Part 3 Managing a Business and Employees

Chapter 7 Business Management and Organization

  1. Identify the levels of management and the skills managers need to be successful, and explain how the strategic plan, the corporate vision, and the mission statement are defined for a business.

    Xerox Corporation CEO Ursula Burns started her career at Xerox in 1980 as a mechanical engineering intern. What kind of management skills did she display over the years to rise to the top of a multibillion-dollar corporation?

  2. Discuss why managers need tactical plans, operational plans, and contingency plans.

    Planning is critical as a business gets off the ground, and every day after that. How does a tattoo artist take his skills forward into a real business? What sequence of planning stages and what tools can he use to accomplish his ultimate goals?

  3. Explain the significance of organizing, and detail how most companies are organized.

    Carrie Witt and Mark Healy have the same position at competing firms, but their day-to-day experiences differ greatly. Why is this?

  4. Detail how managers ensure that the business is on track and is moving forward.

    It all sounded so good. The planned reorganization was going to push the company to the next level of competition. So why was everything such a mess now?

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