The Workforce of Multinational Corporations

As organizations become more global, their members tend to become more diverse. Managers of multinational corporations face the continual challenge of forming a competitive business team made up of people of different races who speak different languages and come from different parts of the world. The following sections explain two functions that should help managers build such teams:

  1. They furnish details about and related insights into the various types of organization members generally found in multinational corporations.

  2. They describe the adjustments that members of multinational organizations normally must make to become efficient and effective contributors to organization goal attainment, and they suggest how managers can facilitate these adjustments.

Types of Organization Members Found in Multinational Corporations

Workers in multinational organizations can be divided into three basic types:

  • Expatriate—An organization member who lives and works in a country where he or she does not have citizenship26

  • Host-country national—An organization member who is a citizen of the country in which the facility of a foreign-based organization is located27

  • Third-country national—An organization member who is a citizen of one country and works in another country for an organization headquartered in still another country

Organizations that operate globally may employ all three types of workers. The use of host-country nationals, however, is increasing because they are normally the least expensive to employ. Such employees, for example, do not need to be relocated or undergo training in the culture, language, or tax laws of the country where the organization is doing business. Both expatriates and third-country nationals, on the other hand, would have to be relocated and normally undergo such training.

Workforce Adjustments

Working for a multinational corporation requires more difficult adjustments than working in an organization that focuses primarily on domestic activities. Probably the two most difficult challenges, which pertain to expatriates and third-country nationals rather than to host-country nationals, are adjusting to a new culture and repatriation.28

Adjusting to a New Culture

Upon arrival in a foreign country, many people experience confusion, anxiety, and stress related to the need to make cultural adjustments in their organizational and personal lives.29 From a personal viewpoint, food, weather, and language may all be dramatically different, and driving may be done on the “wrong” side of the road. As an example of personal anxiety that can be caused by adjusting to a new culture, a U.S. expatriate working in São Paulo, Brazil, drove out of a parking lot by nudging his way into a terrible traffic jam. When a Brazilian woman allowed him to cut in front of her, the expatriate gave her the “OK” signal. To his personal dismay, he was later told that in the Brazilian culture, forming a circle with one’s first finger and thumb is considered vulgar.30

From an organizational viewpoint, workers may encounter different attitudes toward work and different perceptions of time in the workplace. To illustrate, the Japanese are renowned for their hard-driving work ethic, but Americans have a slightly more relaxed attitude toward work. On the other hand, in many U.S. companies, working past quitting time is seen as exemplary, but in Germany, someone who works late is commonly criticized.

Expatriates and third-country nationals must undergo career and cultural training in the country in which the organization does business.

Roy Johnson/dbimages/Alamy

Members of multinational corporations usually have the formidable task of adjusting to a drastically new organizational situation. Managers must help these people adjust quickly and effortlessly so that they can begin contributing to organizational goal attainment as soon as possible.31

Repatriation

Repatriation is the process of bringing individuals who have been working abroad back to their home country and reintegrating them into the organization’s home-country operations.32 Repatriation has its own set of adjustment problems, especially for people who have lived abroad for a long time. Some individuals become so accustomed to the advantages of an overseas lifestyle that they greatly miss it when they return home. Others idealize their homeland so much while they are abroad that they become disappointed when it fails to live up to their fantasies when they return. Still others acquire foreign-based habits that are undesirable from the organization’s viewpoint and are hard to break.33

Managers must be patient and understanding with repatriates. Some organizations provide repatriates with counseling so that they will be better prepared to handle readjustment problems. Others have found that providing employees, before they leave for foreign duty, with a written agreement specifying what their new duties and career paths will be when they return home reduces friction and facilitates the repatriate’s adjustment.

The advantages of having organization members participate in an international experience in business are well known and are increasing in number. Organization members who have succeeded in the global environment are valuable assets to their organizations. One of the significant challenges to organizations is retaining these highly sought-after individuals throughout a successful repatriation process and after they complete their overseas assignments.34

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