can be directly downloaded and tested. It has also the advantage of being integrated into the Unity editor, making it easier to develop with it.

This chapter's first main goal is to introduce you to the Vuforia SDK and how it works. Among its many features, you will learn how to use spatial recognition and augmentation to place 3D objects in the real world without the need for previously printed image targets. You will learn how to use Vuforia fusion with and without ARCore and you will acquire the skills to use Vuforia's elements in Unity. This chapter's second goal is to present you with an attractive use of AR in retail to show potential customers products such as furniture, paintings, decorations, and more in their own spaces. With these kinds of applications, they can decide on which elements they want to buy and how they will look in their own homes, making them more involved in the buying process.

In this chapter, we will cover the following topics:

• Using AR for retail
• Exploring Vuforia
• AR on the go – using Ground Plane
• Creating an AR furniture viewer