Tactical Planning

Tactical planning is short-range planning that emphasizes the current operations of various parts of an organization. Short range is defined as a period of time extending about one year or less into the future. Managers use tactical planning to indicate what the various parts of the organization must do for the organization to be successful at some point one year or less into the future.35 Tactical plans are usually developed in the areas of production, marketing, personnel, finance, and plant facilities.

Comparing and Coordinating Strategic and Tactical Planning

In striving to implement successful planning systems within organizations, managers must keep in mind several basic differences between strategic planning and tactical planning:

  • Because upper-level managers generally have a better understanding of the organization as a whole than lower-level managers do, and because lower-level managers generally have a better understanding of the day-to-day organizational operations than upper-level managers do, strategic plans are usually developed by upper-level management and tactical plans by lower-level management.

  • Because strategic planning emphasizes analyzing the future and tactical planning emphasizes analyzing the everyday functioning of the organization, facts on which to base strategic plans are usually more difficult to gather than are facts on which to base tactical plans.

  • Because strategic plans are based primarily on a prediction of the future and tactical plans are based primarily on known circumstances that exist within the organization, strategic plans are generally less detailed than tactical plans.

  • Because strategic planning focuses on the long term and tactical planning focuses on the short term, strategic plans cover a relatively long period of time, whereas tactical plans cover a relatively short period of time.

These major differences between strategic and tactical planning are summarized in Table 7.3.

Despite their differences, tactical planning and strategic planning are integrally related. As Russell L. Ackoff states, “We can look at them separately, even discuss them separately, but we cannot separate them in fact.”36 In other words, managers need both tactical and strategic planning programs, and these programs must be closely related to be successful. Tactical planning should focus on what to do in the short term to help the organization achieve the long-term objectives determined by strategic planning.

Table 7.3 Major Differences Between Strategic and Tactical Planning

Area of Difference Strategic Planning Tactical Planning
Individuals involved Developed mainly by upper-level management Developed mainly by lower-level management
Facts on which to base planning Facts are relatively difficult to gather Facts are relatively easy to gather
Amount of detail in plans Plans contain relatively little detail Plans contain substantial amounts of detail
Length of time plans cover Plans cover long periods of time Plans cover short periods of time
..................Content has been hidden....................

You can't read the all page of ebook, please click here login for view all page.
Reset
18.116.80.34